B2B AI & SaaS Executive Intelligence

Is Make.com in Trouble?

No-code automation platforms built on visual canvases face a rapid shift as agentic AI enables full workflow creation from a single prompt. Companies like Gumloop have already commercialized prompt‑to‑workflow generators, raising $50 million and serving major enterprises such as Shopify and Instacart. Major incumbents—including Make, Tray.ai, and GoHighLevel—have added conversational builders since late 2025, while Perplexity Computer demonstrates large‑scale orchestration with 19 AI models and $200 million ARR. The visual builder is increasingly becoming a secondary output rather than a core moat.