I’ve been thinking seriously about starting a daily newsletter for founders. I’ve written weekly newsletters for more than a decade. I’ve recorded hundreds of podcast episodes. I’ve done videos, interviews, and everything in between. None of that momentum prepared me for the velocity of the world right now. There is more content than ever, yet somehow less signal. The volume goes up and the usefulness goes down. Founders keep telling me they feel behind even when they spend hours online. They bounce between feeds, tabs, channels, and summaries that repeat each other. They want clarity without drowning in noise, and they want it without losing half their day. I love curating. I’ve always had a habit of collecting the ideas that actually move founders forward. Insights that shift how you think. Tools that save real time. Patterns that reveal what is coming next. Not the performative stuff that does well on social, but the kind of thinking you remember six months later because it solved something that mattered. A weekly cadence used to be enough. You could wait for the world to settle, pick the most important ideas, then share them. That rhythm worked when the pace of change had natural pauses. Those pauses are gone. The terrain moves underneath you every day. Founders feel it in hiring, in product decisions, in how markets twist, and in how quickly new tools reshape their advantage. What founders need now is a reliable filter. A filter built by someone who has already spent years absorbing the best thinking, testing the claims, comparing the ideas, and stripping out what fails when it meets reality. The groundwork is already done. What remains is the distilled signal. A daily format lets me surface a tight set of links that matter. Not a flood of headlines. A focused selection of ideas, insights, and examples that cut through the noise. You get clarity without the endless scroll. You get perspective without the hunt. You get the right signal at the moment you need it. I’ve spent years in conversations where decisions defined the next chapter of a company, and I’ve watched how breakthroughs form while confusion spreads faster than the truth. That experience shapes everything I share because founders deserve guidance rooted in reality, not recycled narratives. The world is not slowing down. So neither will I.
I’ve been thinking seriously about starting a daily newsletter for founders. I’ve written weekly newsletters for more than a decade. I’ve recorded hundreds of podcast episodes. I’ve done videos, interviews, and everything in between. None of that momentum prepared me for...
AI models are getting stronger, but their confidence still grows faster than their certainty. More parameters expand what the system can talk about, not what it can truly verify. The space of possible answers grows faster than the ground beneath...
AI models are getting stronger, but their confidence still grows faster than their certainty. More parameters expand what the system can talk about, not what it can truly verify. The space of possible answers grows faster than the ground beneath those...
Marketing is the new bottleneck. I tossed that out as a quick thought. The replies came fast. The private messages went deeper. People wanted to hear more and understand exactly what I meant, so I turned it into a thread....
We scored every major AI landing page analyzer across the same criteria we use for real CRO audits. Comprehensiveness. Specificity. Originality. Realistic implementation. Correctness. The highest score was 5/15. Several landed at zero. This isn’t a knock on AI. It’s a reflection of...
Chat made AI feel real for the first time. A blank box. A question. A response that sounded alive. It created the belief that conversation was the natural interface for intelligence. But the chat window is the smallest view of...
Chat made AI feel real for the first time. A blank box. A question. A response that sounded alive. It created the belief that conversation was the natural interface for intelligence. But the chat window is the smallest view of...
You cannot ask a thousand people to adopt AI and expect consistency. You need a shared mental model. Without it, the company’s output becomes a collage of mismatched assumptions.
Companies pretend decisions fail because of bad data. They fail because people protect their assumptions. AI does not solve this. It forces the assumptions into the open.
The hardest part of building a startup is learning to tell the difference between stubbornness and clarity. Stubbornness hides behind optimism. Clarity survives contact with reality.
Clarity makes things move. When people know what they’re doing and why, decisions get lighter. Work connects. Progress becomes visible. Teams stall when clarity fades. They slow down because no one can explain the plan in a sentence. You can...
We're entering a new phase in how people find products. More searches start inside LLMs. Fewer people land directly on your site. Which means the visitors who do make it through are more intentional than ever. This raises the bar for landing...
Every product begins as a question you don't yet know how to answer. You can guess. You can model. You can argue. But none of it substitutes for the small shock you feel the first time the product touches a...
You forget sometimes that the thing you're building didn't exist before you touched it. It's easy to get lost in the days that blur together, the shifting priorities, the conversations that leave you wondering if any of it is landing...
Some founders treat their company like a job. The great ones treat it like the single most interesting puzzle they've ever touched. They chase every angle, every edge, every way to make it better, even when no one is watching....
Humanoid robots are having a moment. Demos everywhere. Funding everywhere. Predictions everywhere. But the gap between the videos and the work is still the part no one talks about. This piece cuts straight through the hype. It shows the tension between what's real, what's...
Every idea competes for space in someone's mind. How you frame it decides whether it sticks, spreads, or disappears. That's the real work behind influence, and it's a skill worth treating seriously.
Everyone in AI feels the same tension right now, but this piece finally names it clearly. The tech is real. The progress is real. The spending is real. The business models aren't. Not yet. This is the best breakdown I've seen of why...
Every time I rewatch that old ad I feel the same spark. It reminds me that progress rarely starts with the polished plan. It starts with the person who refuses to wait for permission. The world treats people like that as...
Companies often confuse activity with momentum. AI produces activity by default. Momentum still requires judgment, courage, and coordination. Tools do not deliver those.

Web analytics in 2005 had a blind spot big enough to build a company on. That blind spot became Crazy Egg. The tools you rely on today have their own. Before heatmaps existed, the web felt like something you could measure...
It has been almost three months since I became CEO of Crazy Egg. Last month we shipped Free Web Analytics. The month before that we shipped Free Website Surveys. Today we're shipping something we invented twenty years ago and rebuilt for the modern...
In 2005, analytics tools delivered numbers that looked precise and stories that broke the moment you checked the page. That was when the direction of Crazy Egg became obvious. Back then every analytics product behaved the same way. If a page had...
Most managers think they are directing work. They are actually directing attention. Wherever the attention goes, the company follows. Most drift starts as scattered attention, not bad strategy.
High agency is often mistaken for speed. People assume it belongs to the ones who decide quickly and move without hesitation. That version looks impressive, but it is not what actually drives results. The real marker of high agency is quieter....
Every great founder brand lives at the intersection of three forces: 1. Storytelling creates understanding. 2. Founder branding creates trust. 3. New media creates distribution. When those three align, everything compounds. Every launch, every post, every interview reinforces the same idea... Why this company exists...

Crazy Egg turns twenty this month. The part that stayed constant is simple. We set out to show what users actually do on a web page, and that view changed how people built. We’ve been working on something that brings that feeling...
You can measure a team’s values in the smallest interactions. The wording. The timing. The defaults. AI just amplifies those choices.
The myth is that AI replaces expertise. The truth is that it punishes fake expertise. It reveals who was guessing and who was actually thinking.