3PL Fit: Staying in Your Lane Drives 3PL Growth
In this episode, Kevin Lawton talks with Dave Hariger, CEO of Swift House, about the evolution of his 3PL from a textbook resale operation to a boutique fulfillment provider focused on small brands. Hariger explains how a sudden loss of a major Amazon client forced Swift House to clarify its niche, leading them to say "no" to ill‑fit customers and prioritize clear communication and simple billing. He also shares the painful journey of switching WMS systems, including a costly failed implementation and the eventual partnership with a consultant to find a solution that scales with their business.
Attabotics Returns with a Clearer Path Forward
The episode explores the resurgence of Attabotics, a high‑density robotic fulfillment system, after its bankruptcy and its new partnership with Lafayette, a long‑standing automation integrator. Guests Bruce Robbins (founder of Lafayette), Art Eldridge (SVP of Sales & Software at Attabotics),...
Right-Sized Packaging: A Box Last Approach Means Lower Costs & Less Waste
In this episode, Kevin Lawton talks with Jeff Belcher and Craig Hall of CMC Packaging Automation about the evolution of automated, right‑sized packaging—from early mailing and holiday‑cake boxes to today’s e‑commerce solutions. They explain how CMC’s Carton Wrap and Genesis...
IC to Electric: 90% Fuel Savings, Lower Maintenance, and Smarter Forklift Decisions
In this episode of The New Warehouse Podcast, Kevin Lawton talks with Martin Boyd, CMO of Big Joe, about the rapid electrification of forklift fleets. Boyd explains how Big Joe’s fully integrated lithium‑ion batteries eliminate the drawbacks of lead‑acid and internal‑combustion (IC)...
Modular Warehouse Solutions That Adapt to Change
In this episode, host Kevin Lawton talks with Ben Hull, Director of Sales at Item (pronounced "EET-em"), about the company's modular T-slot aluminum extrusion system—often likened to industrial Legos—that lets warehouses and manufacturers quickly design and reconfigure workstations, carts, and...
On-Demand Warehousing Solves Distressed Freight Problems
In this episode, Kevin Lawton interviews Dave Gutierrez, VP of Sales at Olymp Warehousing, about their on‑demand warehousing marketplace that connects shippers needing immediate storage or freight services with 3PLs and warehouses. Olymp’s platform automates RFQ submissions, rapid bidding, and...
Finding a Home for Excess 3PL Inventory
In this episode, Kevin Lawton talks with Abby Naraki, CEO and founder of Stock, about the growing problem of excess inventory in the 3PL and e‑commerce space and how Stock connects that surplus to a vast network of nonprofits. Abby...
Supply Chain Data Capture Is Entering a New Era with Surgere
In this episode Kevin Lawton interviews Bill Woppler, CEO and founder of SurgeAir, about the evolution of data capture in supply chains. SurgeAir now processes about 15 billion transactions a month and has introduced Sophia, an agentic AI that makes sense...
The Buyer's Journey for Warehouse Automation
The episode explores the warehouse automation buying journey from three angles: iAutomate’s CEO Christoph Buchmann explains how the process truly begins with identifying a problem and validating automation as the right solution; Staples Canada’s Mert Selchuk describes a data‑driven, internal...
Warehouse Automation Success Depends on Operational Alignment
In this episode, Kevin Lawton interviews Adrian Stuck, CEO of High Robotics, and later Colin McAleenan, VP of Business Development, about the company’s mobile ASRS solutions, especially the HyperClimb robot that combines horizontal and vertical movement. They stress that successful...
3PL Culture and Fulfillment Experience
In this episode, Kevin interviews Michelle Harris of Our Service Works (OSW), a Dallas‑based 3PL that evolved from outsourced customer care to a full‑service fulfillment operation. They discuss how OSW carefully selects carriers—evaluating performance data, technology integration, and support—to enhance...
Product Identification Across the Supply Chain
In this episode, Kevin Lawton talks with Jim Bureau, President and CEO of Loftware, about the critical role of product identification and connected packaging in modern supply chains. They explore how Loftware’s cloud‑based labeling solutions enable authentic, compliant, and traceable...
Where Is Warehouse Technology Heading with Gary Allen of Ryder
In this episode, Kevin Lawton chats with Gary Allen of Ryder about the rapid evolution of warehouse technology, focusing on automation and AI. Allen explains how automation—from autonomous mobile robots to autonomous forklifts and emerging humanoids—is becoming more affordable and...
Warehouse Continuous Improvement at Atomix: Culture and Data
In this episode, VP of Operations Drake Meyer discusses Atomics' rapid growth, its unique high‑touch 3PL model, and the development of its proprietary WMS. He shares how his hands‑on warehouse background informs his leadership style, emphasizing a continuous‑improvement mindset rooted...
European eCommerce Fulfillment Through a Global Lens
In this episode, Kevin interviews Ken Byrne, founder of RedSky Europe, about the challenges and opportunities of European eCommerce fulfillment for global brands. Byrne explains how his experience as an eCommerce brand owner informs RedSky’s tech‑first, scalable approach, especially for...
