RFK Jr.: Price Transparency Coming to the Healthcare Market.

Heritage Foundation
Heritage FoundationFeb 10, 2026

Why It Matters

Greater price transparency could shift bargaining power toward patients, spur competition on price and quality, and disrupt provider-insurer pricing practices, with potential to lower out-of-pocket costs and reshape healthcare markets.

Summary

RFK Jr. pledged to introduce comprehensive price transparency to the U.S. healthcare market, building a consumer-facing website that posts prices for procedures and services across hospitals, clinics and concierge providers. He argued healthcare is uniquely opaque compared with other markets and used an example from Manhattan—where childbirth prices ranged from $1,300 to $22,000 across 30 hospitals—to illustrate “price chaos.” The initiative aims to let patients instantly compare costs for items like MRIs and deliveries, creating consumer choice where it currently lacks. He said exposing prices will create a functioning market that drives down healthcare costs.

Original Description

Secretary Kennedy at Heritage: We are bringing price transparency to the healthcare market.
‘We’re going to post all the prices for everything. You can look at all the hospitals, and all the medical centers, and all the concierge services in your area. We are going to create a market where consumers will have a choice and that will drive down the cost of healthcare.’

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