The Popular Whakarewarewa Forest Loop ‘Great Ride’ Is Now 100% on Dirt Thanks to a $500,000 Investment
Why It Matters
By delivering a fully off‑road experience, the loop strengthens Rotorua’s reputation as a world‑class MTB destination and supports the region’s $130 million tourism economy.
Key Takeaways
- •$500k investment fully off‑road the 21‑mile loop.
- •New singletrack replaces 6 km paved highway segment.
- •Trail attracts beginners; acts as gateway to tougher rides.
- •MTB tourism generates >$130 million annually for Rotorua.
- •Collaboration between RTT, Velosolutions, Empire of Dirt accelerated build.
Pulse Analysis
Rotorua has long been a magnet for mountain‑bike enthusiasts, with its volcanic landscape and dense forest providing a natural playground. The region’s trail system, managed by the Rotorua Trails Trust, contributes more than NZ$130 million in annual visitor spending, according to Mayor Tania Tapsell. In this context, the Whakarewareta Forest Loop—often cited as a gateway ride—has attracted thousands of riders since its staged opening in 2020. Recognising the loop’s popularity, the local council earmarked NZ$250,000 from its Long‑Term Plan and secured an equal match from a government grant, totaling a $500,000 investment to finish the project.
The funding enabled a complete reroute of the remaining six kilometres that previously followed a concrete path beside State Highway 5. Expert builders from Velosolutions NZ and Empire of Dirt, working alongside RTT staff, crafted seven new singletrack sections that weave through forest, lakes and geothermal features while meeting Grade 2 specifications. By replacing the hard‑surface segment with flowing dirt trail, the loop now offers a consistent off‑road experience, improving safety, ride quality and the overall aesthetic. The design emphasizes beginner accessibility without sacrificing the fun, flow‑oriented character that New Zealand trails are known for.
The finished loop reinforces Rotorua’s position in the global mountain‑bike market and is expected to drive higher visitation rates, especially among novice riders seeking a low‑risk introduction to cross‑country riding. A fully dirt‑based Great Ride also aligns with sustainability goals, reducing maintenance costs associated with paved infrastructure. The collaborative model—combining council funding, government matching, and private construction expertise—provides a template for future trail projects across the country. As the loop gains traction, ancillary businesses such as bike shops, accommodation providers and guided tour operators stand to benefit from the incremental tourism spend.
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