CFO Impulse

Discovery-Driven Planning: A Better Way to Evaluate Venture Investments

The episode explains how Discovery‑Driven Planning (DDP) transforms venture evaluation by treating every business plan as a set of testable hypotheses rather than a fixed forecast. It outlines the three core tenets of DDP—only validated assumptions receive capital, funding is released in evidence‑linked tranches, and plans are revised when new data contradict expectations—illustrated with real‑world examples from Flatiron Health, Best Buy, Kloeckner, and AGC. The host, Sebastian, walks finance leaders through a five‑step DDP process: defining reverse income statements, surfacing critical assumptions, benchmarking them against reality, converting economics into operational requirements, and using milestone‑based evidence to gate funding. The overarching message is that finance’s advantage lies in structured skepticism, forcing ideas to earn capital through validated learning rather than optimistic spreadsheets.