Diginomica
Provides business insights for the digital enterprise, focusing on enterprise software and digital transformation

How Children with Cancer UK Is Getting a Fundraising Boost with Salesforce
Children with Cancer UK, which has raised over £300 million and helped lift childhood cancer survival from 67 % to 85 % since 1990, embarked on a digital transformation using Salesforce. The charity migrated to Salesforce CRM, Data Cloud and Marketing Cloud, creating a single source of truth for supporter data and automating fundraising journeys such as the London Marathon. These changes cut data‑segmentation time from weeks to minutes and delivered a 5 % fundraising increase despite fewer marathon participants. The organization now plans AI‑driven tools to further accelerate campaign insights and donor engagement.

Blue Yonder's Chief Innovation Officer - How Retail AI Shifted From 'Budget to Spend' To Delivering Value
Blue Yonder’s Chief Innovation Officer highlighted a shift at NRF 2026 from budget‑centric AI talk to pragmatic, value‑driven conversations with retailers. The vendor has spent $2 billion over three years rebuilding its technology stack, now delivering integrated solutions such as a Smart...

Workday Is in a Race to Re-Define Vertical SaaS, Says Its CTO. How's It Going?
Workday’s CTO Peter Bailis highlighted the company’s single data and process model as a strategic moat, enabling AI to leverage embedded business context across its 11,000 customers. The firm also touts a robust security framework that extends organizational permissions to...

Excecutive Intelligence Podcast - Cloud ERP, AI, and Customer Priorities: Acumatica's Ali Jani and Miten Mehta Weigh In
Acumatica’s Chief Product Officer Ali Jani and Chief Engineering Officer Miten Mehta discussed the company’s "AI‑First" cloud ERP strategy on the Executive Intelligence podcast. They highlighted how legacy ERP silos, supply‑chain volatility, and inflation are driving mid‑market firms toward integrated,...

How McDonald’s and Other Global Enterprises Are Using SAP BTP to Transform Operations
Enterprises such as McDonald’s and a global consulting firm are leveraging SAP Business Technology Platform (BTP) to modernize ERP landscapes while keeping the core clean. By moving custom logic to side‑by‑side extensions, they achieve faster innovation, reduced downtime, and scalable...

A Sharp Turn Into Digital Experience - Sharp Inspire Expo 2026 Paves the Way
Sharp Europe has consolidated its recent acquisitions—Complete IT, ITpoint Systems and Apsia—under the Sharp DX brand, signaling a decisive shift from hardware to a full‑stack technology partner. At the Inspire Expo 2026, President Yoichi Tomata highlighted that trust, quality and expertise drive customer...

Who Pays for Agentic AI? The Enterprise Budget Problem No Vendor Will Address
Enterprise leaders are wrestling with the promise of agentic AI that layers intelligent agents over traditional systems of record. Vendors tout a three‑tier stack—transactional applications, data platforms, and AI agents—but CIOs face a budget paradox: data teams lack funds for...

How TCS Is Taking the Coastal Route to Reach Top 5 Salesforce GSI Status
Tata Consultancy Services (TCS) closed a $700 million acquisition of Coastal Cloud, a leading pure‑play Salesforce consultancy in the United States. The deal adds roughly 400 Salesforce consultants and over 3,000 multi‑cloud certifications to TCS, bolstering its Agentforce 360 AI platform. Together...

CIO Interview - Brenda Van Velkinburgh Digitizes Workers' Comp Insurance for Ascot Group
Ascot Group, after acquiring AmFed, modernized its workers' compensation platform to enable online insurance services. VP of IT Brenda Van Velkinburgh led a shift from a 30‑year legacy system to the OutSystems low‑code platform, delivering quoting, policy administration, claims, and client...

Something for the Weekend - LinkedIn’s Algorithm Uses 'Proxy Bias' To Suppress Visibility. Here's Who Gets Hurt
In early 2025 LinkedIn altered its feed algorithm, introducing proxy bias that dramatically reduced visibility for women founders and other protected groups. Controlled experiments showed female accounts reaching as low as 0.6% of their audience, while comparable male accounts achieved...

UiPath’s Platform Transition - a Case of Execution over Re-Invention. COO Ashim Gupta Explains
UiPath posted its first quarter of net‑new ARR growth in two years and achieved GAAP profitability, crediting execution discipline over new product launches. The company tightened renewal planning, deepened account management, and focused on post‑sale deployment to accelerate value realization....

Salesforce vs Veeva - the Game's Afoot and the Life Sciences Battleground Is Hotting Up!
Salesforce has intensified its assault on the Life Sciences market, claiming more than 100 customers have migrated from Veeva to its new Life Sciences Cloud. The company touts a $4.7 billion ARR opportunity and highlights its AI‑driven, agentic platform as a...

Drill, Baby, Drill! How Walmart's Agentic Experimentation with Google and OpenAI Promises a New Shopping Experience
Walmart is teaming with Google’s Universal Commerce Protocol and OpenAI’s ChatGPT to embed native checkout directly inside AI conversations. The UCP will let users complete purchases without leaving Google Search, Gemini or ChatGPT, while Walmart supplies inventory data and its...

How Daimler Trucks North America Built a Living Knowledge Graph of Its Business
Daimler Trucks North America built a living knowledge graph using Neo4j Aura to map its entire IT landscape after splitting from its parent in 2021. By ingesting real‑time network‑flow data from ExtraHop and coupling it with Claude’s large language model,...

New Owners Re-Build Purplebricks with AI CRM After £1 Acquisition, Slashing Costs 70%
Purplebricks, the UK’s largest residential estate agency, was acquired for £1 by Strike Estate Agents and swiftly replaced its legacy Salesforce and custom .NET systems with Creatio, a low‑code AI‑enabled CRM. The new platform delivered a 35% rise in lead...

AI Emerging as Key Safety Driver as Commercial Fleets Cut Crash Rates by 73%
AI‑powered safety tools are reshaping commercial fleet operations, delivering a 73% crash‑rate reduction after 30 months of deployment. Multi‑camera AI systems eliminate blind‑spot risks, while dual‑facing dashcams flag distraction, drowsiness and phone use in real time. The Samsara Fleet Safety...

How Deliveroo Leveraged IDP and Source-to-Pay to Transform Its Global Invoicing Process
Deliveroo partnered with Rossum to embed AI‑powered Intelligent Document Processing (IDP) into its Coupa Source‑to‑Pay (S2P) platform, automating invoice capture across 11 countries. The rollout cut processing time from 15 minutes to 45 seconds, delivering a 23‑fold efficiency boost and...

Most Enterprises Aren't Ready for AI - What's Needed Is Composability
Enterprises attending Celosphere expressed strong interest in AI but admit they are unprepared. Legacy, monolithic processes hide decision logic, preventing modular, AI‑driven operations. Process Intelligence creates a living digital twin, exposing workflows so automation and orchestration become reusable building blocks....

Evergen and UiPath Show How Agentic AI Tests Process Discipline in Regulated Industries
Evergen, a regenerative‑medicine CDMO, piloted an agentic AI tool to pre‑screen donor tissue eligibility and discovered that the AI highlighted far more process flaws than model errors. The test revealed that over 90% of mismatches stemmed from incomplete or ambiguous...

What I’d Say to Me Back Then – Be Kind, Not Nice, Says Epicor’s Kerrie Jordan
Kerrie Jordan, Epicor’s CMO and SVP of Product, shares how a blend of storytelling and technical expertise shaped her career from a literature degree to senior leadership. Early roles at a product‑lifecycle startup and Oracle honed her ability to turn...

Techno-Optimists vs Enterprise-Incrementalists – Why Agent Platforms Encode Very Different Futures
The article contrasts two competing philosophies in AI agent platforms: techno‑optimists who champion high‑autonomy, exploratory agents, and enterprise‑incrementalists who embed agents within existing, controlled processes. Although both camps use similar terminology, their underlying beliefs about agency, risk, and value creation...

Into 2026 - for HR, EX Meets CX, Re-Re-Thinking Hiring, and Performance Management RIP
Valoir predicts that 2026 will see the convergence of employee and customer experience, driven by shared AI foundations and real‑time data. HR faces a critical reckoning as outdated skills inventories leave only 13 % of leaders equipped for AI‑enabled workforce planning,...

ServiceNow's $7.75 Billion Armis Acquisition - Betting that Security and Trust, Not Just Capability, Will Determine Who Wins Enterprise AI
ServiceNow announced a $7.75 billion cash deal to acquire cyber‑exposure leader Armis, its largest acquisition to date. The merger will fuse ServiceNow’s workflow automation platform with Armis’ real‑time visibility across IT, OT, IoT and medical devices, creating an end‑to‑end security and...

How Do You Make Joint CEO Leadership Models Work in Practice? Here's How
Joint‑CEO structures are gaining traction as companies seek diverse leadership perspectives, but they often stumble without clear governance. The article outlines practical steps to avoid common pitfalls, such as ambiguous authority and cultural clashes, by establishing defined roles, shared metrics,...

Two Heads Better than One? Will the Co-CEO Leadership Model Become a Permanent Fixture or a Fleeting Trend?
The co‑CEO leadership model is re‑emerging, especially among technology firms, after a mixed track record in the past. Companies like Netflix and Oracle have leveraged dual CEOs to balance content, technology, and operational expertise, while others such as SAP and...

You’re Doing Agents All Wrong – Why You Should Focus on Human Attention
Duncan Anderson of Barnacle Labs argues that enterprises are misapplying AI agents by treating them as mere automation tools. He suggests agents should be deployed to capture scarce human attention and address organizational whitespace where judgment‑heavy work is currently uneconomical....