Firing The Man

The Hidden Ecommerce Revenue Killers Eating Your Margins with DJ Sprague

In this episode, hosts David Shomer and Ken Wilson sit down with e‑commerce expert DJ Sprague to expose the "10 hidden revenue killers" that can drain up to 37.9% of a brand’s profit, from payment‑processor fees and false declines to returns, fraud, and cart abandonment. Sprague explains how many of these leaks never appear on the P&L and why simply adding more traffic or ad spend won’t fix the problem. He also outlines his company’s unique model of building its own payment processor and bundling essential tools—fraud detection, abandonment recovery, review platforms—at no extra cost to recapture lost revenue. Listeners walk away with concrete, low‑cost tactics to plug leaks and a new perspective on how payment processing can be a profit center rather than a cost sink.