Google Ads Teases New Dashboards Powered By Gemini
Google announced at a teaser for Google Marketing Live that its Ads platform will soon launch Gemini‑powered dashboards. The new tool promises AI‑driven data visualizations, allowing marketers to generate charts, tables and graphs with a simple text prompt. Real‑time updates respond to natural‑language queries, turning manual reporting into an interactive experience. The feature will be showcased during the upcoming Google Marketing Live event, positioning Google Ads as a more analytics‑centric solution.
Daily Search Forum Recap: May 12, 2026
Google announced that its Merchant Center for Agencies, previously limited to the US and Canada, is now live worldwide, giving e‑commerce partners a unified platform to manage product feeds across all markets. At the same time, Google is testing enhancements...

Google Discover Publisher Pages To Get Links & Featured Posts
Google is testing a redesign of its Discover publisher pages that adds custom link blocks, featured posts, larger header images, and sharper logos. Publishers will manage these changes by claiming their page, gaining the ability to reorder social media and...

Google Merchant Center For Agencies Now Available Globally
Google has taken its Merchant Center for Agencies product from a North American beta to a worldwide release, making the unified management hub available in every market. The platform gives agencies a single dashboard to oversee client onboarding, health alerts,...

PSA: Bing Webmaster Tools Does Not Distinguish Between Http and Https
Bing Webmaster Tools now treats HTTP and HTTPS URLs as a single property, unlike Google Search Console which separates them. The change was confirmed by Bing’s Krishna Madhavan on LinkedIn, noting that the platform expects HTTPS but will fall back...

Google Ads Posts Site Visits Assets Documentation
Google Ads has added official help documentation for its new "site visits" asset, a non‑clickable text badge that shows how many times a domain has been visited. The asset appears in text ads and updates daily, grouping sites into three...

Google Vehicle Ads Now In Standard Shopping Campaigns
Google has expanded its vehicle advertising offering by allowing ads to run within Standard Shopping campaigns, a feature previously limited to the Performance Max format. The change is documented in a new help guide that walks advertisers through enabling vehicle...

Google Ads To Require Passkey For Certain Sensitive Actions After July 15
Google announced that, beginning July 15, 2026, Google Ads will require advertisers to use passkeys for certain sensitive actions. The policy shift follows a recent spike in account hijacks targeting the platform. Passkeys are password‑free credentials that rely on device‑based cryptography, making...
Daily Search Forum Recap: May 7, 2026
Google announced five new ways to improve linking from AI Mode and AI Overviews, tightening the connection between AI‑generated answers and source pages. Microsoft Bing published a detailed blog differentiating indexing for traditional search versus grounding for AI responses. Google...

Google Ads AI Max Content & Titles Exclusions On Account Level Coming
Google announced that its AI‑driven campaign type, Ads AI Max, will gain account‑level exclusions for content and titles later this year, likely within six months. The new setting lets advertisers block any undesired page elements across all campaigns, extending the platform’s...

Google Business Profile Suspensions Spike Over User Account Restrictions
Google Business Profiles are experiencing a sudden surge in suspensions linked to user account restrictions, according to several local‑SEO professionals. Within a 24‑hour window, some experts reported up to eight accounts being blocked, despite no evidence of spam or policy...

Google Ads Data Retention Policy Updated
Google announced that its Ads performance reporting data will have extended retention periods. Hourly, daily and weekly metrics will be kept for 37 months, while monthly, quarterly and annual data will be stored for 11 years. The change, communicated via...

Google Web Bot Auth: Validate Authentic Bots
Google announced an experimental cryptographic protocol called Web Bot Auth that lets websites verify that bot traffic originates from authentic agents. The protocol uses digital signatures instead of relying on mutable headers or IP addresses, offering stronger identity assurance. Google...

Google On AI Overviews & AI Mode Being Isolated Systems (Or Not)
Google Search’s director Nikola Todorovic explained that the company keeps AI models in isolated modules to simplify debugging and maintain system reliability. Early AI tools like SafeSearch were sandboxed, while newer transformer‑based models such as BERT and MUM are layered...

Google Tests Fresh Updates Label For Search Snippets
Google is testing a new "Fresh updates" label in search snippets, first spotted on an AccuWeather result. The label appears beneath the title to indicate content that is frequently refreshed. Sachin Patel shared a screenshot on X, though the feature...

April & May 2026 Google Webmaster Report
Google wrapped up its March 2026 spam update and the March core update, which finished rolling out in April, amid heightened ranking volatility. The company introduced a new spam penalty targeting back‑button hijacking and began issuing warning notices to affected...

Google Ads PMax Tests Select Partners To Run Ads With
Google Ads Performance Max (PMax) is piloting a new "Partners in Alfa" setting that lets advertisers decide whether their ads appear on the Search partner network, the Google Display Network, or both. The option surfaced on LinkedIn, where Adriaan Dekker...

Bing Ads Revenue Up 12% - New Growth
Microsoft reported third‑quarter 2026 results showing Bing Ads revenue climbing 12% year‑over‑year, signaling a rebound in its search advertising segment. Overall Q3 revenue hit $82.9 billion, up 18% YoY, while operating income rose 20% to $38.4 billion. The company highlighted AI‑driven services...

Google AdSense Vignette Ads Setting May Trigger Back Button Hijack Penalty
Google AdSense’s vignette ad configuration includes a hidden option called “Allow additional triggers for vignette ads.” When enabled, it can launch ads on a user’s back‑button click, violating Google’s new back‑button hijacking spam rule. Publishers who have this setting turned...

Google Sends Warning Notices On Back Button Hijacking Spam Penalty
Google has begun sending warning emails through Search Console to sites suspected of back‑button hijacking, a practice that interferes with users’ browser navigation. The new spam policy gives site owners until June 15, 2026 to remove such behavior, after which manual or...

Google Shopping Ads Tests Pricing In Superscript
Google is piloting a new typographic treatment for the cents portion of product prices in its Shopping Ads, displaying the cents in superscript (e.g., $99.99 becomes $99⁹⁹). The test was first identified by analyst Sachin Patel, who shared screenshots on...

Search News Buzz Video Recap: Heated Google Ranking Volatility, Commodity Content, Getting SEO Right, Search Ads
Google highlighted rising ranking volatility, warning SEOs that algorithm swings could affect traffic. The company also clarified its stance on commodity content and announced that spam reports will no longer contain personally identifying information. New documentation on "read more" deep‑link...

Liz Reid Of Google Interviewed By Bloomberg On Google Search & AI
Google’s head of search, Liz Reid, discussed the evolving role of AI on Bloomberg’s Odd Lots podcast. She outlined how generative AI is reshaping search, from direct‑answer interfaces to the tension between click‑out traffic and AI‑generated results. Reid highlighted challenges such...

New: Google Won't Use Spam Reports With Personally Identifying Information
Google has reversed a recent change to its spam‑reporting tool, announcing that any report containing personally identifying information (PII) will be rejected. The company added a prominent warning box instructing users not to include PII, citing privacy regulations. Reports that...

Google Testing Audio Overviews In The Wild (Not Just In Labs)
Google is quietly testing Audio Overviews, a feature that delivers short, conversational audio summaries for certain queries, beyond the opt‑in Search Labs environment. The tool leverages the company’s latest Gemini large‑language models to generate the spoken content. Early reports show...

Google Ads API Version 24 Now Available
Google has launched version 24 of the Google Ads API, introducing dozens of enhancements across demand‑gen, travel feeds, conversions, shopping, reporting, and video ads. The release makes several video‑responsive ad fields mandatory, adds a read‑only travel_feed_data asset, and enables view‑through conversion...
Daily Search Forum Recap: April 21, 2026
The Search Engine Roundtable highlighted several Google updates, including the insertion of shopping ads into the free‑listing grid and a bug in Search Console that blanks job‑listing metrics. Google’s John Mueller reiterated that SEO remains a moving target where imperfect...

Google: When It Comes To SEO, Nobody Knows Everything
Google’s search quality lead John Mueller reminded the community that SEO is not static and no one can claim complete mastery. He warned that self‑proclaimed “SEO gurus” often lack depth and can mislead practitioners. Mueller emphasized humility, acknowledging past mistakes,...

Google: You Can Do A Lot Of SEO That Don't Work & Still Do Ok
Google’s John Mueller reminded the SEO community that the discipline is inherently complex and resilient. He noted that practitioners can implement many tactics that ultimately have little impact and still maintain decent rankings. This underscores the difficulty of pinpointing which...

Microsoft Bing Offers IndexNow Support To The Internet Archive
Microsoft Bing announced it will support the Internet Archive’s adoption of IndexNow, a protocol that lets sites instantly notify search engines of new or updated URLs. Fabrice Canel, Bing’s product lead, posted on X that the integration will help the...

Search News Buzz Video Recap: Google Back Button Hijacking Penalty, Spam Reporting Change, Google Ads AI Max Replacing DSAs &...
Google announced a new spam penalty targeting back‑button hijacking, expanding its enforcement toolkit. The company also said spam‑report submissions may be used for manual actions, tightening the feedback loop for abusive sites. In the ads arena, Dynamic Search Ads are...

Google: We May Use Spam Report Submissions For Manual Actions
Google has updated its spam‑report policy to state that user submissions can be used to trigger manual actions against sites violating its spam guidelines. When a manual action is issued, Google will forward the exact text of the reporter’s submission...

Google Ads Consolidating Enhanced Conversions With On/Off Switch
Google Ads is consolidating its Enhanced Conversions for web and for leads into a single, unified setting that can be toggled on or off. The change eliminates the need to choose between implementation methods such as the Google tag, Google...

Google Business Profile Updates Identity Change Policy Language
Google has revised the identity‑change language in its Business Profile policy, making the rules more explicit about what constitutes a fraudulent edit. The new wording requires merchants to mark a previous business as permanently closed rather than renaming it when...

Google Is Aware Of And Warns Against Self-Serving Listicles
Google has confirmed it is monitoring and combating self‑serving listicles that SEO firms use to game large language models and its search results. A spokesperson said the company employs robust protections in both Search and Gemini to block low‑quality, manipulative...

Google Ads & Google Analytics Data Controls Update
Google announced a consolidation of data controls between Google Ads and Google Analytics, shifting all ad‑related data governance to Google Ads settings. Effective June 15 2026, the Google Signals setting in Analytics will defer to Consent Mode in Ads, making ad‑storage decisions...
Daily Search Forum Recap: April 13, 2026
Google is piloting an AI Contribution report in Search Console, echoing Bing’s AI performance tools, while a logging error has inflated GSC impression data since May 2025. The March 2026 broad core update finished its 12‑day, 4‑hour rollout, and Google confirmed it...

New Study Points to Holes In AI Overviews
A new Oumi study of 4,326 Google AI Overviews finds accuracy improved from 85 % with Gemini 2 to 91 % with Gemini 3, yet more than half of the correct answers lack source grounding. The analysis also shows Gemini 3 produces a higher share...

Google AdSense Will Experiment With New Ad Technology Partners
Google announced that AdSense will begin experimenting with an updated roster of commonly used ad‑technology partners on August 20, 2026, after a preliminary rollout starting April 20, 2026. The trial will assess partner performance and privacy compliance, with a full list update slated for...

Google Search Console Testing AI Contribution Report
Google Search Console is quietly testing a new AI contribution report, a feature hinted at by John Mueller in early February. The pilot appears in the Help documentation but lacks screenshots or detailed explanations. Analysts suspect the report will surface...

Google Still Processing Status To XML Sitemaps - Nothing To Announce
Google has confirmed that it will not be adding a new “still processing” status to XML‑sitemap error reports at this time. The request, raised by SEO specialist Kyle Risley, sought a clearer signal for sitemaps that have been crawled but...

Google Discusses Page Weight, Average Mobile Homepage Size, and Googlebot File Size Limits
Google clarified its Googlebot file‑size limits on the Search Off The Record podcast, confirming a 2 MB cap for HTML pages, 65 MB for PDFs, and a 15 MB ceiling for other file types. The limits apply per individual file, not to the...

Reusable "Skills" Are Coming To Gemini In Chrome
Google has introduced a new "Skills" button to Gemini in Chrome, currently available in Chrome Canary. The feature lets users save a prompt as a reusable skill and summon it later with a slash command. Google also ships a few pre‑built...

Google Testing Jumping To AI Mode Directly From AIOs ON DESKTOP
Google is piloting a desktop version of its AI Mode that launches directly from the “Show more” button in AI‑generated overview (AIO) cards. The feature, previously limited to mobile, pulls users out of the classic SERP into an AI‑driven answer...

ÂJarvis Approachingâ: Google's Sundar Pichai Signals an Agentic, Multi-Threaded Future for Search
Google CEO Sundar Pichai told the Cheeky Pint podcast that Search will evolve into a Jarvis‑like, agent‑centric platform where multiple AI threads operate simultaneously to complete user tasks. He described future Search as an "agent manager" that orchestrates personal assistants...

Google Ads Testing New Layouts for Multi-Location GBP Assets?
Google Ads is piloting new ad formats for Google Business Profile (GBP) location assets. The test introduces a vertical layout that displays individual location reviews alongside directions, exposing each store’s rating rather than a single brand score. A second variation...

GSC Logging Error Yielded Inflated Impressions Since May 2025
Google disclosed on April 3, 2025 a logging error that has been inflating Search Console impression counts since May 2025, while clicks and other metrics remain unchanged. The flaw means nearly a year of visibility data may be overstated, prompting analysts to treat...
Daily Search Forum Recap: March 31, 2026
Google clarified that core algorithm updates unfold over several weeks because individual components are released in stages, a practice that aims to maintain stability across its massive infrastructure. Microsoft’s Bing is piloting almost transparent sponsored labels, making paid results harder...

Google On Why Core Updates Take Weeks To Fully Roll Out
Google’s John Mueller clarified that core algorithm updates unfold over several weeks because they consist of multiple components that must be deployed individually. The rollout is a step‑by‑step process rather than a single switch, which explains the gradual emergence of...

Bing Tests Sponsored Label That Is Almost Transparent
Microsoft is piloting a new sponsored‑label design on Bing that is almost transparent, rendering the ads difficult to distinguish from organic results. The test, highlighted by analyst Sachin Patel on X, shows labels in a super‑grayed, low‑contrast style. This follows...