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Sports retail/brand economics, sponsorships and M&A

Revel Bikes Taps Levi Olsen as Sales and Site Leader
News•Apr 6, 2026

Revel Bikes Taps Levi Olsen as Sales and Site Leader

Revel Bikes, the Colorado mountain‑bike maker, has appointed Levi Olsen as its new sales and site leader. Olsen, a Golden resident, brings extensive experience across specialty retail, distribution and direct‑to‑consumer roles, previously at Spot Bikes, CeramicSpeed and Challenge Tires. He will oversee retail partnerships, the production pipeline, and overall growth as the company scales from its recent relocation to Golden. The hire signals Revel’s commitment to strengthening its operational foundation while expanding its carbon‑fiber and titanium lineup.

By SGB Media
SFIA Report: U.S. Sporting Goods Continues to Build on Pandemic Gains
News•Apr 6, 2026

SFIA Report: U.S. Sporting Goods Continues to Build on Pandemic Gains

The U.S. sporting goods market reached $130 billion in wholesale sales in 2025, marking a 3.7% year‑over‑year increase and a 34.7% rise since 2020. Pickleball led category growth, climbing 22% to $410 million, while athletic footwear posted a 7.4% gain, outpacing the...

By SGB Media
Duck Camp Relocating HQ and Flagship Store
News•Apr 6, 2026

Duck Camp Relocating HQ and Flagship Store

Duck Camp, the Austin‑based performance apparel maker for hunting and fishing, is moving its headquarters and flagship retail store to 220 South Congress Avenue. The new 30,000‑square‑foot space will house both corporate offices and a customer‑focused storefront, joining outdoor‑centric neighbors...

By SGB Media
Athletifreak Opens Fifth Store on Long Island
News•Apr 6, 2026

Athletifreak Opens Fifth Store on Long Island

Athletifreak, the luxury athleisure label founded in 2021 by Mo and Noor Wadhwani, opened its fifth retail location on April 6, 2026. The new store, situated in the Huntington Shopping Center on Long Island, is the brand’s first outlet in New York state....

By SGB Media
West Virginia’s McFly Outdoors Hits Selling Block
News•Apr 6, 2026

West Virginia’s McFly Outdoors Hits Selling Block

McFly Outdoors, a North Central West Virginia hunting and fishing retailer, announced it is for sale. The owners are listing both the storefront at 2774 Old Route 33 and the operating business, while offering a 10% inventory discount. The store, founded...

By SGB Media
Knog Sets New Distribution Partners in North America
News•Apr 6, 2026

Knog Sets New Distribution Partners in North America

Australian cycling accessories maker Knog announced new North American distribution agreements, adding BTI and QBP as its United States partners and Live To Play Sports as its Canadian distributor. The change ends an eight‑year exclusive relationship with Selle Royale USA,...

By SGB Media
New Era 2026 NFL Draft Collection Celebrates ‘Moment in the Mirror’
News•Apr 6, 2026

New Era 2026 NFL Draft Collection Celebrates ‘Moment in the Mirror’

New Era unveiled its 2026 NFL Draft Cap Collection, featuring reflective liquid‑chrome treatments that highlight each team’s logo. The lineup includes the iconic 9Fifty snap‑back along with 59Fifty, 9Seventy Stretch‑Snap, 39Thirty M‑Crown, 9Forty M‑Crown and Casual Classic styles, all offered...

By SGB Media
CardVault Opens at Ballpark Village in St. Louis
News•Apr 6, 2026

CardVault Opens at Ballpark Village in St. Louis

CardVault, the sports‑card retailer co‑founded by Tom Brady, opened its 14th U.S. location at Ballpark Village in St. Louis, directly across from Busch Stadium. The store carries graded cards, singles, sealed products from Topps, Panini, Upper Deck, Pokémon and Fanatics Authentic, and...

By SGB Media