Property Market ‘Considerably Less Rattled’ than Expected, Says LRG

Property Market ‘Considerably Less Rattled’ than Expected, Says LRG

Property Industry Eye
Property Industry EyeMar 24, 2026

Why It Matters

Cash‑driven buying cushions the market from interest‑rate shocks, supporting price stability and transaction volume. This resilience signals confidence among affluent buyers and may shape lenders' risk models and future policy decisions.

Key Takeaways

  • Over half of buyers pay cash, bypassing mortgages.
  • BOE rate hold at 3.75% amid geopolitical tension.
  • Earnings growth outpaces house price inflation for four years.
  • Majority plan to move within six months.
  • Market shows resilience despite rate and geopolitical concerns.

Pulse Analysis

The UK housing market is navigating a rare equilibrium where high policy rates coexist with strong buyer confidence. By holding the Bank of England rate at 3.75% amid Middle‑East volatility, policymakers expected a slowdown, yet LRG’s latest survey reveals that more than half of active purchasers are cash‑rich investors. This cash‑driven segment sidesteps traditional mortgage underwriting, reducing exposure to rate‑sensitive financing and keeping transaction pipelines full despite broader macroeconomic headwinds.

For lenders, the surge in cash transactions presents a double‑edged sword. While mortgage origination volumes may soften, the overall market’s resilience protects property values from sharp corrections, preserving collateral quality. Simultaneously, earnings growth of 4.7% year‑on‑year outpacing house‑price appreciation for four straight years suggests that household income is keeping pace with, or exceeding, price pressures. This dynamic could eventually re‑ignite demand for conventional financing as more buyers seek leverage to capture modest price gains, prompting banks to recalibrate risk appetites and product offerings.

Looking ahead, the interplay between cash buyers, modest price growth, and a steady policy rate sets the stage for a measured market trajectory. If geopolitical tensions ease and inflation moderates, the Bank of England may resume rate cuts, potentially widening the pool of mortgage‑eligible buyers. However, the current buyer base—largely affluent and transaction‑ready—means that even without immediate rate relief, the market is likely to sustain momentum, offering a stable environment for developers, investors, and ancillary service providers alike.

Property market ‘considerably less rattled’ than expected, says LRG

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