
AI Tips for SEO and Adding Personality to Your Content with Rachel Hernandez

Why It Matters
The conversation also offers practical resources such as a Reels Prompt Playbook and a Brand Blueprint for training AI to reflect a brand’s tone.
Summary
In this episode, host Kinsey interviews Rachel Hernandez, Director of Marketing at NextNet Media, about using AI tools like ClearScope and Copymatic to boost SEO while keeping content authentic. Hernandez emphasizes the need for thorough editing, injecting personality through puns, jokes, and nostalgic references, and preserving brand voice despite AI automation. The conversation also offers practical resources such as a Reels Prompt Playbook and a Brand Blueprint for training AI to reflect a brand’s tone.
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