Elia Nurvista: ‘I Think It’s Interesting To Be Suspicious Of Very Ordinary, Daily Things’

Elia Nurvista: ‘I Think It’s Interesting To Be Suspicious Of Very Ordinary, Daily Things’

Ocula Magazine
Ocula MagazineMar 29, 2026

Why It Matters

By foregrounding the hidden social and environmental costs of a multi‑billion‑dollar commodity, the exhibition pressures corporations and policymakers to rethink palm‑oil sourcing and labor standards. It also demonstrates how contemporary art can serve as a catalyst for sustainability discourse in global markets.

Key Takeaways

  • Palm‑oil waste turned into art materials
  • Female plantation workers face precarious, unregistered labor
  • Bakudapan uses role‑playing games to map food power
  • Exhibition blends batik, sculpture, and video to expose extraction
  • Artists challenge normalized resource extraction in Indonesia

Pulse Analysis

Indonesia supplies roughly 60% of the world’s palm oil, a commodity worth over $70 billion annually. Nurvista’s installations repurpose palm‑oil wax and frond waste, turning the very material that fuels deforestation into a visual indictment of colonial legacies and ecological degradation. By situating the work in a major museum, the show amplifies a conversation that typically circulates in niche environmental reports, urging investors and consumers to scrutinize supply‑chain transparency and the true cost of cheap vegetable oil.

The exhibition also foregrounds gendered labor dynamics that are often invisible in corporate sustainability reports. Women on plantations, many of whom are unregistered and work informally alongside their husbands, become the subjects of Nurvista’s batik tableaux and sculptures. Through Bakudapan’s interdisciplinary research, including the role‑playing game "Hunger Tales," the collective translates complex power imbalances into experiential narratives, allowing audiences to empathize with farmers, middlemen, and policymakers. This artistic‑anthropological approach bridges the gap between data‑driven ESG assessments and lived realities on the ground.

For businesses, the show underscores the rising market demand for ethically sourced palm oil and the reputational risk of ignoring grassroots concerns. As ESG criteria tighten and consumers demand traceable ingredients, companies may look to art‑driven insights to redesign procurement strategies, invest in fair‑trade cooperatives, and support reforestation initiatives. Nurvista’s work thus operates at the intersection of culture, activism, and commerce, offering a compelling template for how creative practice can inform and accelerate sustainable business transformation.

Elia Nurvista: ‘I Think It’s Interesting To Be Suspicious Of Very Ordinary, Daily Things’

Comments

Want to join the conversation?

Loading comments...