Pinterest have announced two senior leadership appointments aimed at scaling its global advertising business and accelerating growth in the age of AI and performance marketing.

Lee Brown, Chief Business Officer, Pinterest

Pinterest has named Lee Brown as its first-ever Chief Business Officer, a newly created role overseeing sales, content, advertising product marketing and customer-facing operations. Lee will report to CEO Bill Ready and is tasked with accelerating Pinterest’s evolution into a performance-driven advertising platform. He joins from DoorDash, where he served as Chief Revenue Officer, and he previously led Spotify’s global ad business, more than doubling its growth.

I’ve experienced the magic of Pinterest firsthand. I’m a massive gardener – well, an aspiring one – and right now I’m deep in the “weeds” planning my summer 2026 harvest. My strategy is equal parts romantic dreaming and technical planning.

Why Pinterest, and why now? It stands out as a place where user taste meets real intent, powered by advances in AI and performance advertising at scale. But what truly sets Pinterest apart is its belief in making the internet a more positive space for everyone. This is a vision this team is deeply committed to. Alongside this exceptional team, I can’t wait to be part of the next chapter of Pinterest as we work together to take the company to the next level.

– Lee Brown, Chief Business Officer, Pinterest

Claudine Cheever as Chief Marketing Office, Pinterest

Pinterest also named Claudine Cheever as Chief Marketing Officer, overseeing marketing, creative, and communications. Claudine joins from Amazon, where she led marketing for the world’s largest online retailer, including five Super Bowl campaigns, and launched flagship AI-powered products including Alexa.

What really hooked me is how Pinterest stands apart from other social and search platforms. The platform is rooted in intention, not reaction. People come to Pinterest to save, curate, evolve their interests, and shop. That’s not just inspiring. It’s fundamentally different.

– Claudine Cheever as Chief Marketing Office, Pinterest

It’s an important moment for us as we continue to grow our business globally. Lee is a proven business leader with deep experience leading global sales and content teams at beloved consumer apps and publishers. Claudine has spent the past decade leading marketing for the world’s largest online retailer.

– Bill Ready, CEO, Pinterest

Pinterest now reaches 600 million monthly active users and has become a go-to visual search and shopping destination, particularly for Gen-Z. The company continues to invest in visual-first AI, including Pinterest Assistant, AI-powered board updates and new visual search capabilities. Pinterest has also brought in new revenue opportunities with the agreement to acquire tvScientific and first-of-its kind content initiatives like Bring My Pinterest to Life. 

Now, content, ads product marketing, programmatic and customer operations are all under one leader, CBO Lee Brown. This brings the power of Pinterest and the people behind the teams together to better support advertisers and external partners, and will help Pinterest supercharge and scale our global monetisation efforts. While 83% of Pinterest users are outside of the US and Canada, international markets currently represent 25% of revenue, highlighting the significant growth opportunity ahead.

After nearly 12 great years, Chief Revenue Officer Bill Watkins has decided to leave Pinterest. Under Watkins’ leadership, Pinterest scaled from 0 to more than $4B in annual revenue. He will help Lee with the transition and will depart at the end of Q1 2026.