Exclusive: UAE CFDs Broker Amana Sells UK Arm to Max Koretskiy’s 11:FS

Why It Matters

The transaction sharpens Amana’s strategic focus on the high‑growth MENA region and gives 11:FS a platform to broaden its product offering in the competitive UK market.

Key Takeaways

• Amana sells UK FCA‑licensed arm to 11:FS Holdings.
• New brand Kinsworth Investments will broaden product suite.
• Sale lets Amana focus on MENA market growth.
• Experienced leadership hired, including ex‑ATFX CEO Craddock.
• Cyprus entity retains EU expansion flexibility.

Pulse Analysis

Amana’s decision to offload its UK arm reflects a broader trend among Middle‑East fintech firms that are streamlining operations to capitalize on regional demand for CFD and cryptocurrency services. The UAE‑based broker, owned by Dubai fintech holding 180 Capital, has built a strong presence across the Gulf, where retail trading volumes have surged amid rising disposable income and digital adoption. By shedding the FCA‑regulated entity, Amana reduces compliance overhead in a market facing tighter UK regulator scrutiny, while preserving a Cyprus subsidiary that can serve as a gateway to the European Union should conditions become favorable.

The acquiring side, 11:FS Holdings, is positioning the newly named Kinsworth Investments as a multi‑asset brokerage, extending beyond CFDs into cash equities and fixed‑income instruments. The appointment of Richard Craddock as CEO and Andy Cottrill as COO brings deep expertise from ATFX, MF Global and XPrime, signaling an aggressive growth agenda. Leveraging the existing UK licence, Kinsworth can immediately access a mature retail base, while the partnership’s backing from Blackshield Capital provides the capital needed to scale technology platforms and marketing initiatives across Europe.

From an industry perspective, the deal underscores the fragmentation of the CFD market, where regional players are either consolidating or exiting jurisdictions with heightened regulatory pressure. For investors, Kinsworth’s expanded product suite may attract traders seeking a one‑stop shop, potentially increasing market share at the expense of legacy UK brokers. Meanwhile, Amana’s sharpened focus on the MENA corridor aligns with the region’s projected fintech investment of over $10 billion by 2028, suggesting sustained growth opportunities despite the divestiture.