Introducing: The New Out Of Order Watches Casanova 38 MOP Automatic Collection

Why It Matters

The move to an automatic, regulated movement positions Out of Order in the affordable‑luxury segment, attracting buyers who want entry‑level mechanical divers. At this price point, the Casanova 38 MOP can expand the brand’s global footprint and reinforce its reputation for design‑driven value.

Key Takeaways

• First automatic Casanova uses Seiko NH35 movement.
• 38 mm case, 100 m water resistance, sapphire crystal.
• Mother‑of‑pearl dials reference Venice landmarks.
• Stainless steel bracelet with micro‑adjustable clasp included.
• Priced €600 / US$715, targeting affordable luxury segment.

Pulse Analysis

The affordable‑automatic watch market has surged as consumers seek mechanical heritage without premium pricing. Out of Order’s decision to pair its Casanova 38 MOP with the proven Seiko NH35 reflects this trend, offering reliable 21,600 vph performance and a regulated ±8‑second daily deviation. By leveraging a widely respected Japanese caliber, the brand minimizes development costs while delivering a mechanical experience that appeals to both new enthusiasts and seasoned collectors.

Design-wise, the Casanova 38 MOP distinguishes itself with mother‑of‑pearl dials that echo iconic Venetian vistas—Giudecca Blue, Rialto Ember, and San Marco Ivory. The 316L stainless‑steel case, brushed‑polished finishes, and aged‑look ivory variant create a versatile aesthetic suitable for both men and women. Functional details such as a 100 m water‑resistance rating, sapphire crystal, and Super‑LumiNova‑treated indexes enhance its credibility as a true dive‑ready piece, while the micro‑adjustable steel bracelet adds convenience without sacrificing style.

Pricing the collection at €600 (US$715) positions it squarely between entry‑level quartz divers and higher‑priced Swiss automatic offerings. This aggressive price point challenges competitors like Seiko’s own 5 Sports line and other fashion‑forward micro‑brands, potentially expanding Out of Order’s market share. If the Casanova 38 MOP resonates with consumers seeking a blend of distinctive design, reliable mechanics, and accessible cost, the brand could see accelerated growth and stronger positioning within the global affordable‑luxury watch segment.