
Supergroup, a digital performance group, announced the acquisition of a digital media agency, marking its sixth M&A transaction since its launch in 2023. The deal was reported on February 26, 2026, and the financial terms were not disclosed.
UK investment platform Hargreaves Lansdown launched a new television advertisement created by Wonderhood Studios that emphasizes the value of experience in today’s rapidly changing financial landscape. The spot portrays seasoned advisors guiding clients through market turbulence, positioning experience as a competitive...
Seed created the experience.
In 2026 the advertising landscape has moved beyond the battle for eyeballs to a fight for relevance. Brands are being urged to build a lasting "brand aura" by crafting moments that matter rather than merely capturing attention. The article argues...
Center Parcs has launched an eye‑catching out‑of‑home campaign that transforms a London Underground station into a lush forest environment. Creative agency Neverland installed realistic trees, foliage and ambient wildlife sounds to immerse commuters in the brand’s nature‑focused ethos. The installation...
VSP Studios and Ad Hoc produced the eight-part series, which is sponsored by Sure.
Follows investing and saving platform being privatised in 2025.
Campaign’s weekly "Movers & Shakers" roundup spotlights senior hires, exits and promotions across the UK advertising and media landscape, featuring notable moves at Uncommon, Adam & Eve, TBWA, BBC Creative, Dentsu and YouGov. The piece serves as a snapshot of...
A recent campaign surveyed marketers and agency leaders about Lloyds CMO Suresh Balaji’s claim that the specific team an agency sits in does not affect performance. The results reveal a split opinion: many marketers remain indifferent, while agency executives argue...
Kimberly‑Clark has transferred the Andrex account from FCB London, which secured the business in 2019, to global agency McCann. The move marks a strategic shift as the consumer‑goods giant looks for fresh creative leadership. McCann will now manage Andrex’s advertising,...