New Launches for In-Cosmetics Global: EpiSnow and PhytoSpherix Hair
in‑cosmetics Global unveiled two new actives: EpiSnow, a biotech‑derived skin‑rejuvenating ingredient that tackles seven ageing hallmarks, and PhytoSpherix Hair, a plant‑based glycogen extracted from non‑GMO sweet corn designed to energize hair follicles. EpiSnow leverages extremophile snow algae to support epigenetic health and reduce cellular senescence, while PhytoSpherix Hair supplies targeted natural energy to promote faster growth and denser‑looking hair. Both products respond to rising consumer demand for scientifically backed, longevity‑focused beauty solutions.
In-Cosmetics Global 2026: BASF Champions Authenticity and Emotional Well-Being
BASF will debut its “Beyond Beauty: Authentic+” concept at in‑cosmetics Global 2026, emphasizing authenticity and emotional well‑being in personal care. The company is launching Plantigenix Bisabolol, a biotechnologically produced, 100% renewable bisabolol with superior purity, and Uvinul T 150 X EcoBalanced, a biomass‑balanced UVB...
E.l.f. Beauty Promotes Kory Marchisotto to President of Brands
e.l.f. Beauty has created a President of Brands role and promoted Kory Marchisotto to fill it. Marchisotto will oversee e.l.f. Skin, e.l.f. Cosmetics, the vegan brand Well People, and Alicia Keys’s Keys Soulcare line. The move follows a 38% sales...
L’Oréal to TRESemmé: Beauty’s ‘Groundbreaking’ The Devil Wears Prada 2 Collaborations
The Devil Wears Prada 2, slated for release on May 1, is prompting a wave of beauty brand collaborations. L’Oréal’s Lancôme has been appointed the film’s signature skin‑care partner, while Unilever‑owned TRESemmé becomes the official hair‑care brand, rolling out special‑edition lines in...
Antarka Unveils ANKros-CPD, a DNA Repair Active for Skin Longevity
Antarka introduced ANKros‑CPD, a biotechnology‑derived enzyme that repairs UV‑induced DNA lesions in skin, at in‑cosmetics Global in Paris. The active is a stabilised CPD‑photolyase sourced from Antarctic microorganisms, enabling topical use. By targeting cyclobutane pyrimidine dimers, it addresses DNA damage,...
Dolce & Gabbana Names Melinda Melrose as Global Makeup Expert
Dolce & Gabbana has appointed Philadelphia‑born makeup artist Melinda Melrose as its Global Makeup Expert. Melrose, who built a career on Instagram tutorials, brings over 1.4 million followers and a contemporary aesthetic to the luxury brand. Her debut featured new D&G beauty...
Analysis: Is Unilever Right to Pin All Its Hopes on Beauty?
Unilever confirmed a $44.8 bn sale of its food division to McCormick, effectively exiting a legacy market. The company will now concentrate on beauty, personal care, wellness and home care, which together generated 25% of its 2025 turnover. Executives argue the...
TRI-K Industries Unveils NeoColla, a Next-Generation Solution for Collagen Banking and Skin Longevity
TRI‑K Industries has launched NeoColla™, a next‑generation collagen‑boosting ingredient that merges Centella asiatica‑derived exosomes with Ganoderma (Reishi) peptides. The formula promises to increase collagen synthesis, improve dermal density and reduce wrinkle depth in as little as 28 days. Positioned as...
How Reality Star Rob Rausch Became Beauty’s Unexpected ‘It’ Boy
Reality TV star Rob Rausch, known from Love Island USA and The Traitors US, has become a surprising face in the beauty sector. He recently teamed with MAC Cosmetics to launch the brand’s entry into Sephora’s U.S. stores and fronted Kosas’...
Kering Reports Lacklustre Q1 Revenues in First Quarter without Beauty
Kering reported first‑quarter 2026 revenue of €3.5 bn (about $3.8 bn), a 6 % decline year‑on‑year, marking the first earnings release after selling its beauty division to L’Oréal for €4 bn ($4.4 bn). Wholesale sales rose 6 % on a comparable basis, led by strong eyewear...
Lancôme Debuts 'Culturally-Driven’ The Devil Wears Prada 2 Collaboration. That’s All
Lancôme, a L’Oréal brand, has become the signature skin‑care partner for the upcoming film *The Devil Wears Prada 2*. The partnership launches the Absolue Longevity MD line on May 1, a range built on Timeline’s Mitopure technology that targets the skin’s biological age....
Hair Longevity Set to Be Beauty’s Next Big Movement
The beauty sector is pivoting from corrective to preventive care, extending the longevity science trend to hair. Brands are now framing hair products around scalp health, follicle function, and long‑term fiber integrity rather than short‑term cosmetic fixes. LVMH’s research into...
Opinion: How Label Ingredients Have Become Table Stakes for Emerging Brands
Emerging beauty brands are increasingly centering their positioning on clean labels, natural ingredients, cruelty‑free testing and transparent, clinically backed efficacy claims. The natural personal‑care segment now represents roughly 7.5% of the global market but has surged at a 9.2% CAGR...
Beauty Brands Are Failing Millennials. This Is How They Can Turn It Around in 2026
Beauty brands are missing the mark with millennials, the United States’ biggest beauty spenders, who average $2,670 per year. While marketers chase Gen Z trends and older‑age lines, millennials feel overlooked despite outspending Gen Z and boomers. Campaigns that rely on “millennial...
LVMH Sales Sink on Disappointing Beauty Performance Offset by Sephora
LVMH reported a 6% drop in first‑quarter 2026 revenue to €19.1 bn (about $21 bn), though organic sales rose 1%. The group’s Perfume & Cosmetics division fell 6% on a reported basis, while its Selective Retailing arm, led by Sephora, posted 4%...
Patrick Starrr’s One/Size Names First Brand Ambassadors for ‘New Era of Artistry’
Cosmetics brand One/Size by Patrick Starrr has appointed its first brand ambassadors as it expands globally. Influencer‑makeup artist Spencer Hedges, with over five million followers, joins as Global Brand Ambassador, while veteran celebrity artist Shanell Sorrells becomes the brand’s Educator...
MUA Bobbi Brown Claims Last Two Years at Namesake Brand Left Her ‘Miserable’
Bobbi Brown, the iconic makeup artist who sold her namesake brand to Estée Lauder for $74.5 million in 1995, stayed on for 22 years before departing in 2016, describing her final two years as "pretty miserable." A 25‑year non‑compete prevented her from...
Kayali’s Mona Kattan on Building a Fragrance Empire that Taps Into the ‘Personal’
Kayali, founded in 2018 by Mona Kattan, has evolved from a Huda Beauty offshoot into a standalone fragrance brand backed by private‑equity firm General Atlantic. The company’s "fragrance wardrobe" strategy encourages consumers to layer scents, resulting in some of the...
Huda Beauty Taps Into Y2K Café Culture for US Pop-Up Celebrating New Collection
Huda Beauty is launching its Strawberry Latte Collection with a one‑day takeover of three Fellini Café locations in New York City on April 18. Customers who purchase Huda products at Sephora receive a free strawberry latte, while surprise gifting and shareable...
Dolce & Gabbana Names New Co-CEO Amid Leadership Shake-Up
Italian luxury house Dolce & Gabbana announced Stefano Cantino as co‑CEO, joining founder Alfonso Dolce, who will serve as chairman. The move follows co‑founder Stefano Gabbana’s resignation from the chairman role, though he will remain the brand’s creative director. D&G...
K18’s New Pro Artist Program Will Elevate Stylists Shaping the Future of Hair
K18, the Unilever‑owned biomimetic hair‑science brand, has unveiled a Pro Artist Program aimed at independent stylists who educate peers. The initiative offers advanced hair‑science courses, product resources, and promotional opportunities, positioning participants as brand ambassadors. Launching across major markets—including the...
Unilever to Buy US Supplement Brand Grüns as It Doubles Down on Wellbeing
Unilever announced it will acquire U.S. supplement brand Grüns, a fast‑growing player in the greens‑supplement category. The deal, expected to close later this year pending regulatory approval, underscores Unilever’s pivot toward premium beauty and wellbeing segments in the United States....
L’Oréal Appoints Global Chief Commercial Officer for Its Consumer Products Division
L’Oréal has appointed Stijn Demeersseman as Global Chief Commercial Officer of its Consumer Products Division. Demeersseman returns after a stint at Amazon, where he led UK retail media and advertising account management. In his new role he will coordinate across...
Japanese Fermentation Wisdom for Gentle, Effective Cleansing
Rice bran, long celebrated in Japan’s nukazuke fermentation, is rich in γ‑oryzanol, vitamins and ceramides. Leveraging this heritage, a proprietary micronisation process creates a smooth rice‑bran base that is then fermented with Lactobacillus plantarum for 18‑24 hours. The resulting Rice...
Ulta Beauty CEO Hails Space NK Deal and Hints at Potential US Stores for the Chain
Ulta Beauty announced the acquisition of UK high‑street retailer Space NK for roughly $380 million, a deal completed in July 2025. CEO Kecia Steelman highlighted the UK’s fast‑growing market and Space NK’s strong culture as key reasons for the purchase. She emphasized that Ulta...
Nexxus Taps Christina Aguilera to Front Keraphix Collection with New ‘NeXXtina’ Campaign
Nexxus has partnered with pop star Christina Aguilera for its “NeXXtina” campaign, debuting the refreshed Keraphix Collection and the new Keraphix Liquid Crystallizer Leave‑In Treatment. The partnership coincides with a brand‑wide packaging overhaul that unifies the look of all Nexxus products....
Perfumer Jo Malone Breaks Silence Around Estée Lauder Companies’ Trademark Legal Action
Estée Lauder Companies has filed a UK High Court claim against perfumer Jo Malone, her new brand Jo Loves, and retailer Zara UK, alleging trademark infringement, passing off, and breach of a 1999 contract that limits her use of the Jo Malone name. Malone...
Diptyque’s Classic Candle Becomes Refillable for the First Time in 63-Year History
Diptyque is introducing refillable versions of its iconic Classic Candle, the first redesign since the brand launched in 1963. After a three‑year development effort, a wax insert that can be refilled will be available alongside new refillable glass vessels. The...
Mitchell Halliday on Made by Mitchell’s Global Expansion Plans Beyond TikTok Shop
Made by Mitchell, a digitally native makeup brand launched in October 2020, survived early DIY struggles and a shaky wholesale debut with Beauty Bay before turning to TikTok Shop. The hiring of Gabrielle Grierson sparked the brand’s pioneering move into...
Thorne Taps Misty Copeland and Lana Condor for Women’s Health Campaign
Thorne, a supplement and health‑solutions brand, announced two new products—Perimenopause Complete and Women’s Libido Boost—targeting under‑served stages of women’s health. The company enlisted ballet star and activist Misty Copeland to front the perimenopause line and actress Lana Condor to promote the libido...
Koster Keunen at In-Cosmetics Global 2026 – Booth 3D81
Koster Keunen is exhibiting at in‑cosmetics Global 2026 in Paris (Booth 3D81), showcasing its latest natural and synthetic wax innovations. The company, rooted in wax production since 1852, highlighted a new line of sustainable beeswax sourced from West African beekeepers. It...
At Cosmopack 2026, Marchesini Group Beauty Presents a New Innovation on Its Turbo- Mek 150
At Cosmopack 2026, Marchesini Group Beauty unveiled the Turbo‑Mek 150, a Turbo‑emulsifier equipped with its in‑house Turbo 3D technology. The system features a patent‑pending adjustable rotor‑stator gap that can be tuned in real time to match different formula phases, cutting cycle times...
Almay Taps Miranda Kerr as Face of Brand Relaunch
Almay, a Revlon‑owned makeup brand, has appointed Australian model Miranda Kerr as its global brand ambassador to spearhead a brand relaunch. The new campaign, titled “Clean Makeup That Thinks It’s Skincare,” emphasizes a skin‑first philosophy and will be supported by...
Unilever on Boosting Its Personal Care Strategy for 2026 and Beyond
Unilever has sold its food division to McCormick for $44.8 bn, sharpening its focus on beauty and wellness. The company is accelerating its personal‑care strategy with the launch of Dove’s refillable antiperspirant and recent acquisitions of Wild and Dr. Squatch. These moves...
Inside John Frieda’s Bold and Complex Rebrand to ‘Defend’ Its Market Position
John Frieda, the 38‑year‑old hair‑care brand owned by Kao Corporation, has launched a comprehensive rebrand that refreshes formulas, fragrances and packaging under the global platform “Salon Attitude. Every Day.” The initiative seeks to defend its premium position in the mass‑market...
From Product Drops to TikTok Trends: How Beauty Brands Scale with Lemonpath
Lemonpath has teamed with SnapFulfil, a cloud‑based warehouse management system, to give beauty brands the speed and flexibility needed for viral product drops and seasonal spikes. The platform delivers dynamic order routing, multi‑warehouse logic, paperless picking and real‑time inventory visibility,...
Ulta Beauty Promotes Kristin Wolf to Chief Strategy & Growth Officer
Ulta Beauty has elevated Kristin Wolf to Chief Strategy & Growth Officer, tasking her with leading corporate strategy, new growth initiatives, and AI integration. Wolf moves from her SVP role in Enterprise Strategy and New Growth, where she helped shape...
What Is Systems Biology, and How Is It Shaping Skin Care Research?
The 2026 Anti‑Ageing Skin Care Conference marks its 10th anniversary by spotlighting systems biology as a transformative lens for skin ageing research. Organisers emphasize that ageing is a networked process influenced by genetics, lifestyle, environment, and emotional wellbeing. Dr. Katerina...
Initio Parfums Privés Opening First UK Boutique Due to ‘High Double-Digit Growth’ in Region
Initio Parfums Privés will open its first UK boutique on 2 April in London’s Covent Garden, capitalising on reported double‑digit growth in the region’s premium fragrance points of sale. The store will showcase the brand’s Feel Lab Experience, an immersive headset‑driven...
Driving the Future of Make-Up: How Eurofins C&PC Turns Testing Into a Strategic Advantage
Eurofins Cosmetics & Personal Care is positioning scientific testing as a strategic advantage for makeup brands, moving beyond mere regulatory compliance. The firm offers advanced analytical, clinical, and emotional evaluation services that verify ingredient safety, performance claims, and consumer sentiment....
Reprogramming Youth: How AI-Engineered Peptides Unlock Longevity Beauty
The article argues that longevity‑focused beauty must move from vague claims to mechanism‑first validation, using the 12 hallmarks of ageing as a roadmap for skin. It positions peptides as the ideal modality because they can precisely modulate the mid‑layer signalling...
What Are the Top AI Fragrance Recommendation Platforms?
The global fragrance market, valued at $52.3 billion in 2025, is projected to more than double to $118.7 billion by 2036, spurring demand for AI‑driven scent discovery tools. Nine platforms—ranging from B2B engines like Inference Beauty to community sites such as Basenotes—offer...
Olaplex to Salt & Stone: All the Beauty M&A Deals of 2026 so Far
The first quarter of 2026 has seen a surge in beauty‑industry mergers and acquisitions. Henkel announced the purchase of hair‑care innovator Olaplex, while Estée Lauder Companies completed a full acquisition of Indian luxury brand Forest Essentials. Private‑equity firms are deepening...
L'Oréal CEO Nicolas Hieronimus’ 2025 Pay Revealed
L'Oréal disclosed that CEO Nicolas Hieronimus earned a total remuneration of €11.3 million (about $12.2 million) for 2025, a 13.34% increase from the prior year. The package includes a €2.3 million ($2.5 million) fixed salary, €2.7 million ($2.9 million) variable pay (with €2.04 million actually paid), and...
GHD Appoints Liz Griffiths as Chief Growth Officer as Part of Strategic Leadership Shake-Up
GHD, the Wella‑owned hair‑tools brand, announced a senior‑leadership overhaul to support its ambition of becoming a multi‑category hair‑tech giant. The company is converting its Chief Marketing and Digital Officer role into a broader Chief Growth Officer (CGO) position, appointing current...
MAC’s Viva Glam Teams up with Conner Ives for Limited Edition T-Shirt and Lipstick Launch
MAC Cosmetics has teamed with designer Conner Ives to launch a limited‑edition “Protect the Dolls” T‑shirt and Viva Glam lipstick collection timed with Trans Day on March 31. The partnership has already sold over 17,000 T‑shirts, generating more than $600,000 for UK...
K-Beauty Retailer Olive Young Names First US CEO to Bolster North American Business
Olive Young, South Korea’s top beauty and health retailer, has appointed Gaeun Kwon as its first U.S. chief executive officer, marking a strategic push into North America. Kwon, a veteran of the company since 2011, will steer the launch of...
MAC Cosmetics to Combine ‘Social Discovery with In-Store Retail’ via TikTok Shop UK Debut
MAC Cosmetics, owned by Estée Lauder, will debut on TikTok Shop UK next month, turning its London store on Carnaby Street into a live‑broadcast studio. The brand will stream tutorials, product drops and interactive sessions hosted by in‑store makeup artists,...
Haut.AI Brings AI Skin Intelligence to Cosmoprof Bologna 2026
Haut.AI is showcasing its Face Analysis 3.0, SkinGPT, and Skin.Chat solutions at Cosmoprof Worldwide Bologna 2026. The Face Analysis platform evaluates more than 29 skin health metrics using 150+ facial biomarkers and over 3 million data points, already powering personalization for...
Inside The Inkey List’s 2026 Gameplan to Dominate the US and Invest in Its ‘Superpowers’
The Inkey List, now in its eighth year, has unveiled a "surgical" 2026 roadmap that leans on its core "superpowers"—cutting‑edge ingredients, innovative formats, affordability and education—to boost US awareness, especially among Ulta Beauty shoppers. The strategy also targets additional UK...