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Sports business: media rights, streaming and sponsorships

How Taylor Swift’s Catalog Fueled Scott Borchetta’s Push Into Sports
NewsApr 16, 2026

How Taylor Swift’s Catalog Fueled Scott Borchetta’s Push Into Sports

Scott Borchetta, the billionaire founder of Big Machine Label Group, is extending his entertainment empire into sports by partnering his eponymous entertainment firm with KMM Sports, a boutique NFL agency. The deal brings KMM the brand‑building, media, and business‑management resources...

By Front Office Sports
Netflix Reports Strong Q1 Earnings, Touting Importance of Live Sports
NewsApr 16, 2026

Netflix Reports Strong Q1 Earnings, Touting Importance of Live Sports

Netflix posted Q1 2026 revenue of $12.25 bn, up 16% YoY, and net income of $5.3 bn, an 83% jump, driven by live‑sports events and a $2.8 bn termination fee after walking away from an $82.7 bn Warner Bros. Discovery deal. The company launched...

By Front Office Sports
Damon Jones Will Plead Guilty in NBA Betting Case
NewsApr 16, 2026

Damon Jones Will Plead Guilty in NBA Betting Case

Former NBA player and ex‑Lakers assistant Damon Jones has changed his plea to guilty in a federal case alleging he sold nonpublic player health information to gamblers, including tips about LeBron James. He faces conspiracy charges for wire fraud and...

By Front Office Sports
NBA Bends 65-Game Awards Rule For Doncic, Cunningham
NewsApr 16, 2026

NBA Bends 65-Game Awards Rule For Doncic, Cunningham

The NBA and NBPA have approved Extraordinary Circumstance Challenges for Luka Dončić and Cade Cunningham, allowing both to remain eligible for All‑NBA honors and the MVP ballot despite falling short of the 65‑game threshold. Dončić missed two games to attend...

By Front Office Sports
Saudi PIF Drops Al-Hilal Soccer Team Amid Sports Pivot
NewsApr 16, 2026

Saudi PIF Drops Al-Hilal Soccer Team Amid Sports Pivot

Saudi Arabia’s Public Investment Fund announced it will sell a 70% stake in Al‑Hilal soccer club to Kingdom Holding Company, valuing the club at about $373 million. The move follows the PIF’s new five‑year strategy that reprioritizes its near‑$1 trillion portfolio and...

By Front Office Sports
French Open Will Allow Wearables Like Whoop on ‘Trial Basis’
NewsApr 16, 2026

French Open Will Allow Wearables Like Whoop on ‘Trial Basis’

Starting this year, the French Open will allow players to wear Whoop and similar biometric devices on a trial basis, marking the first Grand Slam to relax its ban on wearables. The trial will later extend to Wimbledon and the...

By Front Office Sports
Michaela Onyenwere Made $205K Winning a Title With UCLA Before WNBA Payday
NewsApr 15, 2026

Michaela Onyenwere Made $205K Winning a Title With UCLA Before WNBA Payday

Michaela Onyenwere, a five‑year WNBA veteran, signed a two‑year contract with the Washington Mystics worth about $205,000, including a $175,000 base salary and $30,000 in bonuses earned from UCLA’s national title. The deal runs through June 30, 2026, and pushes...

By Front Office Sports
Sophia Wilson on Returning to Soccer With a Million-Dollar Deal
NewsApr 15, 2026

Sophia Wilson on Returning to Soccer With a Million-Dollar Deal

U.S. Women’s National Team forward Sophia Wilson re‑signed with the Portland Thorns on a $1 million player option, becoming the NWSL’s first seven‑figure contract in a single season. The deal comes as she returns from giving birth in September and has...

By Front Office Sports
NWSL Moves to Restrict Which Brands Players Can Wear on the Field
NewsApr 15, 2026

NWSL Moves to Restrict Which Brands Players Can Wear on the Field

The National Women’s Soccer League is drafting a league‑wide “exposure agreement” that would require players to hide non‑partner logos on cleats and goalkeeper gloves. Nike and Adidas have already signed on, and the league projects at least $320,000 in annual...

By Front Office Sports
Rory Triumph Delivers 14M Masters Viewers for CBS, Most Since 2015
NewsApr 14, 2026

Rory Triumph Delivers 14M Masters Viewers for CBS, Most Since 2015

Rory McIlroy captured a historic back-to-back Masters victory, the first since Tiger Woods in 2002, driving CBS’s final‑round audience to an average of 13.995 million viewers. The rating marks the network’s most‑watched Masters final since 2015 and represents an 8% increase...

By Front Office Sports
Royals One Step Closer to New Kansas City Stadium
NewsApr 14, 2026

Royals One Step Closer to New Kansas City Stadium

Kansas City’s Finance, Governance and Public Safety Committee approved moving forward with financing talks for a proposed $1.9 billion Royals stadium at Washington Square Park, authorizing up to $600 million in city funding backed by future tax revenue. The Board of Parks...

By Front Office Sports
MLB Sees Longer Games but Higher Attendance Early in ABS Era
NewsApr 13, 2026

MLB Sees Longer Games but Higher Attendance Early in ABS Era

Major League Baseball’s automated ball‑strike (ABS) system is now fully operational in the 2026 season, extending average nine‑inning games to 2 hours 42 minutes—four minutes longer than 2025. Despite the slower pace, early‑season attendance has risen 4.2% to 6.98 million fans...

By Front Office Sports
Chernin Group Leads Funding Round in Social Box Score App ‘Real’
NewsApr 13, 2026

Chernin Group Leads Funding Round in Social Box Score App ‘Real’

The Chernin Group has led a minority‑stake funding round in Real, the social box‑score app that blends live sports data with social and gaming features. Real, founded by brothers John and Louis Antonelli, now reports 700,000‑900,000 daily active users and...

By Front Office Sports
Jay Bilas to Fill Michael Malone’s Role on ESPN NBA Playoff Coverage
NewsApr 13, 2026

Jay Bilas to Fill Michael Malone’s Role on ESPN NBA Playoff Coverage

Jay Bilas will replace Michael Malone on ESPN’s NBA playoff broadcast team after Malone left for the University of North Carolina head‑coaching job, signing a six‑year, $50 million contract. Bilas, a longtime college basketball analyst who joined ESPN in 1995, will...

By Front Office Sports
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