
Research Supports OmniActive’s Capsimax as a GLP-1 ‘Booster’
OmniActive’s Capsimax, a 2% capsaicinoid chili extract, boosted plasma GLP‑1 levels by 13% after a seven‑day regimen in a randomized, double‑blind, placebo‑controlled crossover study of 40 resistance‑trained men. The same trial reported significant improvements in peak force, power output, muscular endurance, and resting energy expenditure. Researchers highlighted Capsimax’s antioxidant profile and its ability to mitigate oxidative stress during intense exercise. The findings position Capsimax as a non‑stimulant, low‑dose solution for weight‑management and sports‑nutrition markets.

NOW Foods Enters Popular Gummy Market with Vitamin Offerings
NOW Foods has introduced vitamin C and D3 gummies after a six‑year development effort, delivering 250 mg of vitamin C and 1,000 IU of vitamin D3 per gummy in gelatin‑free formats for ages four and up. The launch aligns with gummies capturing...

Vitamin K2 May Influence Neuromuscular Signaling: RCT
A 12‑week randomized controlled trial examined vitamin K2 MK‑7 (Balchem’s K2VITAL) in healthy adults 18‑40 and 65 plus following muscle‑damaging resistance exercise. Across the full cohort, supplementation did not improve strength, soreness, or inflammation. However, participants aged 65 and older showed a shorter electromechanical...

TRIP Expands Night-Time Portfolio with CBD-Free Sleep Range
TRIP has introduced a dual sleep‑supplement line, Dream Blend, featuring plant‑based gummies and a powder that are free of CBD. The formulations combine magnesium, chamomile, valerian root and other botanicals, and each purchase comes with a three‑month premium Calm app...

ADM’s Probiotic Shows Promise for Constipation: Study
Researchers at Archer Daniels Midland (ADM) reported that their probiotic BPL1, containing Bifidobacterium animalis subsp. lactis, significantly improved stool frequency, weight and moisture in loperamide‑induced constipated rats. A higher dose (3 × 10⁹ CFU) produced stronger laxative effects than a lower dose (1.5 × 10⁸ CFU)...

Regulatory Review: Andrographis, Caffeine Warning, Biotics and More
Regulators across several markets are tightening rules for dietary supplements and natural health products. Australia’s TGA is consulting on removing Andrographis from its low‑risk ingredient list after anaphylaxis reports, while the EU continues to block probiotic health claims and has...

Men’s Health Moves Beyond Muscle as Data Reveals a Broader Shift in Wellness
Men’s health is moving from a muscle‑centric, performance focus to a broader, holistic view, according to Nextin Research. Surveys show immunity, energy, mood and longevity are now top wellness priorities, with roughly one‑fifth of men citing immunity as a current...

FTC Order in TruHeight Case Signals Scrutiny of Height Claims and Incentivized Reviews
The FTC issued an administrative order against TruHeight, finding its height‑increase claims for children unsubstantiated and its review practices deceptive. The agency required the company to back any health claims with competent, double‑blind clinical evidence and to stop incentivizing 5‑star...

Where AI Meets the Aisle: How The Vitamin Shoppe Is Reinventing Supplement Retail
The Vitamin Shoppe has opened an innovation store featuring Shoppe Advisor, an AI‑powered discovery tool that merges its extensive digital content with in‑store expertise. The platform delivers real‑time inventory, education, and product suggestions through a conversational interface, while also offering...

Women’s Health Brand Valerie Abandons ‘Perimenopause’ Label to Expand Audience
Valerie, a female hormone health brand for women over 35, is dropping the ‘perimenopause’ label to broaden its reach. Co‑founder Wizz Selvey says the change removes a psychological barrier and aligns with feedback that many women feel the term is...

Centre for Nutraceuticals Designing Clinical Trials for Active Women
The Centre for Nutraceuticals at the University of Westminster is rolling out gender‑specific clinical trial protocols to address the chronic under‑representation of women in nutraceutical research. Researchers highlighted how hormonal fluctuations across life stages alter nutrient absorption, gut microbiome composition,...

CoQ10 Boosts Exercise Performance, Recovery: Thailand Crossover Study
Researchers at Mahidol University conducted a crossover trial in Thailand examining post‑workout supplementation with 300 mg CoQ10, a lemon‑flavored Gatorade, or placebo in normal‑weight and overweight men aged 18‑30. The study found that CoQ10 significantly increased resistance‑exercise volume and reduced urinary...

Capital Q Ventures Funds Nutrition Brand Nur to ‘Redefine’ Protein Category
Capital Q Ventures, through its accelerator Capital Q Velocity, is backing nutrition startup Nur to scale its hydration‑based protein platform that uses fermented beta‑lactoglobulin (BLG). The undisclosed investment will secure co‑investors for current and future rounds, enabling Nur to commercialize...

Fermented Dairy Alternatives Show Enhanced Biofunctionality
Researchers in Greece and Ireland found that fermenting oat‑ and soy‑based dairy alternatives markedly boosts their biofunctional properties. Fermented soy yogurt‑type products displayed stronger antiplatelet and anti‑inflammatory effects, while fermented oat yogurt‑type products showed superior antioxidant activity. The study also...

Heart Health Claim for Soy Protein in ANZ Set to Accelerate Innovation – IFF
Food Standards Australia New Zealand (FSANZ) has approved a general‑level heart‑health claim for isolated soy protein (ISP), allowing foods that provide 20‑25 g of ISP daily to display the claim. The decision is backed by over 80 clinical trials showing LDL‑cholesterol reductions...