How to Use LinkedIn Sales Navigator and Clay to Build a Winning ABM Lead List

Why It Matters

The author frames the workflow as a practical, data‑driven playbook from their 16‑week growth program, emphasizing scalability, list hygiene, and avoiding common pitfalls like buying lists or over‑segmentation.

Summary

The post teaches B2B SaaS founders how to combine LinkedIn Sales Navigator’s up‑to‑date professional data with Clay’s enrichment and automation to create high‑quality, verified ABM lead lists. It walks through precise LinkedIn searches, exporting via Chrome extensions, email verification, then using Clay to add contact details, LinkedIn profiles, and AI‑generated personalization before exporting to outbound and ad platforms. The author frames the workflow as a practical, data‑driven playbook from their 16‑week growth program, emphasizing scalability, list hygiene, and avoiding common pitfalls like buying lists or over‑segmentation.