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Practical Google Ads/PPC tutorials, strategy, and campaign build walkthroughs.

Dominate Local Search: Google Business Profile for Sports Injuries #shorts
Video•Apr 7, 2026

Dominate Local Search: Google Business Profile for Sports Injuries #shorts

The video explains how sports‑injury clinics can dominate local search by leveraging Google Business Profile (GBP). It emphasizes setting up distinct GBP listings for every practice location and, when applicable, for each physician, ensuring that potential patients encounter the most relevant information first. Key tactics include regularly posting treatment‑specific content, maintaining consistent name‑address‑phone (NAP) data, and using targeted service keywords. By creating individual doctor profiles, clinics amplify their presence in the “doctors near me” results, while multiple location profiles capture broader geographic queries. The presenter cites a real‑world example: a practice with five locations maintains five separate GBP listings, and each doctor appears under the main practice’s profile. For single‑doctor offices, a dedicated profile for that physician is recommended, mirroring the practice’s optimization strategy. When executed correctly, these steps can push a clinic to the top of Google’s local pack, driving higher website traffic, appointment bookings, and overall market share in the competitive sports‑injury space.

By Surfside PPC
AI SEO Strategy: Grow Traffic & Sales FAST! #shorts
Video•Apr 7, 2026

AI SEO Strategy: Grow Traffic & Sales FAST! #shorts

The video outlines a pragmatic AI‑driven SEO playbook for SaaS and mobile‑app companies seeking rapid traffic and sales growth. By mining Google Keyword Planner data, the presenter uncovered roughly 3,000 keyword gaps, filtered down to 248 actionable terms with at...

By Surfside PPC
Surfside PPC Podcast Episode 14 - Advertising Competitive Analysis
Video•Apr 7, 2026

Surfside PPC Podcast Episode 14 - Advertising Competitive Analysis

The episode focuses on conducting AI‑enhanced competitive analysis for Google Ads, outlining free and paid resources that reveal what rivals are spending, targeting, and how they structure their campaigns. The host walks listeners through the Google Ads Transparency Center as...

By Surfside PPC
Quick Google Ads Competitive Analysis with 2 Tools
Video•Apr 6, 2026

Quick Google Ads Competitive Analysis with 2 Tools

The video walks marketers through a rapid competitive analysis workflow that hinges on two free or low‑cost tools: Google’s Ads Transparency Center and the paid SpyFu platform. By entering a rival’s domain—Jasper.ai in the demo—the presenter pulls up every active...

By Surfside PPC
Get 5-Star Reviews: Boost Your Local Business Presence #shorts
Video•Apr 6, 2026

Get 5-Star Reviews: Boost Your Local Business Presence #shorts

The video stresses that a robust online presence hinges on accumulating genuine 5‑star reviews, especially for local service providers. It contrasts a well‑reviewed business with Bay Orthopedic Associates, whose unclaimed Google profile shows no reviews, photos, or engagement, illustrating how...

By Surfside PPC
Unlock Keyword Gaps: AI SEO Strategy for Growth #shorts
Video•Apr 6, 2026

Unlock Keyword Gaps: AI SEO Strategy for Growth #shorts

The video walks viewers through a fast, repeatable method for uncovering competitive keyword gaps using Google Keyword Planner, SpyFu, and Claude AI, applicable to any business seeking SEO growth. First, the presenter inputs a target site—Powtoon.com—into SpyFu to pull its organic...

By Surfside PPC
Google Ads on a Budget: $5-$20/Day Campaign Strategy #shorts
Video•Apr 5, 2026

Google Ads on a Budget: $5-$20/Day Campaign Strategy #shorts

Google Ads on a $5‑$20 daily budget focuses on tight keyword selection and exact‑match targeting. The presenter advises starting with the highest‑impact, low‑competition terms, limiting the list to 10‑20 keywords, and using exact match until enough conversion data is gathered. He...

By Surfside PPC
Unlock Keyword Gaps: AI Voice & Text-to-Speech Strategy #shorts
Video•Apr 4, 2026

Unlock Keyword Gaps: AI Voice & Text-to-Speech Strategy #shorts

The video walks through a data‑driven method for uncovering keyword gaps between Powtoon and its rivals VideoScribe and Animatron, leveraging Claude’s generative AI to turn raw spreadsheets into actionable content strategies. By aggregating three competitors’ keyword planners, the analyst surfaced roughly...

By Surfside PPC
AI Copywriting For Google Ads and Meta Ads
Video•Apr 3, 2026

AI Copywriting For Google Ads and Meta Ads

The video walks viewers through a repeatable workflow for using generative AI to produce Google Ads and Meta ad copy. The host demonstrates how to pull text from a client’s landing page, feed it into a prompt, and generate performance‑max...

By Surfside PPC
Unlock Secret Keyword Ideas: Competitor Analysis Strategy #shorts
Video•Apr 3, 2026

Unlock Secret Keyword Ideas: Competitor Analysis Strategy #shorts

The video walks viewers through a low‑cost competitor‑keyword research workflow, combining Google Keyword Planner’s site‑search feature with SpyFu’s free competitor discovery tool. By entering a rival’s domain—such as powtoon.com—users can pull an exhaustive list of related search terms and download...

By Surfside PPC
AI Keyword Research for SaaS: Powtoon Strategy Revealed #shorts
Video•Apr 2, 2026

AI Keyword Research for SaaS: Powtoon Strategy Revealed #shorts

The video walks viewers through an AI‑driven keyword‑research workflow tailored for SaaS firms, using Powtoon.com as a live case study. The presenter demonstrates how to turn a generic search term—“best AI video creator”—into a structured SEO and PPC plan. He starts...

By Surfside PPC
Google Ads Tutorial For Medical Practices 2026
Video•Apr 1, 2026

Google Ads Tutorial For Medical Practices 2026

The video walks viewers through setting up Google Ads for medical practices, using a Tucson veterinarian as a live example. It highlights the dense competitive landscape even in modestly sized cities and explains why a tailored ad strategy is essential...

By Surfside PPC
5-Minute SEO & Google Ads Campaign Strategy Revealed! #shorts
Video•Apr 1, 2026

5-Minute SEO & Google Ads Campaign Strategy Revealed! #shorts

The video walks viewers through a rapid, five‑minute workflow for generating a complete Google Ads campaign that doubles as an SEO blueprint. By feeding a keyword list into a template, the presenter produces ad‑group names, suggested URL slugs, total monthly...

By Surfside PPC
Mosquito Control: AI Keyword Strategy for Local Services #shorts
Video•Mar 31, 2026

Mosquito Control: AI Keyword Strategy for Local Services #shorts

The video walks viewers through an AI‑driven approach to building keyword lists for mosquito‑control businesses, emphasizing how local service firms can quickly generate high‑intent search terms. It starts by selecting seed phrases such as “mosquito control” and “mosquito treatment,” then advises...

By Surfside PPC
Surfside PPC Podcast Episode 13 - How To Market A Medical Practice
Video•Mar 31, 2026

Surfside PPC Podcast Episode 13 - How To Market A Medical Practice

The episode tackles the single question of how doctors can attract more patients, outlining a step‑by‑step playbook for medical‑practice marketing. The host stresses three foundational pillars – a professional website that showcases doctors, services, insurance, and a simple booking system; a...

By Surfside PPC

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