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Thomas Chua (Steady Compounding)

Thomas Chua (Steady Compounding)

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Fundamental investor who posts earnings analyses and explicitly references reading and updating from earnings call transcripts; shares takeaways and sector comps.

Time Rewards Good Ideas, Punishes Bad Theses
Social•Apr 3, 2026

Time Rewards Good Ideas, Punishes Bad Theses

"Patient" and "long-term" are not strategies. They're just words. If your thesis is wrong, being long-term only multiplies your problems. Time is your friend with good businesses and your enemy with bad ones.

By Thomas Chua (Steady Compounding)
Don't Let Sunk Costs Dictate Your Trades
Social•Mar 30, 2026

Don't Let Sunk Costs Dictate Your Trades

Sunk cost fallacy has probably destroyed more portfolios than any bear market. "I can't sell now, I'm down too much." The market has no memory of your entry price. It doesn't know. It doesn't care.

By Thomas Chua (Steady Compounding)
Embrace Uncomfortable Stocks for Low‑Valuation Gains
Social•Mar 29, 2026

Embrace Uncomfortable Stocks for Low‑Valuation Gains

In investing, comfort can come at a high price. Conversely, embracing discomfort can be rewarding, as stocks that make investors uneasy often trade at exceptionally low valuations.

By Thomas Chua (Steady Compounding)
Wealth Grows When You Trade, Read, and Complicate Less
Social•Mar 28, 2026

Wealth Grows When You Trade, Read, and Complicate Less

Investing is an odd field where effort often hurts returns. The more you trade, the less you make. The more news you consume, the worse you perform. The more complex your strategy, the more likely it fails. Wealth is built...

By Thomas Chua (Steady Compounding)
Margin Compression Can Signal Strategic Franchise Investment
Social•Mar 28, 2026

Margin Compression Can Signal Strategic Franchise Investment

Not all margin compression is bad news. Sometimes a company is spending to build something that doesn't show up in this quarter's numbers. They could have cut spending and reported prettier margins. But they chose the franchise over the optics.

By Thomas Chua (Steady Compounding)
Markets Always Overshoot Fair Value—Act on the Swing
Social•Mar 26, 2026

Markets Always Overshoot Fair Value—Act on the Swing

Markets don't find fair value and stop. They overshoot. Every single time. Up or down, the pendulum always swings past the midpoint. Knowing this won't make you rich. Acting on it might.

By Thomas Chua (Steady Compounding)
Discipline vs Ego: Know When to Let Go
Social•Mar 26, 2026

Discipline vs Ego: Know When to Let Go

There's a fine line between conviction and denial. Holding on when the thesis is intact? That's discipline. Holding on because admitting you're wrong hurts? That's ego. The facts don't care which one it is. Your portfolio doesn't either.

By Thomas Chua (Steady Compounding)
Fundsmith Trims Big Tech, Adds Consumer and Niche Picks
Social•Mar 22, 2026

Fundsmith Trims Big Tech, Adds Consumer and Niche Picks

Terry Smith's 2026 Fundsmith Annual Meeting: Sold: PepsiCo, Brown-Forman Halved: Microsoft, Meta, Alphabet Bought: EssilorLuxottica, Wolters Kluwer, Zoetis, Intuit, Magnum Ice Cream Full transcript: https://steadycompounding.com/transcript/fundsmith-terry-smith-annual-meeting-2026/

By Thomas Chua (Steady Compounding)
Research on ChatGPT, Buy Elsewhere: Instant Checkout Lags
Social•Mar 18, 2026

Research on ChatGPT, Buy Elsewhere: Instant Checkout Lags

Where you discover ≠ where you buy. People use ChatGPT to research what to buy. Then they leave to actually buy it. Instant checkout converts 3x worse than clicking out to the store.

By Thomas Chua (Steady Compounding)
Blend Short‑Term Paranoia with Long‑Term Optimism
Social•Mar 16, 2026

Blend Short‑Term Paranoia with Long‑Term Optimism

"A mindset that can be paranoid and optimistic at the same time is hard to maintain, because seeing things as black or white takes less effort than accepting nuance. But you need short-term paranoia to keep you alive long enough...

By Thomas Chua (Steady Compounding)
Size Positions by Risk, Quality, Not Just Upside
Social•Mar 12, 2026

Size Positions by Risk, Quality, Not Just Upside

Position sizing is more art than science. I don't just size based on upside potential. I think about business quality, how bad things could get if I'm wrong, and how likely the thesis is to play out. The upside matters,...

By Thomas Chua (Steady Compounding)
Management Quality Trumps Cheap Valuation in Investing
Social•Mar 12, 2026

Management Quality Trumps Cheap Valuation in Investing

A cheap stock with a bad management team is not a good investment. Valuation means nothing if the people running the business are misallocating capital, chasing the wrong metrics, or treating the company like their personal piggy bank. I look for leaders...

By Thomas Chua (Steady Compounding)
True Margin of Safety: Quality Business at Fair Price
Social•Mar 11, 2026

True Margin of Safety: Quality Business at Fair Price

Margin of safety isn't just about price. A cheap stock with a bad business isn't safe. Real margin of safety comes from buying quality businesses at reasonable prices. Good businesses protect your downside. A fair price protects your returns.

By Thomas Chua (Steady Compounding)
Advertisers Ignore Amazon DSP's Market Share Grab
Social•Mar 11, 2026

Advertisers Ignore Amazon DSP's Market Share Grab

Expert call with Former VP at Trade Desk on Amazon DSP: " I think Amazon DSP is taking share from every DSP in the marketplace, including The Trade Desk... My belief is advertisers don't care. There are countless examples... they are...

By Thomas Chua (Steady Compounding)
Credit Pushes Guests Toward
Social•Feb 15, 2026

Credit Pushes Guests Toward

Credit almost always leads to people spending more. From Airbnb's Q4 earnings: "Reserve Now, Pay Later saw significant adoption among eligible guests in Q4. It's also led to longer booking lead times and a mix shift towards larger entire homes, especially those...

By Thomas Chua (Steady Compounding)

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