
The subsidiary deepens BCE’s operational reach, enabling faster, localized support for broadcasters and positioning the company for growth in the CEE and DACH markets.
Broadcasting Center Europe’s decision to establish a Hungarian subsidiary reflects a broader industry shift toward localized managed services. As broadcasters grapple with increasing content volumes and the need for real‑time delivery, proximity to client operations becomes a competitive advantage. Hungary’s strategic location within the CEE region offers BCE access to a growing pool of technical talent and a cost‑effective environment, allowing the firm to scale its playout and ingest capabilities without sacrificing quality.
For RTL Hungary, the partnership promises tighter integration of broadcast workflows and enhanced reliability. By embedding BCE’s operational team directly in Budapest, latency in issue resolution and coordination improves, translating to fewer on‑air disruptions. This model also facilitates seamless coordination with BCE’s wider European network, ensuring that best practices and technology upgrades flow across borders. In a market where audience expectations for flawless streaming are rising, such operational resilience is increasingly vital.
Strategically, the Hungarian launch positions BCE as a key player in the evolving media operating model championed by RTL Group. The subsidiary serves as a launchpad for expanding services into neighboring CEE and DACH territories, aligning with the group’s ambition to offer end‑to‑end media managed services across Europe. As competition intensifies among global broadcast infrastructure providers, BCE’s localized footprint and integrated service suite could attract additional clients seeking a single, scalable partner for their multi‑regional broadcast needs.
BCE prensence over Europe 2026
Broadcasting Center Europe (BCE) has opened a new subsidiary in Hungary, establishing BCE Hungary Kft. in Budapest with effect from January 2026 to strengthen its broadcast managed services in Central and Eastern Europe.
The new unit, based in the Hungarian capital, will provide playout and ingest operations for RTL Hungary, supporting day-to-day broadcast continuity, operational monitoring and coordination with BCE’s wider service network. The move adds a dedicated operational team located close to customer operations.
Initially, BCE Hungary will focus on broadcast operations, with plans to progressively expand the company’s portfolio of services across the region.
The launch extends BCE’s European footprint. Headquartered in Luxembourg at RTL City, the company also operates subsidiaries in Paris, Munich and Namur, and maintains activities in London. BCE is part of RTL Group.
“The opening of our Hungarian subsidiary reflects BCE’s strategy to strengthen its operational footprint in Europe and support the expansion of our broadcast services across the region,” said Christophe Goossens, CEO of Broadcasting Center Europe.
Frédéric Fiévez, COO of Broadcasting Center Europe, added: “This expansion supports the evolution of our media operating model, enabling us to extend our services to existing clients and support future developments in the CEE and DACH region within our media managed services framework.”
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