Markets React to Iran Tensions and Rate Uncertainty
Jeremy Siegel, Wharton emeritus professor and senior economist at WisdomTree, says that despite heightened Iran‑related geopolitical risk, lingering Federal Reserve policy uncertainty, and rapid AI sector expansion, U.S. equities remain surprisingly resilient. He points to strong earnings quality and diversified exposure as buffers against short‑term volatility. Siegel cautions that rate‑cut expectations are still muted, but AI‑driven growth could lift technology valuations. Overall, he expects markets to navigate turbulence while fundamentals stay intact.
Ferrero NA’s CMO, Chad Stubbs
Ferrero North America’s chief marketing officer, Chad Stubbs, sat down with Barbara and Americus to discuss the company’s approach to large‑scale campaigns. He highlighted how Super Bowl spots, culturally resonant messaging, and viral moments are leveraged to turn Ferrero’s products...
How Municipal Financial Advisors Evolved Over Time
A new study in Public Budgeting & Finance examines how municipal financial advisors have transformed over the past two decades. The research shows advisor involvement in bond issuances climbing from roughly half of deals in 2000 to over 80% today,...
Why Reverse Morris Trust Deals Demand Strategic Discipline
Emilie Feldman, a Wharton management professor, outlines how reverse Morris Trust (RMT) transactions reshape merger strategy by delivering tax‑free restructuring while pursuing scale‑driven synergies. She stresses that the tax advantage alone does not guarantee success; disciplined target selection and integration...
How to Break Into the Workforce in an AI-Driven Job Market
Wharton professor Matthew Bidwell warns that hiring pipelines in consulting and tech are slowing, making entry‑level roles more competitive. AI tools now enable candidates to submit applications at scale, intensifying the talent pool. Despite automation, Bidwell stresses that networking, personal...
Generative AI Won’t Create Value on Its Own
Generative AI has rapidly become a general‑purpose technology, but its raw capabilities alone do not guarantee business value. Professor Rahul Kapoor outlines three faces of technology value creation—emerging, enabling, and embedding—to help executives navigate the shift from invention to profitable...
How Homeownership Helps Build Wealth
A new NBER study led by Wharton professor Fernando Ferreira shows that mortgage modifications during the Great Recession had lasting wealth benefits. Seventy‑five percent of borrowers who received forbearance or rate cuts remained homeowners through 2013, versus 49% without aid....
How a ‘Confirmation Nudge’ Can Make Customers Buy More
Researchers at Wharton found that a simple "confirmation nudge"—asking customers to confirm their choice or consider an annual plan—significantly boosts uptake of yearly subscriptions. Lab tests showed annual adoption jump from roughly one‑third to nearly half, while a children’s learning...
People-Led, Tech-Powered: Walmart’s AI Job Shift
Walmart, employing over 2.1 million associates, is rolling out a "people‑led, tech‑powered" AI strategy that embeds generative‑AI tools across scheduling, inventory and customer service. The retailer frames AI as an augmentation layer that frees staff for higher‑value tasks rather than a...
From Strategy to Shelf: How P&G Is Deploying AI
Procter & Gamble is embedding generative AI across its R&D, marketing and knowledge‑management functions, treating the technology as a "cybernetic teammate" that accelerates idea generation. In internal hackathons, individuals using AI outperformed whole teams without it, and AI‑augmented teams produced...
Is Your AI System Ethical? Try This Assessment
The Prosocial AI Index introduces a 4Ts‑4Ps scorecard that expands AI evaluation beyond efficiency to fairness, trust, talent, and environmental impact. It offers executives a concrete framework to assess whether AI systems are tailored, trained, tested, and targeted for purpose,...
How to Find Leaders Early Using Neuroscience and AI
New research from Wharton, Korn Ferry, and Lazul.ai shows that leadership potential can be detected in undergraduate students using neuroscience‑driven, AI‑enabled assessments. By measuring cognitive flexibility, attention allocation, and multidimensional risk tolerance, the study uncovers behavioral signals that precede formal...
How Geopolitics and AI Are Influencing Today’s Financial Markets
Jeremy Siegel, emeritus professor at Wharton and senior economist at WisdomTree, says the ongoing Iran conflict, Federal Reserve policy, and rapid AI adoption are reshaping market dynamics. He warns that heightened geopolitical risk is pressuring equity valuations while the Fed’s...
How Analytics Shape NFL Team Building With Brandt Tilis
Brandt Tilis, executive vice president of Football Operations for the Carolina Panthers, appeared on a podcast to dissect how analytics shape NFL roster construction, draft strategy, and quarterback contract negotiations. He detailed the interplay between data models, traditional film review,...
Can AI Manage an Entire Medical Decision Process?
Researchers placed the multimodal LLM Gemini Pro 2.5 into the BodyInteract acute‑care simulation and evaluated it across four emergency scenarios. The AI stabilized patients and completed cases at rates comparable to, and often faster than, more than 14,000 medical‑student runs, with diagnostic...
Maximize Your Utility: Career, Family, and Time Strategies
The article proposes a utility‑based framework for women navigating high‑pressure periods such as early parenthood, urging them to prioritize long‑term fulfillment over short‑term multitasking. It outlines five actionable practices—defining a personal utility function, ruthlessly prioritizing time, strategic outsourcing, thinking in...
Will LLMs Replace Coders? Not Entirely
Former Dropbox CTO Aditya Agarwal warned that hand‑written code will become obsolete as generative AI matures. A new working paper by Wharton professor Neha Sharma and Tulane’s Simin Li shows that after ChatGPT’s launch, routine coding questions on Stack Overflow fell...
What’s Your Chronotype? How Brain Science Can Boost Performance
A joint study by the Wharton Neuroscience Initiative and Slalom examined how individual chronotypes—natural sleep‑wake rhythms—affect creative performance. Using the Morningness‑Eveningness Questionnaire and a divergent‑thinking task, researchers found that employees generated more ideas and higher‑quality concepts when work aligned with...
How Labor Market Power Shapes the Impact of Monetary Policy
A new Federal Reserve paper shows that labor‑market power dramatically reshapes how monetary policy affects employment and wages. Firms with low monopsony power increase their wage bills about 50% more than high‑monopsony firms after a 25‑basis‑point rate cut. Oligopsonistic markets...
The Decline of the Cover Letter in the AI Era
Professor Judd Kessler argues that artificial intelligence is diminishing the signaling value of traditional cover letters. AI-driven resume parsers focus on quantifiable data, making narrative essays less relevant. As a result, recommendations, personal networks, and demonstrable achievements are becoming the...
AI Is Killing the Cover Letter
Generative AI is eroding the traditional value of cover letters by dramatically lowering the cost of producing tailored applications. A Freelancer.com working paper shows AI‑generated letters improve interview rates but diminish their predictive power as a quality signal. Researchers find...
Why Hiring Has Slowed Without Mass Layoffs
White‑collar job openings in the United States have slowed sharply, falling about 15% year‑over‑year, even as mass layoffs remain limited. Professor Peter Cappelli attributes the cooling to investor‑driven cost‑cutting, lingering economic uncertainty, and a surge of AI washing that inflates...
Leading With Grounded Confidence
Wharton Executive Education and its Center for Leadership and Change Management have launched Nano Tools for Leaders, a set of bite‑size practices inspired by Brené Brown’s *Strong Ground* and Adam Grant’s research. The tools teach leaders to anchor decisions in two core...
Why Some Founders in Startup Accelerators Do Better Than Others
Startup accelerators boost growth but outcomes vary dramatically, according to a new Strategic Management Journal study of 6,723 firms in 280 programs. The research shows founders' pre‑entry knowledge—education, industry experience, and prior ventures—drives revenue, headcount, and funding gains, with high‑knowledge...
Hand Gestures Can Help You Sell. Here’s Why
Wharton professor Jonah Berger and colleagues examined how hand gestures shape persuasive communication, using an automated video‑analysis system on 200,000 TED Talk segments. They grouped gestures into unrelated, highlighters and illustrators, discovering that illustrators most strongly increase audience understanding and perceived...
Your Organization’s Unwritten Rules and How to Fix Them
Organizations run invisible markets that decide who gets resources, visibility, and advancement. Professor Judd Kessler proposes redesigning these hidden rules using the Three Es—Efficiency, Equity, and Ease—to create transparent, merit‑based systems. Real‑world pilots such as Wharton’s Course Match, the National Resident...