Elizabeth Yin

Elizabeth Yin

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Co-founder @hustlefundvc. Building a hippocorn company -- market size unknown. Democratizing wealth via entrepreneurship. SF Bay Area native.

Founders Are Constantly Selling: Hires, Product, Investors
SocialMay 12, 2026

Founders Are Constantly Selling: Hires, Product, Investors

As a founder, you're always selling. You're selling new potential hires on your company, you're selling your product to customers, and you're maybe selling to investors a piece of your company.

By Elizabeth Yin
Rapid Customer Acquisition Is the Core Lesson for Serial Founders
SocialMay 12, 2026

Rapid Customer Acquisition Is the Core Lesson for Serial Founders

Almost all of my serial founders have figured out how to get customers super quickly, even sometimes pre-product. They learned from their first business that that was the primary problem.

By Elizabeth Yin
Pitch Insights, Not Products: Customer Acquisition Remains Key
SocialMay 12, 2026

Pitch Insights, Not Products: Customer Acquisition Remains Key

I'm seeing a lot more businesses pitch multiple apps and even ideas, but the problem is still the same as in all prior decades: customer acquisition. Those are the insights to pitch, not the product.

By Elizabeth Yin
Childhood Entrepreneurs Gain Early Insight Into Business Pitfalls
SocialMay 12, 2026

Childhood Entrepreneurs Gain Early Insight Into Business Pitfalls

Founders who have run lemonade stands or other businesses as a child have a leg up because they already know where a lot of pitfalls are.

By Elizabeth Yin
Clear, Documented Communication Makes Remote Work Thrive
SocialMay 12, 2026

Clear, Documented Communication Makes Remote Work Thrive

Remote work can work really well and allows you to hire just about anyone in the world, but you have to have very clear communication in written and documented form.

By Elizabeth Yin
Pair New Hires with a Buddy for Faster Success
SocialMay 11, 2026

Pair New Hires with a Buddy for Faster Success

To make a new hire successful and onboard this person properly, I found that it's actually extremely helpful to have a team member work with them side by side (virtually is ok), for a while to make sure that they...

By Elizabeth Yin
Promotion Rewards Those Who Scale Beyond Individual Contributions
SocialMay 11, 2026

Promotion Rewards Those Who Scale Beyond Individual Contributions

I have found that the people I've been able to promote over the years have been the ones who are able to scale beyond their own individual contributions. Unfortunately, many people may be great ICs but cannot scale themselves.

By Elizabeth Yin
Regularly Reassess Team Fit; Past Success Doesn't Guarantee Future Fit
SocialMay 10, 2026

Regularly Reassess Team Fit; Past Success Doesn't Guarantee Future Fit

Firing people is never fun, but you have to constantly reevaluate whether all of your team members are the best fit for not only your company but the role that they are in at this point in time. Often, people...

By Elizabeth Yin
Hire Now: Stop Drowning, Start Delegating
SocialMay 10, 2026

Hire Now: Stop Drowning, Start Delegating

The paradox of hiring is that you are drowning in work and need to hire, but you have no time to spend on hiring in order to alleviate some of that work. This is where I see too many entrepreneurs delay...

By Elizabeth Yin
Skills Compound Like Wealth: Early Struggles Lead to Snowball Success
SocialMay 10, 2026

Skills Compound Like Wealth: Early Struggles Lead to Snowball Success

Just like how wealth compounds, skills compound too. What people don't really talk about is how most first-time entrepreneurs are pretty horrible at everything in the beginning (myself included when I first started). Hiring, figuring things out is slow, learning...

By Elizabeth Yin
Closed Doors Often Open Better Opportunities
SocialMay 5, 2026

Closed Doors Often Open Better Opportunities

Something I didn't understand in my 20s, but understand clearly now, is when an opportunity shuts the door in your face, very often that frees you up to pursue a new and often better one.

By Elizabeth Yin
Upcoming Founder Events: AI Camp, Pitches, Global Meetups
SocialMay 4, 2026

Upcoming Founder Events: AI Camp, Pitches, Global Meetups

Founders & investors, listen up — we’ve got a packed lineup coming your way. AI, camp vibes, live pitches, and founder stories included. 🤖 May 5: How to Build an AI-Native Company Vibe Camp featuring the @weareambient team - @lawrencecoburn, CEO &...

By Elizabeth Yin
Resist Shiny Distractions; Stay Steady when Growth Slows
SocialMay 1, 2026

Resist Shiny Distractions; Stay Steady when Growth Slows

It can be really easy to chase shiny new objects, especially when things are not going "rocket ship style." The decision to stay the course or to change is something that is often very hard.

By Elizabeth Yin
Hire by Collaborating First, Not Just Interviewing
SocialMay 1, 2026

Hire by Collaborating First, Not Just Interviewing

As a founder, it is so important to be able to hire well. Unfortunately, I found that I was not great at this in assessing people through interviews. Ultimately, I found that the best way to hire people was to...

By Elizabeth Yin
Elizabeth Yin | Pulse