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Golf’s Biggest Spectator Problem Is Becoming A 5G Business Opportunity
NewsMay 11, 2026

Golf’s Biggest Spectator Problem Is Becoming A 5G Business Opportunity

At the 2026 PGA Championship, T‑Mobile deployed a 5G‑enabled broadcast platform that stitches together mobile, aerial and fixed cameras to stream multi‑angle coverage to the tournament app and TV partners. The network also feeds real‑time crowd‑flow and concession data to...

By Forbes SportsMoney
Dana White Announces Huge New Contract For Record-Setting Veteran
NewsMay 10, 2026

Dana White Announces Huge New Contract For Record-Setting Veteran

UFC President Dana White announced a new five‑fight contract for 42‑year‑old veteran Jim Miller following his first‑round guillotine choke victory at UFC 328. The extension, announced on May 9, 2026, positions Miller to surpass the 50‑fight milestone, adding to his record‑setting...

By Forbes SportsMoney
FIFA President Infantino Defends Exorbitant World Cup Ticket Prices
NewsMay 7, 2026

FIFA President Infantino Defends Exorbitant World Cup Ticket Prices

FIFA President Gianni Infantino defended the World Cup’s steep ticket prices at the Milken Institute conference, arguing that dynamic pricing reflects market realities and prevents even higher resale values. He highlighted that over 500 million ticket requests have been received, with...

By Forbes SportsMoney
Why This Athlete-Led Agency Is Going All-In On Women's NIL
NewsMay 6, 2026

Why This Athlete-Led Agency Is Going All-In On Women's NIL

Learfield is expanding its Name, Image and Likeness (NIL) business by hiring former athletes like Jenna Johnson, who moved from an NIL coordinator role at Alabama to Business Manager at Vanderbilt. Johnson has already brokered 146 NIL deals for 70...

By Forbes SportsMoney
FIFA Introduces Dynamic Ticket Pricing At World Cup, Sparking Fan Backlash Over Soaring Costs
NewsMay 6, 2026

FIFA Introduces Dynamic Ticket Pricing At World Cup, Sparking Fan Backlash Over Soaring Costs

FIFA will debut a real‑time dynamic ticket‑pricing system for the 2026 World Cup, allowing seat prices to fluctuate by the hour based on demand. The model could generate roughly $3 billion in revenue, with about 30% of each sale earmarked for...

By Forbes SportsMoney
The Celtics' Luxury-Tax Dumps Came Back To Haunt Them Against The Sixers
NewsMay 5, 2026

The Celtics' Luxury-Tax Dumps Came Back To Haunt Them Against The Sixers

The Boston Celtics slashed more than $300 million in luxury‑tax liabilities by trading away high‑salary players such as Jrue Holiday and Kristaps Porziņģis and later acquiring Nikola Vučević on a cost‑cutting deal. Despite Jayson Tatum’s Achilles injury, the roster still posted 56 wins and...

By Forbes SportsMoney
Racing Yachts Double As Floating Labs For Ocean Research
NewsMay 5, 2026

Racing Yachts Double As Floating Labs For Ocean Research

New Zealand charity Citizens of the Sea is turning high‑performance racing yachts into floating laboratories by equipping them with user‑friendly environmental DNA (eDNA) kits. Backed by the Vendée Globe Foundation and partners such as Illumina and the Minderoo Foundation, sailors...

By Forbes SportsMoney
Long-Time Yankees Pitcher Returns To Rival Red Sox After Testing Market
NewsMay 5, 2026

Long-Time Yankees Pitcher Returns To Rival Red Sox After Testing Market

Tommy Kahnle, the veteran right‑hander who spent six seasons with the New York Yankees, exercised an upward‑mobility clause in his minor‑league deal with Boston, making him eligible for any major‑league roster as of May 1. No club claimed him, and he...

By Forbes SportsMoney
YouTube Golf Created A New Path Back To The PGA Tour For Ryan Ruffels
NewsMay 4, 2026

YouTube Golf Created A New Path Back To The PGA Tour For Ryan Ruffels

Australian pro Ryan Ruffels secured a spot in the ONEflight Myrtle Beach Classic after winning a creator‑led qualifier on YouTube, marking his return to PGA Tour competition. The qualifier, part of the Creator Classic Series, pitted 16 players against each...

By Forbes SportsMoney
How NCAA Tournament Expansion Will Mostly Benefit Major Conferences
NewsMay 4, 2026

How NCAA Tournament Expansion Will Mostly Benefit Major Conferences

The NCAA is weighing an expansion of both the men’s and women’s basketball tournaments to 76 teams, adding eight at‑large berths. The proposal, driven by media partners ESPN, CBS and TNT, could be finalized by mid‑May pending committee approvals. Under...

By Forbes SportsMoney
Doubts About Balde Start To Creep In At FC Barcelona
NewsApr 30, 2026

Doubts About Balde Start To Creep In At FC Barcelona

Barcelona’s left‑back Alejandro Balde is attracting serious interest from Manchester United as the Catalan club weighs a potential sale. The club’s strained finances make a €50 million (≈$54.5 million) offer tempting, especially after a €15 million (≈$16.4 million) loan deal for João Cancelo could become permanent....

By Forbes SportsMoney
How Indiana Fever Gave Out Two Historic Contracts In One Week
NewsApr 29, 2026

How Indiana Fever Gave Out Two Historic Contracts In One Week

The Indiana Fever re‑signed guard Kelsey Mitchell to a one‑year supermax contract worth $1.4 million, the franchise’s first seven‑figure deal. A week later, center Aliyah Boston secured the league’s inaugural EPIC extension, a three‑year agreement projected at just under $6.3 million and...

By Forbes SportsMoney
Mike Tyson On The Future Of His Boxing Career, Talks Floyd Mayweather Jr. Fight
NewsApr 29, 2026

Mike Tyson On The Future Of His Boxing Career, Talks Floyd Mayweather Jr. Fight

Mike Tyson, now 59, says he hasn’t ruled out an exhibition bout with Floyd Mayweather Jr. slated for spring 2026, with a contract already in place. His November 2024 fight against Jake Paul set the largest U.S. boxing gate outside Las Vegas....

By Forbes SportsMoney
Why The New Chiefs Stadium May Not Host A Super Bowl
NewsApr 26, 2026

Why The New Chiefs Stadium May Not Host A Super Bowl

The Kansas City Chiefs plan to open a $3 billion, fixed‑roof dome in 2031, aiming to attract a Super Bowl. However, the NFL’s recent trend of awarding the game to cities with brand‑new stadiums pits Kansas City against rivals like Buffalo,...

By Forbes SportsMoney
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