Two Firms Whacked for Illegal Marketing Bombardment
The war on nuisance calls and texts continues to keep the Information Commissioner’s Office busy with the regulator releasing details... The post Two firms whacked for illegal marketing bombardment appeared first on DecisionMarketing.
What High Performing Email Campaigns Have in Common
The digital age might have ballooned marketing channels, but the old guard of communication, email, still reigns supreme when done right. High performing email campaigns, which turn prospects into loyalists while delivering a hefty return on investment, share core attributes...
Premier League Consultant Slips Into Schuh CMO Job
Schuh has appointed a new chief marketing officer to succeed Stephanie Legg, who left the company in June 2025 to... The post Premier League consultant slips into Schuh CMO job appeared first on DecisionMarketing.
Perplexity AI Interview Explains How AI Search Works via @Sejournal, @Martinibuster
Interview with Perplexity AI offers insights into what makes AI answer engines different from regular search The post Perplexity AI Interview Explains How AI Search Works appeared first on Search Engine Journal.
Google AI Mode Fan-Out Prompts To Narrow Your Query
Back in May, Google announced updates to shopping in AI Mode. One of those announcements is to help you narrow down your AI Mode results for shopping queries using query fan-out. Well, here is an example of that where...
Google Search Team Does Not Endorse LLMs.txt Files
Yep, back on comments from Google on the LLMs.txt file. Another question came up on Bluesky asking if the fact that some Google properties still have the LLMs.txt files up, if that is some sort of endorsement from Google....
Poll: More Advertisers To Add Microsoft Advertising To Marketing Mix?
Navah Hopkins, the Microsoft Advertiser Ads Liaison, asked on LinkedIn if you will be adding Microsoft Advertising part of your marketing mix in 2026? The poll had over 200 responses, with most saying it is already included in that mix...
Nativex Announces Strategic Partnership with Netflix to Bring Premium Streaming Inventory to Advertisers
Nativex, a leading global digital marketing and advertising platform, recently announced a new partnership with Netflix to help brands access and activate on Netflix’s fast-growing ad-supported streaming service. The collaboration will enable Nativex clients to reach highly engaged audiences around...
Google AI Mode Shows Product Inventory & Pricing In Light Font Color
Google AI Mode is showing really light colored fonts for product pricing and inventory when you click on a product. This differs from the normal font type in the main Google Search results interface.
Yext’s Visibility Brief: Your Guide to Brand Visibility in AI Search by Yext
Explore insights on how to lead, adapt, and grow in a world where AI agents decide which brands surface, and which disappear.
What Happens After a User Clicks Your Affiliate Link?
Most people who are new to loan affiliate marketing think the hard part is getting the click. They spend weeks working on SEO, content, or paid traffic. When clicks finally start coming in, they expect conversions to follow automatically. When...
Data Shows AI Overviews Disappears On Certain Kinds Of Finance Queries via @Sejournal, @Martinibuster
New data from BrightEdge shows which kinds of finance-related queries trigger AI answers and which kinds do not The post Data Shows AI Overviews Disappears On Certain Kinds Of Finance Queries appeared first on Search Engine Journal.
Dinosaur Wins Task to Cook up New Breville Ad Strategy
Kitchen appliance brand Breville has set to overhaul its advertising and marketing strategy on the back of the appointment of... The post Dinosaur wins task to cook up new Breville ad strategy appeared first on DecisionMarketing.
Gen Z Is Changing Where Marketing Begins, Not Just Where It Ends
For many marketing teams, the change did not happen overnight. Campaigns that once delivered steady results began to feel less predictable, especially when trying to reach Gen Z audiences. Channels that used to drive attention started to lose traction. Over...
Cheil UK Hires Ex-MSQ Chief Nimmo to Head New Unit
Integrated digital marketing and advertising agency Cheil UK has brought in former MBAstack chief Nicola Nimmo to lead a new... The post Cheil UK hires ex-MSQ chief Nimmo to head new unit appeared first on DecisionMarketing.
Influencer Spend Set to Soar Despite Brands ‘Flying Blind’
Nearly two-thirds (61%) of marketing bosses are planning to hike their creator budgets this year, despite the fact that they... The post Influencer spend set to soar despite brands ‘flying blind’ appeared first on DecisionMarketing.
Planning for a Marketing Rebound in 2026: A Martech Perspective
Marketing budgets have been tight for the past few years, but several industry forecasts point to a measurable upswing heading into 2026. Analysts expect global ad-sales to rise about 6.3 percent, while the martech category is projected to expand by...
![The Rise of Gen AI Apps [Infographic]](https://hixhlmpcokxhartfkpyi.supabase.co/storage/v1/object/public/images/thumbnails/0bba91b48eca0a5003b92a071cff6318.webp)
The Rise of Gen AI Apps [Infographic]
Generative AI apps are set to see 118% download growth in 2026.
TikTok Adds Teen Safety Measures in EU, Outlines Economic Contribution
New data from TikTok, as it looks to reduce regulatory pressure.
Meta Says That the Science Does Not Support Teen Social Media Bans
Meta has outlined the scope of work that it’s undertaking to better protect teens.
Apple Testing New App Store Design that Blurs the Line Between Ads and Results
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Inside SearchGuard: How Google Detects Bots and What the SerpAPI Lawsuit Reveals
We fully decrypted SearchGuard, the anti-bot system protecting Google Search. Here's exactly how Google tells humans and bots apart.
As AI Search Evolves, Dubai Businesses Strengthen SEO with Generative Engine Optimization
As AI-driven search reshapes discovery, Dubai companies adopt Generative Engine Optimization to improve visibility across search engines and AI platforms. Search Engine Optimization (SEO) continues to remain one of the most effective and trusted long-term growth channels for businesses worldwide....
Toxic Backlinks: What They Are & How to Find Them
Learn what toxic backlinks are, how to find them, and when disavowing actually makes sense. Step-by-step guidance using Semrush.
Viooh Partners With Atmosphere Tv To Unlock Programmatic Access
VIOOH, a leading premium global digital out of home (DOOH) supply-side platform, recently announced a strategic partnership with Atmosphere TV, the world’s largest streaming TV platform built for businesses, expanding access to premium place-based video inventory in the UK, North America...
How To Analyze Google Discover
Why Discover success depends on outperforming expected early performance, and how entities, headlines, and images shape long-term credibility. The post How To Analyze Google Discover appeared first on Search Engine Journal.
Meta Castigated for Illegal Canadian Debt Relief Ads
A Canadian licensed insolvency trustee is calling on Meta (NASDAQ:META) to explain why illegal debt-relief advertising continues to run on its platforms, despite repeated warnings, direct outreach, and mounting federal evidence that such practices are misleading, harmful, and in some...
GEO Myths: This Article May Contain Lies
Why AI search advice spreads without proof, how to evaluate GEO claims, and which recommendations actually stand up to scrutiny.
How Much Of Your Paid Media Budget Should Be Allocated To Upper Funnel?
Learn how to balance upper and lower-funnel budgets across paid search and social, backed by research, frameworks, and practical strategies to drive long-term growth. The post How Much Of Your Paid Media Budget Should Be Allocated To Upper Funnel? appeared first...
10 Salary Negotiation Tips for Search Marketers
Marketing roles lack clear salary standards. These tips help you assess your value, benchmark pay, and negotiate with confidence.
Google: Comments Link Spam Has No Effect On SEO/Search
Google's John Mueller said that link spam left in the comments section have no effect on Google Search or SEO, (and maybe even your website's performance in Google Search?). He wrote on Bluesky, "These links all have no effect -...
Best Loop Marketing Tactics for the Era of AI-Powered Marketing
Marketing funnels aren‘t cutting it anymore, and you’ve probably felt it in the form of declining traffic, scattered buyer journeys, and tactics that worked last year falling flat today. That's why HubSpot introduced loop marketing tactics, a four-stage framework designed...
Head Of WordPress AI Team Explains SEO For AI Agents via @Sejournal, @Martinibuster
James LePage, co-lead of the WordPress AI team, explains how SEO applies to AI agent content consumption. The post Head Of WordPress AI Team Explains SEO For AI Agents appeared first on Search Engine Journal.
Battle SEO® Launches Multi-Location SEO Expansion to Help Franchises Dominate Regional Search Results
Battle SEO® has announced the launch of a multi-location SEO expansion designed to help franchise brands and multi-site businesses strengthen visibility across regional search results. Through this expansion, a clearer path is being provided for organizations that have struggled with inconsistent...
Google’s Mueller: Free Subdomain Hosting Makes SEO Harder via @Sejournal, @MattGSouthern
Google's John Mueller explains why free subdomain hosting services attract spam and make it harder for legitimate sites to gain search visibility. The post Google’s Mueller: Free Subdomain Hosting Makes SEO Harder appeared first on Search Engine Journal.
Freeduhm.com Partnered With AdPlunge To Boost Both Brands Digital Advertising Business
The Freeduhm.com and AdPlunge alliance strengthens programmatic capabilities and unlocks scalable revenue growth for publisher partners worldwide. Freeduhm.com, a global digital tech media and advertising company, announced a strategic business partnership with AdPlunge.com, a digital advertising network serving publishers across...
Mint Explainer: How AI Is a Threat to the Reputation of Top Influencers and What Can Be Done About It?
As existing laws try to deal with deepfakes, the need for comprehensive personality rights protections is critical in India's expanding creator economy to safeguard digital identities. Content labeling and watermarking, endorsed by PM Modi, could address the AI threat to...
Free QR Code Generator: How to Create Custom QR Codes with Logo Online
A small square. A quick scan. And suddenly, an entire digital experience opens in seconds. That is the silent magic of QR codes. You’ve probably scanned one today without even thinking about it—on a restaurant table, a product box, a...
X Announces $1 Million Prize For Top X Article This Month
X is making a splashy push to get more journalists posting to the app.
Google On Phantom Noindex Errors In Search Console via @Sejournal, @Martinibuster
Google's John Mueller acknowledges phantom noindex errors in Search Console reflect hidden indexing signals surfaced during Googlebot access. The post Google On Phantom Noindex Errors In Search Console appeared first on Search Engine Journal.
How KRK Jewels Is Building Trust in the Online Diamond Marketplace
The luxury retail sector is undergoing a profound transformation as digital commerce reshapes how consumers discover, evaluate, and purchase high-value products. Among all luxury categories, diamonds remain one of the most complex to sell online. Unlike fashion or electronics, diamond...
Amy Hebdon Discusses the PPC Decision that Cost Her a Good Client Relationship
Amy Hebdon shares lessons from early mistakes in her career, emphasizing the importance of managing relationships alongside campaigns.
OpenAI Says It Is Bringing Ads to ChatGPT
OpenAI will start testing ads in ChatGPT’s Free and Go tiers, letting users interact with sponsored products while keeping subscriptions ad-free.
Discoverability in 2026: How Digital PR and Social Search Work Together
Audiences form preferences before they search. Learn how authority shows up across social, search, and AI-powered answers.
Google Search Ranking Volatility Hits January 15-16
I am seeing new signs of yet more Google Search ranking volatility and a possible tweak to the ranking search algorithm. Something kicked off yesterday, January 15th, that the third-party tools picked up on. With this update, there is limited...
Google To Prioritize Removing Prediction News Content From Search & News
Rajan Patel, the VP of Engineering for Search, said on X that Google is making "changes to ranking" to remove prediction content from showing up in the Google Search top stories and news sections. This comes after some sites...
Microsoft Advertising Adds Share Of Voice Metrics, Asset Group-Level URL Options, Customer Acquisition Goals...
Microsoft Advertising announced a slew of new features including new customer acquisition goals as an open beta, Share of voice (SOV) metrics, Asset group-level URL options and tracking templates, increased Search Theme limit, enhanced asset group import, Content Targeting now...
Google Ads Manual CPC Bid Selection Streamlined
Google Ads has reportedly streamlined the selection capability of Manual CPC bidding during the campaign setup. Now the option can be found under the "Conversions" goal, labeled as "Manually set bids."
Google Ads A/B Tests Product Titles & Images For Shopping Ads
Google Ads is doing a limited test with some advertisers to allow them to run A/B tests with different product titles and images in Shopping Ads. Ginny Marvin, the Google Ads Liaison, said it is "currently being tested with...
10 Remarketing Lists To Boost PPC Performance via @Sejournal, @Brookeosmundson
Turn first-party data into measurable PPC gains using remarketing strategies built for real account management, not theory. The post 10 Remarketing Lists To Boost PPC Performance appeared first on Search Engine Journal.