MarTech Series
MarTech Series - Marketing technology insights and industry trends
Cuentas, Launches World Mobile Media Group, a Next-Generation Decentralized Media Platform Integrating Content, Connectivity, and Creator Ownership
Cuentas’ 51%-owned subsidiary World Mobile Media Group (WMMG) announced the launch of a next‑generation decentralized media platform that combines premium content, live events and creator‑driven programming in a mobile‑first ecosystem. The platform gives creators ownership and a suite of direct‑to‑fan monetization models, from pay‑per‑minute to subscriptions, while leveraging Cuentas’ own telecommunications infrastructure for high‑quality streaming. WMMG also secured a strategic partnership with NUE Agency to accelerate talent acquisition, brand integrations and global marketing. Rollout plans target high‑growth markets, positioning the service at the forefront of the evolving creator economy.
Bell Integration Wins NICE’s Implementation Partner of the Year for CX Innovation and AI-Led Transformation
Bell Integration has been named NICE’s Implementation Partner of the Year for CX Innovation and AI‑Led Transformation, recognizing its role in scaling the AI‑driven NICE CXone Mpower platform. The award highlights Bell’s deep expertise, including more than 350 AI practitioners...
LLCNameGenerator.ai Launches Free AI-Powered LLC Name Generator With Live Domain Checks for Businesses
LLCNameGenerator.ai has launched a free AI-powered platform that creates business name ideas for LLCs, corporations, and nonprofits, complete with live .com domain availability checks. The tool offers up to 24 AI-generated suggestions per query, advanced customization filters, and supports all...
The Role of Business Websites Evolves With Increased AI Integration
Business websites are evolving from static information hubs into AI‑powered operational systems that interact with customers, process data, and influence decision‑making in real time. Integrated tools such as intelligent chatbots, predictive content engines, and natural‑language search are delivering instant, personalized...
Firma.dev Launches Firma 12 With Full AI Integration, Becoming the First E-Signature Platform You Can Operate Entirely Through AI
Firma.dev unveiled Firma 12, the first e‑signature platform that can be fully operated through AI, featuring dual Model Context Protocol (MCP) servers for documentation and live data. The new Data MCP server offers 84 AI‑ready tools, letting users create, send,...
Bandwidth Partners with New Agentforce Contact Center
Bandwidth announced a partnership with Salesforce’s newly launched Agentforce Contact Center, providing the voice and messaging infrastructure that powers the AI‑driven platform. Agentforce embeds a CRM‑native, AI‑enabled contact center directly into Salesforce, allowing enterprises to leverage full 360‑degree customer data...
DTOM Soft Launch Breadth Edits AI Motion Engine for SaaS Promos
DTOM Soft announced the beta launch of Breadth Edits, an AI Motion Engine that delivers studio‑grade 1080p product promos with pixel‑perfect typography. The platform uses a code‑to‑video rendering architecture to eliminate distorted text and removes the need for post‑production tools...
Wondershare Launches Relumi, an AI-Powered App to Retake and Perfect Missed Photo Moments
Wondershare unveiled Relumi, an AI‑powered mobile app that lets users virtually retake and perfect photos after the moment has passed. The tool combines advanced models like Nano Banana Pro with features such as Photo Flaw Repair, Multi‑Person Repair, Smart Environment...
Lightfield Launches One-Hour CRM Migration Agent, Enabling Startups to Replace HubSpot With an AI-Native CRM in Under 60 Minutes
Lightfield, an AI‑native CRM, unveiled an automated migration agent that moves all CRM data from HubSpot and other legacy systems to Lightfield in as little as one hour. The tool ingests CSV exports, automatically maps contacts, companies, deals, custom fields,...
SplashBI Names Brian Morgan Regional Sales Director for North America
AI‑powered analytics firm SplashBI announced the appointment of Brian Morgan as Regional Sales Director for North America. Morgan arrives with over 15 years of enterprise technology sales experience, most recently leading North American sales at Crunchr and holding senior roles...
Transparent Partners and Kana Announce Strategic Partnership to Deliver Enterprise-Grade Agentic AI for Marketing
Transparent Partners and Kana have formed a strategic partnership to deliver enterprise‑grade, agentic AI for marketing. The consultancy brings end‑to‑end data strategy, architecture, and change‑management expertise, while Kana supplies a unified platform that learns, decides, and acts on real‑time data....
MC-IF Targets Smaller-Scale Innovators to Accelerate Real-World Adoption of Versatile Video Coding in 2026
The Media Coding Industry Forum (MC-IF) is expanding its 2026 membership drive to include growth‑stage companies with less than $300 million in annual revenue. By lowering the entry‑level fee, MC‑IF aims to tap the agility of emerging innovators to speed up...
Sanas Broadens Real‑Time Speech AI Platform for Global Enterprises
Sanas unveiled a real‑time language translation feature covering more than 13 languages and a major upgrade to its speech‑enhancement engine, both designed to run on‑device with sub‑second latency. The enhancements preserve speakers’ vocal identity while boosting audio fidelity, and they...
GAN Integrity Launches AI Analytics and Dashboards, Giving Compliance and Third-Party Risk Teams Real-Time Intelligence to Prove Program Effectiveness
GAN Integrity unveiled AI Analytics and Dashboards, adding a purpose‑built intelligence layer to its compliance and third‑party risk platform. The new tools turn raw risk data into instant, plain‑language answers and live visualizations, letting teams respond to board and regulator...
Jliveo Introduces AI-Driven Platform for Global Wholesale and Cross-Border E-Commerce Operations
Jliveo, a veteran B2B e‑commerce solutions provider, has launched an AI‑driven platform that consolidates global wholesale sourcing, dropshipping, and fulfillment into a single system. The solution leverages artificial intelligence to automate content workflows, enable multilingual communication, and streamline supply‑chain operations...
UK Startup MINDLINK Launches Local AI That Executes Excel Tasks Without Formulas
UK startup MINDLINK TEC LTD launched Mica, an AI assistant that performs Excel operations through natural‑language commands, eliminating the need for formulas or VBA scripts. The tool runs locally on Windows, supporting Excel versions from 2007 to Microsoft 365, and...
Amplify Expands Leadership Roster with New President and Chief Revenue Officer
Amplify Technology announced Jason Rowley as President and Kimberly Hill as Chief Revenue Officer, bolstering its leadership as the AI‑native RIA platform scales. Rowley, formerly chief of staff and general counsel, will manage day‑to‑day operations, while Hill shifts from CFO...
Locality Appoints Kouros Esfahany as Chief Technology Officer to Accelerate Cross-Platform Innovation in Local TV Advertising
Locality, a leading local TV advertising platform, has appointed veteran ad‑tech executive Kouros Esfahany as chief technology officer. Esfahany will steer the evolution of Locality’s cross‑platform suite—including LocalX, Darwin, and Collective—while deepening the AI‑driven Audience Engine that processes over 25 billion...
ViewLift and MyOutdoorTV Launch Conversational AI Search to Transform Streaming Discovery for Outdoor Enthusiasts
ViewLift and MyOutdoorTV have introduced ViewLift Conversational AI Search, an AI‑powered natural‑language discovery tool for MOTV’s extensive hunting, fishing and adventure library. The feature, currently live on the web with TV‑voice support slated soon, leverages vector search and retrieval‑augmented generation...
MessageGears Delivers Warehouse-Native Revenue Tracking for Enterprise Marketers With New Cross-Channel Conversion Analytics
MessageGears unveiled a warehouse‑native conversion reporting suite that links campaign performance directly to an organization’s data warehouse. The new capabilities deliver real‑time revenue and purchase attribution across email, SMS, push, in‑app and embedded messaging without adding extra tools. By reading...
Comcast Advertising Launches Outcomes+, a Next Gen Targeting and Attribution Solution Across Traditional and Streaming TV
Comcast Advertising unveiled Outcomes+, an AI‑driven targeting and attribution platform that spans its linear TV, streaming and addressable inventory. The solution leverages deterministic data from over 30 million households—more than 100 million authenticated viewers—and integrates new partnerships with Mastercard, Clarivoy, DISQO, Fandango,...
Picsart and Recraft Announce Exclusive Partnership, Granting First-Access for Exploration Mode to 130 Million+ Creators
Picsart, the AI‑powered design platform with more than 130 million creators, announced an exclusive partnership with Recraft, integrating the company’s V4 Exploration Mode into its ecosystem. The new feature shifts generative image creation from prompt engineering to visual discovery, delivering eight...
WRITER Sets a New Standard for Enterprise AI with the First Agent Skills and Playbooks for Business Teams
WRITER unveiled a suite of no‑code tools that let Fortune 500 marketing, sales and other business teams create AI agents, Skills and Playbooks using natural language. The new Skills creator automatically generates production‑ready agent capabilities, while the enhanced Playbook builder turns...
PostcardMania Adds Insurance X-Date Mailers for Insurance Agents to Its Roster of Automated Direct Mail Solutions
PostcardMania, a $100‑plus million marketing‑tech firm, launched Insurance X‑Date Mailers, an automated direct‑mail solution that sends personalized postcards to homeowners just before their home‑insurance policies expire. The service leverages daily proprietary data to target prospects by property type, value, year built,...
ZeroToOne.AI Acquires GroundTruth to Deploy at Scale an AI Driven Predictive Intelligence Platform for Enterprise Decision Systems
ZeroToOne.AI announced the acquisition of GroundTruth, merging its patent‑pending Large Behavioral Model with GroundTruth’s real‑world signal network that serves over 2,000 enterprise customers. The combined platform claims roughly 85% prediction accuracy and promises to shift enterprise decision‑making from reactive reporting...
CData Sync Adds Pipeline Orchestration with Real-Time CDC and Open Table Formats
CData Software unveiled major upgrades to its CData Sync platform, adding native pipeline orchestration, an enhanced API 2.0, and enterprise‑grade change data capture (CDC) for IBM DB2 and SAP HANA. The solution now writes directly to open table formats such...
Enterprise AI Finds Its Voice: ElevenLabs and IBM Bring Premium Voice Capabilities to Agentic AI
ElevenLabs and IBM announced a partnership that embeds ElevenLabs' Text‑to‑Speech and Speech‑to‑Text engines into IBM's watsonx Orchestrate platform. The integration brings premium, natural‑sounding voice capabilities across 70 languages and more than 10,000 voices to enterprise AI agents. It also adds...
Independent Agencies Gain Advanced Agentic Media Buying Through New PubMatic and Untapped Growth Collective Partnership
PubMatic and Untapped Growth have partnered to embed independent agencies’ proprietary buyer agents into PubMatic’s AgenticOS platform. The integration gives agencies instant access to billions of premium CTV, mobile and video impressions, over 250 data partners, and GPU‑accelerated infrastructure. Early...
UiPath Announces New Agentic Solution to Accelerate Procurement Cycles
UiPath unveiled its new Purchase-to-Pay (P2P) solution, an agentic AI platform that overlays existing ERP and CRM systems to automate procurement and accounts‑payable workflows. The tool leverages Intelligent Xtraction and Processing, AI‑driven approval routing, and UiPath Maestro orchestration to capture...
VideoAmp and O-N-X Integration to Bring Data-Driven Buying to Local Broadcast TV
VideoAmp announced an integration with O‑N‑X, embedding its nationwide audience‑measurement dataset into the automated transaction platform for local broadcast TV. The partnership enables predictive delivery intelligence and more stable guaranteed‑impression transactions across all 210 U.S. markets. O‑N‑X, already licensed in...
Conductor Introduces AEO Trailblazer Awards, Recognizing Enterprise Brands Leading in AI Search Visibility
Conductor launched its inaugural AEO Trailblazer Awards, honoring enterprise brands such as Airbnb, EY, Mastercard, Sonos and Merck for operationalizing Answer Engine Optimization (AEO) to secure AI‑generated search visibility. The awards highlight a market shift from isolated SEO experiments to...
Game Changer Marketing Solutions Earns Google Partner Status, Recognizing Excellence in Digital Advertising
Game Changer Marketing Solutions, a female‑owned digital agency with nearly seven years in operation, has earned Google Partner status. The badge confirms the firm meets Google’s strict standards for campaign performance, spend management, and certified expertise. As a partner, the...
Social9 Launches Brand Voice AI as Research Shows 52% of Consumers Concerned About Generic AI Content
Social9 unveiled Brand Voice AI, a platform that trains custom artificial‑intelligence models on each brand’s existing content to generate social posts that retain a unique tone across 11 networks and more than 50 languages. The launch follows research showing 52%...
Vonage and ServiceNow Expand Their Partnership
Vonage, now part of Ericsson, launched a native integration of its Contact Center with ServiceNow Voice, embedding enterprise‑grade voice and AI directly into ServiceNow Customer Service Management and IT Service Management workflows. The integration enables real‑time transcription, automatic incident categorization,...
Immuta Introduces the First Data Provisioning Platform for Managing Agentic Data Access
Immuta unveiled the first data provisioning platform designed to manage AI agent access, treating agents as distinct identities with attributes, intent, and audit trails. The Agentic Data Access feature grants just‑in‑time, temporary roles on cloud data warehouses such as Snowflake,...
Emplifi Earns TrustRadius Trusted Seller Status, Signaling Verified Customer Trust
Emplifi, an AI‑powered social media marketing platform, has been awarded Trusted Seller status on TrustRadius in the Social Media Management category. The badge confirms that Emplifi maintains current product information, follows ethical review‑generation practices, and actively engages with customer feedback....
Bazaarvoice Research Finds Consumers Are Using AI to Help Edit Reviews, Not Ghostwrite
New Bazaarvoice research shows 23% of consumer product reviewers use AI tools, primarily as grammar and tone assistants rather than ghostwriters. While 64% consider AI‑assisted reviews less authentic, only 16% feel confident distinguishing AI‑generated content from human writing. The study...
LTM Expands BlueVerse™ Tech with AppIQ, AgentIQ and FusionIQ to Accelerate AI‑Led Engineering
LTM announced the expansion of its BlueVerse™ Tech platform with three new AI‑led solutions—AppIQ, AgentIQ and FusionIQ. AppIQ accelerates legacy‑code modernization by automatically reading, documenting and specifying codebases. AgentIQ provides a no‑code environment to deploy, govern and orchestrate AI agents...
Atento Drives the Creation of New Roles in Generative AI to Transform the CX Sector
Atento, a leading CRM/BTO provider, is reshaping the customer experience sector by creating more than 40 new generative AI roles, including prompt engineers, conversational designers, and AI analysts. These positions are integrated into its global BTO strategy, complemented by over...
Zilliz Cloud Launches Customer-Managed Encryption Keys for Enterprise Data Sovereignty
Zilliz announced the general availability of Customer‑Managed Encryption Keys (CMEK) on its Zilliz Cloud platform, giving enterprises full control over encryption keys for AI‑scale vector workloads. The feature separates key ownership from data processing, ensuring Zilliz never accesses customer keys...
The Laboratory Vs. Factory Model: Restructuring Marketing for the AI Age
The article advocates replacing traditional channel‑based marketing structures with a dual‑track Laboratory‑Factory model. The Laboratory acts as a sandbox for AI‑driven rapid experimentation, encouraging fast failures and novel concepts. Successful prototypes move to the Factory, where automation and templated workflows...
Coralogix and Skyflow Redefine Privacy-Safe Observability for the AI Era
Coralogix and Skyflow announced a strategic partnership that introduces privacy‑safe observability for AI‑driven operations. The solution replaces sensitive customer data in logs with consistent, privacy‑preserving tokens, maintaining searchability, correlation, and AI analysis while keeping the raw data governed and isolated....
GPT Proto Expands AI Model Catalogue with Support for Google’s Gemini 3.1 Pro Preview
GPT Proto, the Hong Kong‑based multi‑model AI API platform, announced the integration of Google’s Gemini 3.1 Pro Preview, its most advanced multimodal model to date. The addition expands the platform’s catalogue, which already includes offerings from OpenAI, Anthropic, Meta and...
Emporix and ACR Deploy AI-Driven Commerce Automation – Reducing B2B Order Processing Time by Up to 87%
Emporix has deployed an AI‑driven orchestration layer for ACR that automatically reads, validates and processes PDF purchase orders. The solution slashed average order‑processing time from roughly eight minutes to under one minute, an 87% reduction, and lowered error rates. Implementation...
Loyalzoo Unveils Integrated CRM and Advanced Loyalty Functionality for New MX™ POS Smart Terminals
Digital loyalty specialist Loyalzoo has partnered with POS provider Priority to embed its CRM directly into the new MX™ POS terminals. The built‑in solution gives merchants immediate access to customer data, AI‑powered segmentation and tiered loyalty programs without separate installations....
Snapshot and MindsDB Announce Strategic Partnership to Deliver AI‑Powered Solutions for the NetSuite Ecosystem
Snapshot, a NetSuite consulting firm, and MindsDB, an AI platform, have formed a strategic partnership to embed AI‑driven conversational analytics into the NetSuite ecosystem. The collaboration leverages MindsDB’s Enterprise AI engine and Snapshot’s ERP data expertise to deliver predictive models,...
The Directions Group Launches Linara, an Integrated Intelligence Platform Transforming Research Into Always-On Decision Support
The Directions Group unveiled Linara, an AI‑driven intelligence platform that converts static research into continuous, conversational decision support. Its debut feature, Linara Personas, lets teams query proprietary customer personas in real time, enabling scenario testing and instant insight. Built on...
Palantir and Moder Partner to Transform Mortgage Industry
Palantir Technologies and Moder announced a strategic partnership to co‑develop an AI‑powered mortgage operations platform, with Freedom Mortgage as the first pilot customer. The solution uses Palantir’s Ontology to translate regulatory guidelines into configurable, testable, auditable rules that integrate with...
Keeper Security Introduces KeeperDB, Integrating Zero-Trust Database Access Into KeeperPAM
Keeper Security announced KeeperDB, a vault‑embedded, zero‑trust database access layer that will debut at RSA Conference 2026. The solution lets developers, DBAs and security teams launch MySQL, PostgreSQL, Oracle or Microsoft SQL Server sessions directly from the Keeper Vault via...
Dataminr and Crisis24 Announce Strategic Partnership to Pioneer the Future of AI-Powered Global Risk Management
Dataminr and Crisis24 announced a multi‑year partnership to build the industry’s most advanced Critical Event Management platform, blending Dataminr’s AI‑powered real‑time intelligence with Crisis24’s risk‑management suite. The combined solution will ingest over one million public data sources—text, image, video, audio,...