Beyond Meat Expands New Line of Protein Drinks with Four Additional Flavors
Beyond Meat announced four new flavors for its Beyond Immerse sparkling protein drink—Cherry Berry, Strawberry Lemonade, Piña Colada, and Cucumber Grapefruit. The beverages, available in 10‑gram and 20‑gram protein versions, also deliver 7 grams of fiber, antioxidants and electrolytes. Launches are limited‑time and exclusive to the company’s Beyond Test Kitchen e‑commerce site, with variety packs offered. CEO Ethan Brown frames the line as a strategic move beyond traditional plate‑center protein products.
New Research Project at TU Berlin Develops Standardization for Plant Protein Functionality
A three‑year research initiative led by Prof. Dr. Stephan Drusch at TU Berlin, in partnership with the University of Hohenheim, is developing standardized methods to quantify the techno‑functional properties of plant proteins such as solubility, emulsification, gelation and foaming. The...
Happy Plant Protein Outlines New Value Creation Strategy for Mills and Agricultural Co-Ops
Happy Plant Protein, a Finnish food‑tech firm, introduced a dry‑extrusion process that converts locally sourced pea, faba bean, oat and soy flours into textured vegetable protein (TVP). The technology lets regional mills and agricultural co‑ops upgrade low‑margin flour into high‑value...