Adjust ROI: Account for Estimation Errors in Task Prioritization
ROI is a good way to prioritize mid-sized tasks, but estimation errors (both in duration and in impact) can change the ROI by 2x-5x, so you need a system that understands that and causes you to select the right tasks anyway. Here’s that system: https://t.co/yql5dUoQC4
Content Drives Hiring: 10+ Hires From One Episode
Talked to a @BananaCap_ portfolio company this morning who mentioned they hired 10+ people from their @ThePeelPod episode. Insane how much value you can add for founders when you get really dialed in on content.
AI-Driven Redesign Lets Small Groups Shape Future Systems
Underestimated moment of agency/leverage is that many systems are being redesigned for AI & fluid for the first time in a long time (how do you hire? How does scientific publishing work?) That creates an opening for small groups to set...
Show Both Impact and Profit in Your Pitch Deck
Your pitch deck should convey the difference you aim to make in the world. And the money you aim to make in the world. ;) Remember, impact businesses are great. The money has to be there too.

Quick AI Wins, Corporate Secrets, and Cognitive Debt Unveiled
Today's Operator Links: https://t.co/31uzXeX8YJ 1️⃣ He Built OpenAI's Competitor in One Month Then Joined Them - @steipete 2️⃣ Leaving Parties at 9:30 for Agents - @nikunj 3️⃣ Sega's Criminal Origin Story - Bradford Morgan White 4️⃣ Finance Can't Figure Out AI - @BrookerBelcourt 5️⃣ Cognitive Debt...

Remote Full‑Stack Engineer Role: $8k/Mo at SenjaHQ
Love working in @sveltejs? I'm hiring a fullstack engineer for @SenjaHQ $8,000/month, remote (but some sync work), 3-person team, small profitable bootstrapped business Full tech stack in image, application link in reply https://t.co/Ro4i7awA8c

Choose Action over Blame to Keep Moving Forward
When something goes wrong, you have two choices: blame or action. The blame loop keeps you stuck. The action loop moves you forward. https://t.co/5vP2blgpeS
Publish, Share, and Win: Visibility Beats Hidden R&D
Most AI companies spend millions on R&D, then hide the results in dusty PDFs. The real winners? Publish research → turn it into blog posts, videos, social posts → distribute relentlessly. Visibility > velocity. https://t.co/PNytCOQeuq
Great SaaS Ideas Stem From Lived Problems, Not Novelty
luca.restagno.dev startup founder Hot take: The best SaaS ideas aren't new. They're problems you've already lived with for years. Let me explain 👇 --- luca.restagno.dev startup founder Author When I needed a new product after selling my last SaaS, I didn't brainstorm. I looked at the tools I was ALREADY using...

AI's Open Era for Heretical Ideas Is Fleeting
AI Is In Its Gentleman Science Era. AI research is wide open for builders with heretical ideas. The window won’t last forever. https://t.co/QxaaZClAHj https://t.co/ZgLbymNfIw
Solve One Problem, Don't Chase Endless Feature Lists
Builders think: “I need more features.” Users think: “I need one problem solved.” Guess who wins? What problem does your product solve?
True Pivots Build on Commitment, Not Constant Overhauls
If you're constantly changing the product, that's not “pivoting.” It's probably good. If you're constantly changing the entire company, that's not pivoting either, that's different companies. Pivot is committed to 𝘴𝘰𝘮𝘦𝘵𝘩𝘪𝘯𝘨, and then pivoting around 𝘵𝘩𝘢𝘵.
Start with Reg D, Then Reg CF, Then Reg A+
How to raise capital online: 1: Start with Reg D 506(c) 2: Move into a Reg Cf 3: Move into a Reg A+ This is ordered by the fastest, easiest and most cost effective way to raise online. Companies with...
Know Your Scale: One‑person? Plan Your Exit
Are you a "0-1" person or a "2-50" person or a "100-5000" person? Often we don’t know until we’re already in the thick of it. You think you know, only because there’s comfort in the familiar. But maybe you really are just...
Prediction Markets Turn Insiders Into Profit-Driven Actors
This is the kind of stuff that I don't understand about g̶a̶m̶b̶l̶i̶n̶g̶ prediction markets: doesn't it not only encourage insider betting, but also insider action? This is the wildest conflict-of-interest-as-a-Service platform I've ever seen. For ANY kind of event.
Deal Success Depends on Info, Not Just Quality
What no one talks about in VC: Getting a deal over the line at your firm requires WAY more than just sourcing a good deal. It requires: 1) Getting the correct information about the startup 2) Pitching that information in a compelling way Many...
Outsourcing Code: Does It Diminish Your Thinking?
Question for my technical friends: I'm a big believer that writing is thinking. It's why I'm hesitant to outsource any writing that matters (like an investment memo) to LLMs, slop factor aside. Is coding thinking? And by that I mean, if...
Scaling a Startup Is Harder Than Starting One
Why it’s never been easier to start a company, and never been harder to scale one with Brian Halligan Brian is Sequoia in-house CEO coach, long-time CEO and co-founder of HubSpot , and more than anyone I’ve ever met, a...
CA VC Diversity Law Burdens Founders with Redundant Data Requests
I'm surprised I'm not seeing more public pushback on California's new "Fair Investment Practices by Venture Capital Companies Act." It applies to *any* VC firm that does business in CA (the bar is met if you've invested in a CA-based...
Founders on Camera Build Trust, Fuel $100M Growth
If you’re a founder of a brand doing sub $100M and you’re NOT on camera making content for organic, ads etc… You’re putting yourself at an extreme disadvantage People want to buy from genuine people - not from brands. Create a brand...

Simplify Systems, Not Competition, to Grow Small Business
Most small businesses fail from chaos, not competition. Growth starts with simple systems, clear checklists, and tools for scheduling, invoicing, and bookkeeping. Know your best customers, ask for feedback, and speak in their words. Build a small circle of mentors, track cash flow,...
AI-Powered Accounting Firm Launches Real-Time, Audit-Ready Service
.@Balance1189951 is an AI accounting firm for SMBs delivering real-time, audit-ready bookkeeping and accounting - run by AI, signed off by real accountants. Their agents pull in your financial context and automate your entire back-office finance. Congrats on the launch @mathiaslovring, @EmilMunkD,...
ROI Works for Pebbles, Not Sand or Rocks
ROI is a good way to prioritize tactical tasks, or 'Pebbles.' ROI is not a good way to prioritize tiny tasks (‘Sand’) nor the most important large things (‘Rocks’). Here’s why: https://t.co/gy7ac3Aqmy
Repeat Purchases Matter More than High Margins
I lost $13k on a tech gadget with 'insane margins.' Nobody bought it. I tested a consumable with thin margins. Scaled to $70k/month on repeat orders. The market doesn't care about your margin goals. It cares about repeat purchases. Test...

Speak Up: Visibility Makes Your Product Real
If nobody talks about your product… it doesn’t exist yet. Build louder. Are you building in public? Yes / No.
Rebuild, Learn, Automate: Speed Up Your Impact
I spent an entire day getting my website rebuilt from scratch so I can get off Webflow to move 10x faster with 100x impact. My goal is to build Theanna as a machine and in order to do that I...
Disrupting Incumbents Is Harder than Hype Suggests
There is an instinct among early stage investors to talk their book like all the big tech incumbents are about to be slayed by an army of $1m ARR startups. Founders, you are smart enough to know this isn’t...
Invest $1 in UX, Reap $100 ROI
Every $1 invested in UX returns $100. That's a 9,900% ROI. There is no other investment in business with that return profile. None.
Switching LLMs Wastes Time; Stick to One
I don't really understand devs who jump back and forth between LLM providers. Claude, Codex, Claude, Gemini, back to Codex, then Claude. What marginal improvement can be worth the massive context shift every single time? Pick one and build. You won't have...

Unrealized Gains Tax Threatens New Investments Globally
Unrealized gains tax is a mega-drag on new investments. The same reason why the California Asset Seizure Tax by SEIU-UHW is going to destroy startups is happening in the Netherlands. https://t.co/jMgP3ieI2G
Avoid These 7 Fatal Ops Mistakes to Save Your Business
7 operational mistakes that almost killed my business (and will kill yours if you don’t catch them early) 1. Working with the cheapest partners 2. Not checking supplier invoices at scale 3. No naming conventions on ads or creatives 4. Not understanding China...
Burn Rate Equals Risk; VC Burn Rates at Historic Highs
Burn rate = risk. So of course, this is true. These are the highest burn rates in history of VC. Simple fact. https://t.co/IrsIBd0qDC
AI Adoption Will Drive Multi‑Billion Dollar Subscription and Corporate Spend
AI market/TAM in midterm 1. Most employees will have a free LLM on their desktop; we are moving top team memebrs to two daisy chained Mac studios ($25k total) — easy investment 2. All major models will free for...
Curated Tech Stack Powers Modern Venture Firms
Optimal venture firm tech stack: -Fund Admin: @hanoverpark -Bank/Cards: @FlexSuperApp -CRM: @NotionHQ -Sales tax for port co’s: @numeral -Ski passes: @VailResorts -Travel: @NetJets / @FourSeasons -Everything else: @claudeai
Visible Goalposts Boost Team Effort Near Finish
Runners will sprint the last 100 feet of a race because they see the finish line. Justin Su'a calls this the goal gradient effect where you increase your effort as you get closer to completion. Use this to your advantage by setting...
Startups Win by Automating Every Internal Workflow
Today, startups aren't winning by hiring faster, but by automating as many internal functions as possible. In this episode of Main Function, @garrytan breaks down how tiny teams are beating companies 20x their size by building automations into every workflow, from...
AI Threatens White‑Collar Jobs—Upskill Now
Microsoft’s AI chief says AI will automate most white-collar work in 18 months. He claims AI will handle law, accounting, marketing, and coding at human level. Yet reports show only small productivity gains, and one study found developers took 20% longer with...
Key Signals Founders Need Before Raising Next Round
$40M raised. Series A ready. Episode 232 dives into the real signals founders should look for before raising more capital 👇 https://t.co/0CcjGEIVb9 #SaaS #AI https://t.co/S1vxKwuxiB
Bootstrapping Beats VC Hype for Lasting Wealth
Worst ways to build wealth - thinking a $100M valuation means you have $100M - raising money. period - adding features for 5 years instead of admitting your product sucks - telling yourself "we just need more time" at year 7 - calling yourself a...
Solo Founder’s Transparent Journey to $1M by Year-End
I’m turning my monthly investor updates into a blog - full transparency of running a business as a solo founder trying to hit $1M by EOY. I’ll share every experiment, every win, loss, MRR, burn, etc. I don’t know everything...
Earn Startup Attention, Don't Expect Platform Handouts
Nobody owes your startup attention. Not Twitter. Not Reddit. Not Product Hunt. Attention is earned, not launched. Where do you post your progress?
Pre‑PMF Funding Demands Clear Traction Over Resume
Big splashy pre-PMF rounds happen on big legible ideas and teams with social proof Don’t hate the player hate the game It doesn’t mean you can’t build a big co if you don’t have the right resume but it does mean you...
SF's VC Boom Faces Tax Hike and Lab Bans
SF is the ONLY VC hub with positive company formation growth (+24%) while every other city declines—but an 800% gross receipts tax hike and lab bans threaten to destroy what makes the city special. https://t.co/gVxAtL7zDC
8-Step Checklist to Nail Any VC Interview
I just put together an 8-step VC interview prep checklist to help you nail any interview... Knowing where to start can be HARD. There are many resources online that will tell you different things. My simple checklist will help you get prepared...
AI-Powered Stack Redefines Rapid SaaS Development
The new way to build SaaS products with AI coding and tools like Claude, Curson, Lovable, Codex, Bolt, Vercel, Supabase, and Google AI Studio: https://youtu.be/baKNNPmjHRw?si=x6GPDfKmPB7sIx20
Not Now Masks Indecision: Useful Pause or Avoidance?
When you say “not now” instead of “no”… …you are avoiding making a decision. That’s good, if waiting means you can make a better decision (e.g. more data, more options to pick from). That’s bad, if you’re just non-committal. Cross things off the list.
Bootstrapped Growth Beats VC Hype for True Freedom
I want to be crystal clear: the advice I give on LinkedIn is NOT for founders who think they're creating unicorns, decacorns, or the next Anthropic. If you believe you're building a unicorn or decacorn and you're sitting here reading...
Pivot: Replace Invalidated Strategy Parts, Keep Validated Ones
A “pivot,” as opposed to “throwing shit at the wall,” means that you identified what parts of the strategy have been reinforced with new evidence (the foot that remains planted) and which have been invalidated, and replaced by what precisely...
Segmented Marketing Unlocks Hidden Revenue Growth
Customer segmentation drives growth. Many businesses ignore it and waste budget on broad marketing. Group customers by behavior, survey feedback, and purchase history. When campaigns match each segment and product decisions follow real data, sales rise. If all customers are treated the same, how...
Codex Cuts Code Review Time to Minutes
Head of OpenAI 's API: "Codex is really good at reviewing code. Codex reviews all of our PRs. It makes code reviews go from a 10-15 minute task to sometimes a 2-3 minute task, because you have a bunch of...