Metal Branding Beats Expensive Meta
Liquid Death went from $3M to $333M in revenue in under 5 years by branding water like a metal band — and locking in a Live Nation deal that puts cans at 120+ music festivals. Meanwhile you're paying $30 CPMs to cold traffic on Meta hoping someone cares about your product. That's the gap.

China Boosts Wheat Imports as Pork Imports Plunge
🇨🇳China's grain imports in the first four months of 2026 were up from the same period last year, especially in wheat. Meanwhile, pork imports fell 30% amid strong domestic output. Soybean imports were up 8% year-on-year but below the period's 5-year...
XPlanar System Transforms Food Processing Plant Handling
XPlanar System Revolutionizes Food Product Handling in Processing Plants by @lukas_m_ziegler #Robotics #MachineLearning #ArtificialIntelligence #ML #Innovation #FoodTech https://t.co/JbKqdsOyZc
McDonald’s Shanghai Introduces Humanoid Robots for Service
McDonald’s in Shanghai Deploys Humanoid #Robots to Serve Customers by @CyberRobooo #Robotics #MachineLearning #ArtificialIntelligence #ML https://t.co/pDieBMd45l

Coke Mirrors Tobacco Tactics, Concealing Soda’s Health Risks
'Like the tobacco companies, Coke has spent millions spinning science to hide soda's health costs from the public and downplay the risks of sugar.' https://www.businessinsider.com/coca-cola-misled-america-about-soda-science-sweet-deadly-book-2025-3
China Renews US Beef Export Licenses, Paving Trade Boost
First concrete signal of what might be in the coming trade deal... China has just renewed export licenses for hundreds of US beef plants. They've lapsed over the past year or so and China hasn't renewed them until now. It's...
Spaghetti Bolognese Leads Growth, Tomatoes Surge 15%
Spaghetti bolognese is outperforming Pasta up 1.3% Uncooked ground beef up 2.7% Tomatoes up 15.1%

Food Prices Spike Again, Vegetable Oil Leads Surge
The FAO Food Price Index rose for a third straight month in April, hitting its highest level since Feb 2023. Vegetable oil prices led the surge, rising 5.9% MoM. THE US-ISRAELI WAR'S COLLATERAL DAMAGE IS MASSIVE. https://t.co/Z5NCEspTDb
Brands Reformulate to Remove Cancer‑causing Ingredients for EU/US Markets
She’d be correct. Some brands have been reformulated due to cancer causing ingredients preventing importing/selling in EU/US.

Give GMs Front‑of‑House Autonomy for Restaurant Success
This makes a lot of sense. One of the underappreciated reasons for Chilis success is the autonomy and "ownership" that the GM is given to run the operation. Putting the GM back in the front of house where he/she can...
Trump to Slash Beef Tariffs to Curb Meat Prices
US President Donald Trump will sign an executive order to, in effect, lower tariffs on foreign beef imports as the White House struggles to reduce meat prices.

USDA to Release First Winter Wheat Estimates Amid Poor Ratings
40% of the nation's winter #wheat crop rates Poor to Very Poor this week. USDA releases its first production estimates based on actual field surveys tomorrow. #oatt https://t.co/zUENPEeYTN

Winter Wheat Quality Hits 30-Year Low, Corn Soy Planting Ahead
🇺🇸U.S. winter wheat conditions unexpectedly dropped to 28% good-to-excellent as of Sunday, the date's lowest reading in 30 years. U.S. corn and soybean planting remained ahead of average pace, with progress slightly topping analyst expectations. https://t.co/srKI4PJvha

Rising Costs and Health Trends Cripple Restaurant Drink Programs
Menu prices are up, which is bad enough for restaurants, but factor in even higher alcohol menu prices, health-conscious consumers, pre-gaming at home, THC/cannabis, & better availability of non-alcohol options, and the drinks programs at many restaurants is really struggling....

Cocoa Prices Surge 50% YTD Despite Recent Crash
Cocoa crashed, but it's up 50% from January... not like we ever saw a drop in chocolate prices https://t.co/2TNYkxdpnV