Gaming Social Media and Updates

Sega's Modest Impairment Validates 2013 $140M Atlus Deal
SocialFeb 13, 2026

Sega's Modest Impairment Validates 2013 $140M Atlus Deal

I have been waiting for when Sega would do this and surprised the impairment loss is not higher. Reminder that in 2013, Sega bought Atlus parent Index Corp. for what was US$140M back then - a fantastic M&A.

By Serkan Toto
From Peanut Stunts to Mega Budgets: Gaming Marketing Evolves
SocialFeb 13, 2026

From Peanut Stunts to Mega Budgets: Gaming Marketing Evolves

The meta has changed a lot since Bungie launched Destiny. Activision's marketing machine spent tens of millions hyping that game up. For Marathon, the director is livestream with a guy who pretends to be a peanut to get people to pre-order...

By Ethan Gach
Influencer-Driven Outrage Shapes Game Developers' Strategies
SocialFeb 12, 2026

Influencer-Driven Outrage Shapes Game Developers' Strategies

Enjoyed reading this former Highguard dev's thoughts on social media rewarding criticism. Game companies are increasingly focused on influencers to get the word out these days -- less so games press. But in a climate that rewards outrage, how does...

By Cecilia D’Anastasio
International Coalition Essential to Curb Digital Monopolies
SocialFeb 12, 2026

International Coalition Essential to Curb Digital Monopolies

A true fighter for the rights of American consumers and fair competition in the American economy. The battle against monopolistic dominion over our digital rights will continue on, and the role of the EU, Japan, Korea, UK, and other nations will...

By Tim Sweeney
ARC Raiders Shatters Records, Validates Nexon's Global Strategy
SocialFeb 12, 2026

ARC Raiders Shatters Records, Validates Nexon's Global Strategy

Junghun Lee, CEO of Nexon, said in an earnings release, “ARC Raiders, the biggest new game launch in Nexon’s history, is still growing and sustaining engagement 15 weeks after the October launch. The game has exceeded our most optimistic projections,...

By Dean Takahashi
Live Service Games Stuck in Inescapable Death Spiral
SocialFeb 12, 2026

Live Service Games Stuck in Inescapable Death Spiral

The live service game death spiral is a bleak one. It's difficult to avoid and all but impossible to escape. Here's what the heads of Specter Divide (remember that) said about the dead game stench back in 2024. https://t.co/keUaQlgBVX https://t.co/xepsE2x5QW

By Ethan Gach
Ubisoft Beats Forecast, Rainbow Six Mobile Hits 18M Pre‑Regs
SocialFeb 12, 2026

Ubisoft Beats Forecast, Rainbow Six Mobile Hits 18M Pre‑Regs

Ubisoft in Paris just reported its Q3 + sounded pretty happy, beating their forecast. No Assassin's Creed Black Flag remake announcement yet, but they did confirm Rainbow Six Mobile has 18M pre-registrations and is due out worldwide on Feb 23. Call with...

By Serkan Toto
Investors Need Massive User Base, Causing Game Sector Exit
SocialFeb 12, 2026

Investors Need Massive User Base, Causing Game Sector Exit

You would need like 100 Mewgenics to satisfy the returns these types of investors in games are looking for which is why they are abandoning the sector.

By Ethan Gach
Wildlight Cuts Staff, Retains Core Team for Game
SocialFeb 12, 2026

Wildlight Cuts Staff, Retains Core Team for Game

Update: Wildlight confirms big layoffs but says core group will remain. "Today we made an incredibly difficult decision to part ways with a number of our team members while keeping a core group of developers to continue innovating on and supporting...

By Ethan Gach
Daily Active Users Metric Inflates by Cherry‑picking Peak Days
SocialFeb 11, 2026

Daily Active Users Metric Inflates by Cherry‑picking Peak Days

The daily active users is especially useless because it just takes the highest one-day peaks from across the year.

By Ethan Gach
Kojima and Zampella Mused on First‑Person Metal Gear
SocialFeb 11, 2026

Kojima and Zampella Mused on First‑Person Metal Gear

At DICE, Hideo Kojima revealed that he had many discussions with Vince Zampella about creating a first person Metal Gear Solid game together after the release of Metal Gear Solid 4. https://t.co/hhjbCqG7T2

By Geoff Keighley
Vince Zampella: Humble Leader Who Credits His Team
SocialFeb 11, 2026

Vince Zampella: Humble Leader Who Credits His Team

Ted Price on Vince Zampella: He was the face of a franchise while always giving credit to the team and being down to earth. He serves as a great example to all of us.

By Dean Takahashi
Vince Zampella Inspired Teams to Raise the Bar
SocialFeb 11, 2026

Vince Zampella Inspired Teams to Raise the Bar

Phol Spencer at the Dice Summit’s tribute to Vince Zampella: He was always able to work with a team to set the bar higher.

By Dean Takahashi
Sony's $5K Penalty Shows Zero Tolerance for Counterfeits
SocialFeb 11, 2026

Sony's $5K Penalty Shows Zero Tolerance for Counterfeits

Sony filed more than 30 lawsuits last year against sellers of counterfeit PlayStation-branded goods In yesterday's Game File, I covered the outcome of one. A company that made $274.22 from selling 16 PlayStation-themed signs must now pay $5,000 in damages Item 2:...

By Stephen Totilo
Checking In: How Is Your Xbox Ally Holding Up?
SocialFeb 7, 2026

Checking In: How Is Your Xbox Ally Holding Up?

Now that’s it’s been a few months, I’m curious if you bought an Xbox Ally how is it holding up?

By Austin Evans