CMO Builds AI‑powered Tools without Writing Code
I'm a CMO of a $100M+ ARR (boostrapped) company. And I have 7 parallel sessions of Claude Code running on my laptop right now. I've never written a line of code in my life. But in the past few months I've built: ▪️ A knowledge system that ingests all my meeting transcripts and weekly reports from ~30 team members, tracks every commitment I've made, and flags stale projects and things I'm forgetting. ▪️ A live SMM dashboard that tracks all social media activity across my team and surfaces their top-performing posts every week. ▪️ An interactive timeline of our social media promotions for Ahrefs Evolve conference, built from last year's campaign data. ▪️ A podcast prep agent: finds a guest's past interviews on YouTube, analyzes every transcript, extracts their best stories and hot takes, deduplicates across episodes, waits for my comments, and generates my prep notes. ▪️ A big update to my personal website (finally), including a podcast page that auto-fetches new episodes from YouTube. ▪️ 20+ skills and workflows for content production, competitor analysis, backlink auditing, and information management. And that's not even the full list. This isn't AI helping me "do research" or (God forbid) "automate comments on X." This is building real tools and workflows that I actually offload my everyday work to. A few folks I shared this with were surprised to see a CMO getting their hands this dirty with AI. So I thought I'd share it here too. .. What's the coolest thing you've built with AI? Drop it below.
Even Top Candidates Can Flunk Assessments, Theory Shows
Your Best Hire Might Fail Your #Assessment: What Mean-Field Theory Inspired Us to Ask About the Limits of #Talent Selection https://t.co/Fa5Vt0r41p #HCM #HRM #HumanResources #HRTech #CHRO #FutureofHR
Q4 GDP Slows to 0.5%, February Income Stalls
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AI Digital Workers Transform Insurance Branding and Revenue
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RAG Success Depends on Ecosystem, Not Just Model Choice
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Unilever to Acquire Gummies Maker Grüns for $1.2 B
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AI Replaces Human Clip Teams in Influencer Growth
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Rethinking Technical Interviews in the AI Era
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YouTube Denies Existence of 90‑second Unskippable Ads
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Scientists Should Build, Not Just Publish, Breakthroughs
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Boost LinkedIn Engagement with AI-Powered Post Optimization
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Last Year’s WNBA Draft Ranks Second‑Highest Viewership
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Middle East War Headlines Instantly Dent Oil and Gilt Markets
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Pick Tools You’ll Actually Use, Not Just Love
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New KPI Markets Launch: Predict Fundamentals with Fiscal API
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NFL+ $15/Month Covers Games; Sunday Ticket Adds Extras
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Italy Urges EU to Suspend Budget Rules Amid Iran Crisis
Italy says the EU should pause its budget rules if Iran crisis persists https://t.co/T2VEpLuhy8 via @Alemrome https://t.co/Ezc3ypjswJ
Israel-Lebanon Talks Boost Treasury Gains, Optimism Rises
Another does of optimism after Israel agreed to direct talks with Lebanon. USTs reversed earlier losses and surged higher with long-end lagging before 30y auction. WIs 4.88

Accountant Launches AI Tax Startup, Secures $12M Seed
In 2023, Dave Haase was a CPA who had been running his own firm in the San Francisco Bay Area for several years when he saw a live demo of OpenAI’s ChatGPT. Upon seeing the AI agent successfully file a...
When in Doubt, Fire Quickly and Move On
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Most Marketers Skip Journey Mapping, Undermining ABM Success
Only 17% of marketers have fully mapped their customer journey. And yet… many are running ABM programs anyway. Saul Marquez explains why that disconnect is holding teams back—and how to fix it.👇 https://t.co/Nsm8MBJQ6A @OutcomesRocket #ABM #HITsm

Elite Managers Win by Mastering the Basics
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Prediction Markets Prioritize Fees Over Trading Efficiency
"But the biggest prediction markets today are not primarily built around trading efficiency. Kalshi, for example, operates more like a square sportsbook than a sharp sportsbook. Its model is built around bringing in price-insensitive takers and letting market makers trade...

Brazil's Real Yields Match Hypothetical 12% US Rates
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Supply‑driven Market Renders Rate Hikes Ineffective, Boosting Hard Assets
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Event‑betting Could Earn $10 B Annually From $1.1 T Market
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Iran Ceasefire Sends Prediction Markets Into Turmoil
"contract resolved to "yes" following Tuesday evening's announcements, but its outcome has since been changed to "disputed" given continued disruptions to Hormuz Strait shipments and enduring hostilities" Iran Ceasefire Wreaks Havoc on Prediction Markets https://t.co/uv56XlWTW9

France's $15B Gold Pull Signals Global Reserve Shift
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True AI Transformation Reshapes Competition, Not Just Automation
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Prediction Market ETFs Could Become Viable Investment Tools
"On this episode of Trillions, Eric Balchunas and Joel Weber interview Matt Hougan, chief investment officer of Bitwise and one of those filers, about why prediction market ETFs might make sense" Prediction Markets May Be Coming for ETFs https://t.co/hRoSJZ6Jb2
When Debt Outpaces Income, Fiat Currency Weakens
Throughout history, all fiat currencies eventually face the same pressures. When debt grows faster than income and money needs to be created to fill the gap, the value of that money changes. This isn’t a prediction—it’s a pattern that has repeated...
Trump and Netanyahu Cede Hormuz, Making Iran Toll Road
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Nebraska Leads Big Ten in Early Women's Flag Football Push
This, via @KyleRowland, is a smart look at the Big Ten's potential ambitions in women's flag football, and why Nebraska decided to jump out ahead of all the other P4 programs and get their team started NOW: https://t.co/c02R4wdaaw

All Parties Face Multiple Red Lines in Conflict
A lot of red lines for all sides involved... Geopolitical Guy | Substack Source: www.graphicnews.com

Data‑Backed Traits of Sites Thriving After Google’s Traffic Shift
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Scheduling Posts Won’t Damage Instagram Reach, Says Mosseri
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10‑Year Yield Above 4.4% Proves Unmanageable
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Warner Revives TNT Boxing with Monthly DAZN Partnership
HBO got out of the TV-boxing arena in 2018, but Warner Bros. Discovery is putting TNT back into the ring with a monthly boxing showcase under a new partnership with DAZN https://t.co/TelewKL1dV via @variety

Top Ten Women's Volleyball Budgets Revealed for FY25
Here were the top ten WVB OPERATING BUDGETS (non-NIL) from FY25 (the 2024 season), according to the zillions of FOIAs we filed. https://t.co/NoSQmmfBoW The full data, and context, can be found here: https://t.co/k2fPbxTZE7

Automation Frees Us to Pursue New Callings
Two centuries ago, 80% of us worked on a farm. Today, 2%. We didn't become obsolete- we found other callings. @Alfred_Lin brings that long view to Physical AI in Episode 2 of Deployed. The question isn't whether automation replaces tasks. It's...
Choose Training Tools by Need, Not AI Hype
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NFL Defends Free‑TV Model Amid Antitrust Probe
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Design Products for Agents First, Not as Afterthought
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Amazon Prime Video Joins Elite Masters Broadcast Partners
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Iranian Traders Swap Gold for Bonds Amid War
This is a really fantastic overview of what's been going on in Iranian financial markets over the last year. Turns out, since the start of this war, Iranian retail traders have been rotating out of precious metals and into fixed income...
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Link Every Post to a Launch, End Randomness
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Leagues Likely Breaching Antitrust Laws Amid DOJ Scrutiny
Here's a piece I wrote nearly a year ago on whether the leagues are violating antitrust laws, relevant with today's DOJ/NFL news. https://t.co/GKjPihAKVC