Luxury Social Media and Updates

Lufthansa's Project FOX: Ambitious Claim to Premium Dominance?
SocialMar 18, 2026

Lufthansa's Project FOX: Ambitious Claim to Premium Dominance?

In the coming days and weeks, Lufthansa will be unveiling Project FOX, which the airline claims will help it become Europe's most premium airline. Is that goal at all realistic? https://t.co/RnqAyLeXUA

By Ben Schlappig
Dreaming of a Second Car: S5 V8 or B7 S4
SocialMar 18, 2026

Dreaming of a Second Car: S5 V8 or B7 S4

Dream car this .... there might just be one or two around when I have the chance to run one as a 2nd car. Alternatively the S5 v8 manual is a close second, or roll the dice on a cheapo...

By Claus Vistesen
Instantly Captivated by Star‑Dial Craftsmanship
SocialMar 18, 2026

Instantly Captivated by Star‑Dial Craftsmanship

Sometimes you see a watch for the first time and there’s an instant connection. That’s exactly what happened here - the craftsmanship and the star-like dial immediately caught my attention. https://t.co/SW5OhWgDJG

By Kevin O'Leary
Maximize Marriott Bonvoy Free Nights: Earn, Redeem, Optimize
SocialMar 18, 2026

Maximize Marriott Bonvoy Free Nights: Earn, Redeem, Optimize

There are several ways to earn Marriott Bonvoy free night awards. How can they be redeemed, and what are the best uses? Here's a rundown... https://t.co/jD84eCM8CX

By Ben Schlappig
Faherty Launches First Overseas Store in Biarritz
SocialMar 18, 2026

Faherty Launches First Overseas Store in Biarritz

Faherty, the premium American coastal lifestyle brand making waves in the U.S. fashion market, is launching its international expansion in Biarritz, France. Surfing-Inspired Faherty Rides A Wave To Open In Biarritz, France via @forbes https://t.co/RAy0CmcnN8

By Pamela N. Danziger
Zendaya Recreates 2015 Oscars Gown as “Something Old”
SocialMar 18, 2026

Zendaya Recreates 2015 Oscars Gown as “Something Old”

Zendaya bringing "The Drama" in the same @viviennewestwood Bridal Gown she wore to the 2015 Oscars and chopard jewels. Our "Something Old" 🤍🤍🤍

By Law Roach
Master Sniper Finds Elite Vintage Ralph Lauren on eBay
SocialMar 18, 2026

Master Sniper Finds Elite Vintage Ralph Lauren on eBay

Not gonna lie—I am a god damn sniper when it comes to finding elite vintage Ralph Lauren on eBay https://t.co/JZpd49HgJ9

By Jake Woolf
AAdvantage Upgrade-Now Promotion: Worth the Immediate Confirmation?
SocialMar 17, 2026

AAdvantage Upgrade-Now Promotion: Worth the Immediate Confirmation?

American AAdvantage has a rare and potentially lucrative promotion for those with systemwide upgrades, whereby upgrades can be confirmed at the time of booking. Is it worth it? https://t.co/A2jZxsG0Vz

By Ben Schlappig
JetBlue Expands Domestic First Class to 12‑16 Seats per Plane
SocialMar 17, 2026

JetBlue Expands Domestic First Class to 12‑16 Seats per Plane

In the coming months, JetBlue will be rolling out its new domestic first class product. The airline will be making this cabin even bigger than initially planned, with 12-16 of these seats per plane. https://t.co/8xA2mFoSUh

By Ben Schlappig
American Airlines Offers Widespread Business Upgrades—Book by Wednesday
SocialMar 17, 2026

American Airlines Offers Widespread Business Upgrades—Book by Wednesday

American Is Confirming Business Class Upgrades On Almost Every Flight — Must Book By Wednesday Night - View from the Wing https://t.co/s9CrXu07xk

By Gary Leff
Yacht Nights: Once Hooked, No Turning Back
SocialMar 17, 2026

Yacht Nights: Once Hooked, No Turning Back

Yacht nights, once you’ve experienced it there’s no turning back, you’ll be hooked for life. Yacht: “NO RUSH” 🎥 by @raphael_sauleau

By Alex Jimenez (The Yacht Guy)
First‑edition Watches Skyrocket in Value as Brands Grow
SocialMar 17, 2026

First‑edition Watches Skyrocket in Value as Brands Grow

Collectors always chase the first pieces a brand ever made. When a company grows, those early prototypes and original watches can become incredibly valuable. That's part of what makes watch collecting so fascinating. https://t.co/qEBQqM6gZt

By Kevin O'Leary
John Galliano Returns with Unexpected New Look
SocialMar 17, 2026

John Galliano Returns with Unexpected New Look

John Galliano is coming back to fashion - and with an unexpected new look: https://t.co/yRCt9q7UYL via @NYTimes

By Vanessa Friedman
Enter Audemars, Leave with Your Dream Watch
SocialMar 17, 2026

Enter Audemars, Leave with Your Dream Watch

Dream scenario. Walk into your AD. Walk out with your grail. #rolex #patekphilippe #audemarspiguet #richardmille #fpjpourne

By Haute Horlogerie (Haulogerie)
British Airways Revives Melbourne Service After 20 Years
SocialMar 17, 2026

British Airways Revives Melbourne Service After 20 Years

After roughly 20 years, British Airways will be returning to Melbourne, Australia, thanks to a new fifth freedom Dreamliner route. https://t.co/LHsAw9hksw

By Ben Schlappig
Why Vintage Curved Watches Still Defy Wrist Shape
SocialMar 17, 2026

Why Vintage Curved Watches Still Defy Wrist Shape

Really into the idea of buying a vintage curved case watch. Specifically something rectangular and dressy Honestly don’t know why more watches aren’t shaped this way—which is to say, shaped like your actual wrist https://t.co/ShZQXPJiZ7

By Jake Woolf
First-Class Etiquette: No Self‑Service
SocialMar 16, 2026

First-Class Etiquette: No Self‑Service

I’m In First Class. I Shouldn’t Be Pouring My Own Drink. Coach Doesn’t Have Room For The Can Either - View from the Wing https://t.co/nIm2bbwTkN

By Gary Leff
Luxury Hotel Staff Overworked, Resentful Toward Wealthy Guests
SocialMar 16, 2026

Luxury Hotel Staff Overworked, Resentful Toward Wealthy Guests

The staff at luxury hotels is generrally overworked, poor and hates your guts because you're rich

By Pieter Levels
Budget Travel Sparks Adventure; Luxury Breeds Boredom
SocialMar 16, 2026

Budget Travel Sparks Adventure; Luxury Breeds Boredom

The irony is that traveling on $10,000/mo Luxury travel is extremely boring, comfortable, not challenging, sycophantic (yes sir) Travel on a shoestring budget you get inventive, are forced to meet locals just to survive and get around, have to hitchhike etc I like...

By Pieter Levels
Lufthansa Secures Certification for Most 787 Business Seats
SocialMar 16, 2026

Lufthansa Secures Certification for Most 787 Business Seats

In a positive development, Lufthansa has finally managed to get most of its Boeing 787 Allegris business class seats certified. This is excellent news for passengers and the airline. https://t.co/mkZ8QXczLF

By Ben Schlappig
Curiosity Leads to Exclusive Luxury Champagne Experiences
SocialMar 16, 2026

Curiosity Leads to Exclusive Luxury Champagne Experiences

I just finished finalizing a private trip to Champagne. It makes me so happy that clients are open to staying curious about champagne. They are going to have a grand time. And yes, I plan luxury travel wine and food...

By Julia Coney
Quiet Kids Deserve Business Class Over Disruptive Adults
SocialMar 16, 2026

Quiet Kids Deserve Business Class Over Disruptive Adults

Quiet Kids Belong In Business Class More Than Disruptive Adults Do - View from the Wing https://t.co/z5KgY21JcI

By Gary Leff
Why Hyatt's Guest of Honor Perk Stands Out
SocialMar 16, 2026

Why Hyatt's Guest of Honor Perk Stands Out

World of Hyatt's Guest of Honor perk is one of my favorite elite benefits in the hotel industry. Here's how it works, and why I value it so much. https://t.co/H8jzsLGU1A

By Ben Schlappig
Stay Free in a South American Palace Hotel
SocialMar 16, 2026

Stay Free in a South American Palace Hotel

When you go to South America, you can stay in a literal palace that was turned into a 5-star hotel *for free* Here’s what I mean, and why you need to hurry up and book now.

By Zach Griff
Swapped $13k for Rare 1940s Pink Gold Rolex
SocialMar 16, 2026

Swapped $13k for Rare 1940s Pink Gold Rolex

I give a guy $13,000, he gives me this 1940s pink gold Rolex bubble back. Who says no? https://t.co/UoMrhnodCA

By Jake Woolf
Oscars 2026 Sparks Menswear Renaissance with Bold Accessories
SocialMar 16, 2026

Oscars 2026 Sparks Menswear Renaissance with Bold Accessories

Menswear drip at the 2026 Oscars was insane. Brooches clearly aren’t going anywhere. Jacob Elordi in Bottega was breathtaking. Sprezzatura. Rings, chains, watches. All those quiet flex details saying je sais exactement ce que je fais. Menswear is in a full renaissance...

By Lesli Anne
Porsche’s Ads Consistently Hit the Mark
SocialMar 16, 2026

Porsche’s Ads Consistently Hit the Mark

Porsche ads Always hit the mark h/t Porsche

By Ari Murray
Three Distinct Luxury Icons: Patek, AP, Vintage Rolex
SocialMar 16, 2026

Three Distinct Luxury Icons: Patek, AP, Vintage Rolex

3 very cool and very different watches I saw today Medium size (37mm) Patek Philippe Nautilus in white gold AP Offshore with a kind of ridiculous but also kind of fire red dial Pristine condition 1940s pink gold Rolex bubble...

By Jake Woolf
AA's Priority Boarding Promise Contradicted by Gate Agent
SocialMar 15, 2026

AA's Priority Boarding Promise Contradicted by Gate Agent

American Airlines Promises Priority Customers Can Board Any Time — One Gate Agent Made Up A Different Rule - View from the Wing https://t.co/5VufkjeJls

By Gary Leff
Custom $30M Oscar Look Features One‑of‑a‑Kind Triple Logoman
SocialMar 15, 2026

Custom $30M Oscar Look Features One‑of‑a‑Kind Triple Logoman

Doing a final fitting ahead of the Oscars. The jacket: Dolce & Gabbana: seven months in the making. The necklace: a bespoke @TiffanyAndCo piece crafted in white gold, diamonds and perfectly matched rubies. Inside the frame sits the Triple Logoman, the...

By Kevin O'Leary
Singapore Airlines Slashes Award Tickets 30% for April
SocialMar 15, 2026

Singapore Airlines Slashes Award Tickets 30% for April

Singapore Airlines Just Cut Award Prices 30% For April — Including New York, Los Angeles, San Francisco And Seattle - View from the Wing https://t.co/gRW4bh4YEY

By Gary Leff
Laser‑fused Titanium Bracelet Fuels Indie Watch Innovation
SocialMar 15, 2026

Laser‑fused Titanium Bracelet Fuels Indie Watch Innovation

This bracelet blew my mind. It's made from layers of titanium powder fused together with lasers, essentially 3D printed metal. This is the kind of innovation that pushes independent watchmaking forward. @mingwatches https://t.co/AWx3ruEAIM

By Kevin O'Leary
AA Pays $4K to Relinquish Seat, Still Div
SocialMar 15, 2026

AA Pays $4K to Relinquish Seat, Still Div

American Airlines Offered $4,000 To Give Up A Seat To Aspen — The Flight Diverted Anyway - View from the Wing https://t.co/brOlQ1bdWb

By Gary Leff
No‑heat Premium Fare Lets Airport Bars Occupy Unused Space
SocialMar 15, 2026

No‑heat Premium Fare Lets Airport Bars Occupy Unused Space

The reason for the champagne and seafood bar is interesting. It is premium food which requires no heating and hence no ventillation, so can occupy airport real estate which other food vendors can't.

By Rory Sutherland
Epic Type7 Rally Celebrates Luftgekuhlt Culture in Chiba
SocialMar 15, 2026

Epic Type7 Rally Celebrates Luftgekuhlt Culture in Chiba

Dream day on the @type7 rally to @themagarigawaclub 🏁 Thank you to roundcatracing, luftgekuhlt and @pectokyo for your organization and support of this epic day in Chiba prefecture. Once in a lifetime to share this week together in celebration of luftgekuhlt...

By Ted Gushue
Finding Calm After Fashion Frenzy with Custom Silver Spoons
SocialMar 15, 2026

Finding Calm After Fashion Frenzy with Custom Silver Spoons

Despite the visual overstimulation of the past three weeks of fashion shows, presentations, showroom re-sees, I still found myself seeking something beautiful to calm my mind once back. So I went to moukimoulondon and these thaliamariasilver spoons did the trick....

By Caroline Issa
Oversized Airbnb Mansion Regret: Cheap Hotel Would've Been Better
SocialMar 14, 2026

Oversized Airbnb Mansion Regret: Cheap Hotel Would've Been Better

Rented a 7 bedroom mansion on Airbnb. Wish I would have rented a shitty hotel room. https://t.co/fsXsEzJxie

By Nick Huber (Sweaty Startup)
Simone Rocha FW26 Dazzles with Sculptural Outerwear and Sneaker Mules
SocialMar 14, 2026

Simone Rocha FW26 Dazzles with Sculptural Outerwear and Sneaker Mules

simonerocha_ always produces stand out collections every season and their latest FW26 collection is no different. I love everything from the sneaker mules with pearls to detachable hoods and the sculptural outerwear. Now that fashion week madness is over it’s...

By Ayọ̀ Ọj́ó (Fashion Roadman)
Etihad Makes Chicago Its Largest US Market
SocialMar 14, 2026

Etihad Makes Chicago Its Largest US Market

Etihad Airways is expanding service to Chicago (ORD) in a major way, as the city will become Etihad's biggest market in the United States. What's driving this expansion? https://t.co/3cPXLKFwZa

By Ben Schlappig
SIA KrisFlyer Sale Slashes Award Ticket Prices 20%
SocialMar 14, 2026

SIA KrisFlyer Sale Slashes Award Ticket Prices 20%

Singapore Airlines' KrisFlyer program has a global award sale, offering 20% off economy and premium economy mileage tickets in many markets. Is this offer worth it? https://t.co/ZJtYp5OSen

By Ben Schlappig
Delta Sky Club Boston: Stylish Lounge with Great Food
SocialMar 14, 2026

Delta Sky Club Boston: Stylish Lounge with Great Food

Here's a detailed review of the Delta Sky Club Boston, which is an excellent lounge, with beautiful design, good food, and solid amenities. https://t.co/oc0vKoksWy

By Ben Schlappig
Bulgari Paris Tops €7,400 Nightly Luxury Price
SocialMar 14, 2026

Bulgari Paris Tops €7,400 Nightly Luxury Price

Max rates for the Bulgari Hotel in Paris In what circumstance would you spend €7400/night on a room? https://t.co/8wsVLiI5Xr

By Ramit Sethi
Luxury Lodge & Dining at Pendle Hill’s Base
SocialMar 13, 2026

Luxury Lodge & Dining at Pendle Hill’s Base

Fence Gate Lodge & Inn: Luxurious Stay and Dine At The Foot Of Pendle Hill https://t.co/D7aHeL9xa7

By Paul Steele
Emirates, Qatar Flights Fly Empty, First-Class Solo
SocialMar 13, 2026

Emirates, Qatar Flights Fly Empty, First-Class Solo

Emirates And Qatar Flights Are Empty — Passengers Have Whole First Or Business Class Cabins To Themselves - View from the Wing https://t.co/WyPl6Tmz9c

By Gary Leff
Miami Friday Night Yachtlife: BREAKTHROUGH’s Evening Elegance
SocialMar 13, 2026

Miami Friday Night Yachtlife: BREAKTHROUGH’s Evening Elegance

Friday night yachtlife in Miami as M/Y “BREAKTHROUGH” shows off her evening attire. 🎥 by miamibeachyachtclub

By Alex Jimenez (The Yacht Guy)
Avianca Lifemiles 160% Bonus: Potential First-Class Deal?
SocialMar 13, 2026

Avianca Lifemiles 160% Bonus: Potential First-Class Deal?

Avianca Lifemiles is offering up to a 160% bonus on purchased miles, which could be a way to get a deal on Star Alliance first & business class tickets. Is it worth it? https://t.co/5jySuKLQb1

By Ben Schlappig
Plaza Premium First Lounges: Locations and Access Details
SocialMar 13, 2026

Plaza Premium First Lounges: Locations and Access Details

Plaza Premium First Lounges are among the best contract lounges out there. Where are they located, and who gets access to them? https://t.co/j2GzVbc5eE

By Ben Schlappig
Brooks Brothers Funds United's Minimalist Amenity Kit Branding
SocialMar 13, 2026

Brooks Brothers Funds United's Minimalist Amenity Kit Branding

United’s Business Class Amenity Kit Barely Uses the Airline’s Name — Here’s Why Brooks Brothers Is Paying for the Bag - View from the Wing https://t.co/0ZU1h5SAul

By Gary Leff
Tip Hotel Housekeeping: $2‑5 Per Night Recommended
SocialMar 13, 2026

Tip Hotel Housekeeping: $2‑5 Per Night Recommended

The topic of tipping hotel housekeeping tends to be controversial, and causes some confusion. Is it appropriate or necessary to tip hotel housekeeping, and if so, how much? https://t.co/ZJjRCZhlH0

By Ben Schlappig