Prime Members Pay Half for Ultra‑fast Delivery
"Amazon Prime members get even more value with discounted delivery fees of $9.99 for 1-hour delivery and $4.99 for 3-hour delivery [in select cities]. Customers without a Prime membership pay $19.99 for 1-hour delivery and $14.99 for 3-hour delivery."
Incremental Attribution Cuts CPM 68% and Boosts Reach
A compelling case for more Incremental Attribution in your ad accounts. Maybe. I know many people are concerned with driving access to more NEW CUSTOMERS on meta. In a test across 13 accounts we found that IA campaigns delivered a 68% average...
Amazon's 3‑Hour, 1‑Hour Delivery Threatens E‑commerce Competition
Focus on ecommerce? When speed is important for an order, good luck competing with Amazon -> Amazon begins 3-hour deliveries in ~2K US cities and towns and 1-hour deliveries in hundreds of those areas, after 2025 pilots; 90K+ products...
Amazon Launches 1‑3‑hour Delivery, Fueling Ultrafast Shipping Trend
Amazon rolls out 1-hour, 3-hour delivery as ultrafast shipping trend grows in the U.S. https://t.co/EFa2clCW92
Retail Margins Are 1‑2%, Not the Quoted 6%
This irritates me so much when presented on various TV programmes. That 6% Retail Margin is actually much smaller; 1% to 2%. The 6% figure includes lots of costs like staff, building, expenses, blah blah.
Audit Meta Spend Now, Prepare Refund Data
Overspends everywhere on meta tonight. Check your accounts and prep your data for refund requests.
Build‑A‑Bear Debuts First Wholesale Deal with Walmart
"Build-A-Bear is launching its first-ever wholesale partnership with Walmart... Mini Beans, new collectible Micro Mini Beans, and the Build-A-Bear x Bluey collection, are available in 1,500+ Walmart stores nationwide, a major new distribution milestone."
New Legislation Guarantees Free Shipping for Consumers
The Bill for Free Shipping Has Finally Arrived - https://t.co/6zb11RFv7C #freeshipping #ecommerce #parcelshipping #retail #retailers #supplychain #logistics
Taiwan's E‑commerce Lag Stems From Cultural and Logistical Barriers
Former Head of Retail at $CPNG on why e-commerce penetration in Taiwan is smaller compared to the U.S. and China
TJ Maxx Thrives on Deep Discounts and Frenzied Shoppers
Interesting Read - Big bargains and ‘white knuckle’ buying: inside the rise of TJ Maxx https://t.co/l6W7b0J7T4 via @ft
Kitchens Sense Crises First; Apps Enable Instant Panic Buying
The kitchen always knows first. Before the oil price dashboards, before the government announcements — the kitchen tells you a war has started. Right now in India: egg prices are dropping because the one crore eggs we sent to the Gulf every...
Humanoid Robots Run Modular Coffee & Ice Cream Store
Modular Retail Store Where Humanoid #Robots Serve Coffee, Ice Cream, and Chat with Customers via @ZappyZappy7 #AI #Robotics #Innovation #Technology https://t.co/1UzJXAXfvS
Physical Stores Amplify Digital Efficiency, Not Replace It
Meta CPMs up 22.58%. Google CPA up 17.25% ...and suddenly every DTC brand wants a pop-up shop. The majority of brands aren't even testing physical. They're testing Amazon and wholesale. And almost every time they look at those channels as...
Generative AI Lifts Retail Margins—Buy Walmart
Macro: Generative AI boosts retail margins via supply‑chain automation. Leaders: WMT, TGT. Risk: AI discovery can divert share from opaque retailers. Trade: Buy WMT. 📈 — Viktor Kopylov, PhD, CFA More insights: t.me/si14Kopylov
Know Each Ad’s Marginal Value to Set Production Costs
What is the marginal value of every ad you create? This is a critical metric to understand what you should be willing to pay for each asset you create. No different than COGs vs. MSRP. This idea is the starting point for...
Human Stories Turn Luxury From Cold to Warm
I was on a call with a high-end ecommerce brand this week, and they said something that stuck with me. They wanted the online experience to feel like walking into a luxury store. Calm. Confident. Easy. What they didn't want was the...
Transparency Beats Price Wars: Retailers’ 2026 Strategy
Instead of racing to the bottom as consumers double down on price, race to the top with pricing transparency. How Retailers Can Navigate 2026 Now That Price Has Become The Deciding Factor via @forbes https://t.co/RlfcUY7DPZ
Criteo CEO Discusses AI‑Powered RecSys, Automation, OpenAI Deal
This week on the Mobile Dev Memo podcast, I interview Criteo’s CEO about the company’s RecSys system for retail use cases, its Criteo GO automation platform, and its recently-announced partnership with OpenAI. https://t.co/Tuy7wrnLJg
Treat Complaints as Free Feedback, Boost Brand Loyalty
Everyone when they get a customer complaint: Gets defensive. Ecom founders when they get a customer complaint: See it as free feedback to improve their business. Different mindset. Different brand loyalty.
Modernizing Kiranas with Optimized Supply Chain and Profit Boost
We are trying to build a startup aimed at modernizing local kirana stores by providing an optimized supply chain, marketing support, and operational efficiency. Our platform enables kiranas to increase margins, streamline inventory, and serve customers better, while creating a...
AI Context Layer Unlocks Real‑Time eCommerce Potential
What is the AI "Context Layer" and why does it matter? Let me show you a realtime example. If you are experiencing limitations in how AI is able to impact your eCommerce business specifically check this out. https://t.co/G0Vvc8h08y
Sephora Partners with F1 Academy for 2026 Season
Speed, Style, and Strategy: Sephora Joins F1 Academy™ for the 2026 Season — Sports Tech Atlanta https://share.google/PvIlqVTf17OLfj4yG
Make Email Copy Memorable with Specific Numbers
Most email copy isn't bad. It's just forgettable. The problem is vagueness. "Thousands of happy customers" could be anyone. "4,312 customers, 74% reordered within 60 days" is you. Go through your last email. Find every line that could have been written by...
Honest #2 Position Drives Trust and Market Share
In 1962, Avis was losing money. Had been for thirteen years straight. Hertz owned the car rental market. Avis was a distant second with no realistic path to first. Their agency, Doyle Dane Bernbach, came back with a campaign built entirely around...
Live Walkthrough: Discover How the Prophit Engine Works
Today at 11am PT @itslukeaustin and I are walking through the Prophit Engine live. What it is. How it works. Who it's for. https://t.co/GX7yzTTDT8
One‑Third of Gen Z Prefer In‑Store Shopping, Matching Boomers
This was an interesting stat given by Petco in their call last night, “Industry data tells us that 34% of Gen Z customers shop exclusively in stores. Interestingly, this group’s preference for an in-store experience is much higher than Gen...
Transform Low‑Traffic Retail Areas Into Revenue Engines
Turning Quiet Corners Into Sales Drivers: Reviving Low Traffic #Retail Zones [NEW POOST] - B2B Marketing Blog | Webbiquity - https://t.co/oE7LTvVlWV https://t.co/cbOyS39t1h
Kirana Owners Lose Hours to Wholesale Trips; We Automate
India has 12M+ Kirana stores, yet the average owner still spends 4-6 hours a week traveling to wholesale markets just to keep stock. We’re building [Brand Name] to kill that inefficiency. We’re hiring a Head of Supply Chain & FMCG Ops to...
Shopify Evolves Into Full Business Operating System
@shopify stopped being “just an ecommerce platform” a long time ago. For many merchants, it’s the system of record for their entire business. Payments. Inventory. Capital. Shipping. Marketing. Data. All connected. Commerce now happens everywhere. Online. In stores. On social. Through AI agents. What matters most...
50 Buyers Snap Up New eCom Retention Vault
It's been a long time since @yojimmykim and I have launched anything new. 50 people grabbed the eCom Retention Vault in the first few hours. Didn't expect that. https://t.co/Nvu2sCggkD Thank you 🙏
50 Proven Email Campaigns Power Most Ecommerce Revenue
The same 50 email campaigns drive the majority of ecommerce email revenue. Every time. Across every brand we've worked with. @yojimmykim and I finally put all of them in one place. Real examples, AI prompts, copywriting frameworks, and welcome flows from...
Investors Overlook E‑Commerce’s Long‑Term Disruption
I've seen this so often throughout my time in the industry: short-termism and news-cycle reflexivity leading investors to fixate on the new shiny object and lose sight of the durability and therefore, cumulative disruptive impact of long-term structural trends, especially...
Omnisend Guarantees 5-Day Full Migration, Done Personally
Most software companies tell you migration is easy. Then they hand you a help doc and disappear. Omnisend did something different. Their leadership team migrated brands themselves. Felt the friction. Found the answer. Now they handle the entire process for you. 5 days. Start...
Electric Autonomous Grocery Vans Bring Shopping Home
#Autonomous Mobile Electric Grocery Store Delivers Right to Your Doorstep via @ZappyZappy7 #RetailTech #ML #EmergingTech #Innovation #Technology https://t.co/A2y3Z15Mrd
Sudden CPA Spike Signals Broken Fundamentals, Not Trend Collapse
I was talking to a 7-figure founder recently who was convinced his trend was dying. He has a clothing brand, he rode the wave hard, and did $100K+ months for the first four months. Then in September, his CPA doubled overnight and...
Marketing Spend Drives E‑commerce SERP Dominance
eCom is a low opex game. He who can spend the most on marketing wins the SERP. The 25>15>10% evolution is underway. https://t.co/MP1L7T7MZ5
Play to Your Strengths, Not to Be Well‑Rounded
People always ask how @tobi and I split the job of running @Shopify. The answer is simple. Tobi builds the instruments. He is one of the best product minds in commerce. My job is storytelling. Championing merchants and explaining why what we’re building...
Don’t Pay for a Platform When You Use Only Features
I think one of the reasons business owners complain so much about the prices of things is because they never really leverage the actual platform. They just end up using a feature or two. If you’re only going to use a...
Unwind with a 3‑Hour E‑Commerce Deep Dive
Long day? Climb into the bath tub and spend 3 hours soaking in this conversation with me and eComs Lex Friedman: @markbrazil https://t.co/MILIpQXdKG
Target Allocates $2B to AI, Signaling Strategic Priority
Target fuels AI in $2B spending plan | @CIOdive https://t.co/bz9LR1PLOB More evidence that companies view AI as absolutely strategic to their future growth.
Adapt or Fade: AI Forces Brands to Reinvent
One thing I’ve learned watching iconic companies up close: They never stay the same. They reinvent. They relearn. They adopt new tools before the market forces them to. Right now AI is creating one of those moments again. The founders and brands that...
One Person Replaces $60K Team, Drives 32
I spent 12 years figuring out how to collapse a $60K/month growth team into one person. The results: 3.15% forecast to target across $3B in GMV. 32% yoy revenue growth. 41% yoy contribution margin growth. Here's the entire playbook. https://t.co/0oPoA7oEd8
Risk‑Free Trial Fueled Casper’s $750M Success
Casper hit a $750M valuation in 4 years with one move: a 100-night risk-free trial. They made buying a mattress feel safe. Meanwhile you won't even offer a simple money-back guarantee. That's the gap.
Egg Brand Doubles Whole Foods Share, Expands SKUs
"We're at an average of 9 egg SKUs per door at Whole Foods... We've grown to about half the dollar value of egg sales at Whole Foods; at the IPO, we were about 1/3 of their egg sales... We're at...
Omnisend’s Lifecycle Stage Map Highlights Key Email Segments
Can I just say how much I love the Lifecycle Stage Map on Omnisend. Right there are your important segments to email.
CP Axtra's RM1.66B Deal Consolidates Malaysia's Grocery Market
The Malaysian grocery landscape just changed forever. 🚨 Thai retail giant CP Axtra (the power behind Lotus’s) is officially acquiring 100% of The Food Purveyor for RM1.66 billion. 💰 By Q4 2026, the group will control 120 stores nationwide, blending the scale...
SEANs: Opinionated Software Unifying Marketing and Finance
Another way to think of SEANs is software with a point of view If you think about Ads Manager, as a traditional software, Ads Manager is agnostic to your strategy. You can go in there, click whatever buttons you want, and...
Repeat Your Message: Fear of Redundancy Keeps You Poor
Being afraid of sounding like a broken record… keeps you broke By the time you're sick of repeating your message, your audience is juuuust starting to hear it Say it again
Why Software‑Enabled Agencies Are the Future of E‑commerce
Despite a small pocket of futile, violent resistance (looking at you @jacob_posel, @ChereneAubert and @Chillestdotcom) SEAN's (Software Enabled AgeNcies) are all the rage. In this week's ecommerce playbook podcast episode I break down why we are committed to building a SEAN and...
10‑20% Growth Unlocks Cash Extraction After $1M
Extracting capital from a fast growing eCom business is nearly impossible. But there's a sweet spot where it does make sense. I surveyed 200+ store owners to figure out where. Here's what I found: The magic growth range is 10-20% annual revenue growth. Half of...