Technology Podcasts
Market Intelligence for Professionals
Technology Pulse
EMAIL DIGESTS
Daily
Every morning
Weekly
Tuesday recap
EMAIL DIGESTS
Daily
Every morning
Weekly
Tuesday recap
Emily Thompson, Marketing Manager at CoSchedule, shares practical tactics for B2B social media, emphasizing content pillars, batching, realistic posting goals, and the importance of creativity and trust. She contrasts B2B and BC strategies, warns against common mistakes, and highlights empowering employees to contribute to social channels. The episode also showcases CoSchedule’s AI‑driven workflows that streamline planning, automate repetitive tasks, and maintain a consistent publishing cadence across platforms. Listeners walk away with actionable steps to organize, measure, and scale their social media efforts efficiently.
In this solo episode, Rob Walling examines how founders should navigate gatekeeping versus earning their place by paying dues, emphasizing the importance of self‑education and effort before seeking community help. He argues that raw, unpolished material—early ideas and skills—outweigh polished...
Mark Schaefer and Andy Crestodina revisit timeless marketing fundamentals—strong branding, live events, and even the provocative power of sex—while framing them against today’s AI‑driven landscape. They argue that despite new tools, the core human drivers of connection and experience remain...
In this episode, Vercel CTO Malte Ubl walks through the company’s AI‑first infrastructure, highlighting the new AI SDK 6.0, the agent ecosystem, and the Workflow Development Kit that makes serverless functions durable and human‑in‑the‑loop ready. He explains Vercel’s “dogfooding” philosophy, how...
In this episode, Brent Adamson—co‑author of *The Challenger Sale* and founder of A to B Insight—explains that most SaaS deals fail not because of competition but due to buyer indecision, and that sales teams must shift from teaching buyers what...
The episode explores how new CMOs can secure quick, visible wins in their first 90 days by listening, gathering data, and delivering early results that build trust and credibility. Laura MacGregor emphasizes intentional early moves, Julie Kaplan highlights pre‑day‑one interviews...
In this episode, Emily Glassberg Sands, Stripe’s Head of Data & AI, explains how Stripe leverages AI at scale—using domain‑specific payment embeddings to boost fraud detection from 59% to 97% and launching the Agentic Commerce Protocol with OpenAI, now adopted...
In this episode, Holden Karnofsky explains how AI safety has shifted from abstract theorizing to a surge of concrete, shovel‑ready projects, highlighting 39 specific initiatives ranging from deceptive‑AI detection to AI‑human relationship policies. He argues that working inside frontier AI...
Ellis and Alex explore the concept of turning everyday life into an RPG video game before welcoming Eugenia Kuyda, CEO of Replika and Wabi, to discuss her new hyper‑personal app that lets users create custom AI experiences in five minutes....
In this episode, Tom Hunt, founder and CEO of Fame, explains that B2B growth hinges on deep employee retention and a razor‑sharp niche strategy that cuts through content saturation. He outlines three non‑negotiables for podcast expansion and highlights the $50...
In this episode, Adrian Dahlin explains how B2B SaaS marketers must shift from a traditional channel‑focused SEO approach to an authority‑centric strategy that positions their content for AI‑driven search engines, or Generative Engine Optimization (GEO). He highlights the growing importance...
In this episode, Brett Queener—partner at Bonfire Ventures and former Salesforce go‑to‑market leader—dissects how application software is evolving under AI pressure, emphasizing that only truly differentiated, "WTF" products can thrive. He argues that commoditized tech stacks and rapid AI‑driven development...
In this episode, Remi Koscielny, CEO and co‑founder of Shen.AI, explains how AI and computer‑vision turn ordinary smartphone cameras into clinical‑grade, non‑invasive health monitors using remote photoplethysmography and ballistocardiography. He details the science behind detecting heart rate, blood pressure, stress...
In this solo episode, Rob Walling tackles listener questions about product positioning, debating vertical, orthogonal, and horizontal strategies for bootstrapped SaaS founders, and examines whether AI now makes inventing a new category viable. He stresses evaluating how much a product...
In this episode, host Matt Sciannella and guest Ky Shaw break down proven performance‑marketing tactics for B2B pipeline generation, from high‑intent offers and direct‑response LinkedIn ads to calculators and incentivized demos, while tying them to a broader go‑to‑market framework that...
In the episode, Jakob Lilholm, CEO of Formalize, explains how the company timed its transition from a single‑point whistleblowing tool to a multi‑product GRC platform by leveraging EU regulatory trends and an S‑curve model to launch product 2 before product 1 peaked....
In this episode, RS Raghavan, CEO and Co‑Founder of Animaker, explains how his passion for visual storytelling led to an AI‑powered platform that turns text prompts into studio‑quality videos in minutes, dramatically simplifying video creation for marketers, sales teams, and...
In this episode, host Drew interviews Udi Ledergor of Gong, author of "Courageous Marketing," to challenge B2B marketers to break out of stale best‑practice routines and infuse creativity, confidence, and company‑wide ownership into their strategies. Udi outlines three common traps—over‑reliance...
In this episode, Steffen Hedebrandt, CMO and co‑founder of Dreamdata, reveals a contrarian B2B growth playbook that leverages “unserious” LinkedIn content—memes, screenshots—to generate serious pipeline. He explains how to engineer organic LinkedIn posts that tie brand awareness directly to revenue...
In this episode, Joshua Leatherman shares a field‑tested framework for turning marketing from a collection of activities into outcome‑driven systems that earn CFO and CRO support, emphasizing clear SQO definitions, shared attribution, and rapid follow‑up. He explains how to build...
Ellis and Alex discuss their weekend adventures and OpenAI's Atlas browser before interviewing Google Android chief Sameer Samat, who explains how headsets are a stepping stone toward AR glasses and how Gemini could evolve into a Jarvis-like AI assistant. Samat...
In this episode, host explores how behavioral science can boost conversion rates by applying psychology‑based tactics to pricing, perceived quality, and decision‑making. Guest Richard Shotton explains key principles such as loss aversion, social proof, and anchoring, showing how they can...
In this episode, Hyein Yoon explains that Korean B2B marketing differs from the West in its collectivist culture, hierarchical decision‑making, and relationship‑driven approach, meaning firms must prioritize trust‑building and offline interactions before pitching products. She warns against copying Western tactics,...
In this episode, SEO Optimisers founder Brandon Leibowitz explains how AI is reshaping digital marketing, covering AI‑driven SEO, content creation, predictive analytics, and personalized campaigns. He highlights top tools such as SurferSEO, Ahrefs, Keywords Everywhere, ChatGPT, and Google Gemini, and...
In this episode, Refine Labs CEO Megan Bowen outlines the shifting B2B buying journey—from analog to AI‑driven research—and how marketers must realign go‑to‑market engines around a data‑validated Ideal Customer Profile, a strategic narrative, and the "Brand, Demand, Expand" growth model....
In this episode Dan Martell reveals how to dramatically increase a company’s valuation—up to ten‑fold—without acquiring new customers, focusing on the often‑overlooked metric that separates a $1M exit from a $10M exit. He shares mindset shifts, operational tweaks, and valuation‑boosting...
In the episode, early‑stage VC Rav Dhaliwal discusses how AI is transforming Customer Success, merging it with account management to become more revenue‑centric. He highlights practical AI use cases—telemetry‑driven churn prediction, voice sentiment analysis, and agentic next‑best‑action—while warning against treating...
In this episode, Ricardo Ghekiere of BetterPic explains how his AI headshot company generated $4 million using a pure one‑time‑payment model, leveraging smart pricing, affiliate SEO, and low‑cost AI infrastructure instead of traditional MRR. He details tactics such as aggressive price...
Rob Walling and Laura Sprinkle recap MicroConf Europe 2025 in Istanbul, describing the friendly, diverse crowd and the value of off‑stage networking and excursions. They highlight standout sessions on AI, lifecycle marketing, affiliate programs, and scaling SaaS to $2M ARR,...
In this episode Paul and Martin cut through AI hype for marketers, emphasizing that generative search demands high‑quality, well‑structured content and strong distribution rather than chasing fleeting "AI SEO" tricks. They review Anthropic’s new Haiku 4.5 and Claude Skills, note Claude’s...
In this episode, Ken Lempit talks with Melanie Nabar, Vice President of Volition Capital, about growth‑equity financing as a middle‑ground alternative to traditional venture or private‑equity routes for B2B SaaS companies. Nabar explains how growth equity can provide capital for...
In this 17‑minute episode, Dan Martell reveals 23 unconventional ways to leverage ChatGPT for massive time savings, productivity boosts, and full‑life automation, drawing on his experience building AI startups. He shares specific prompts, tool integrations, and workflow hacks that most...
In this episode, host Drew discusses the pitfalls of fragmented B2B marketing and how integrated campaigns can unify messaging, motion, and measurement. Guests Kelly Hopping, Scott Morris, and Marni Carmichael share practical frameworks—goal‑driven themes, a hub‑and‑spoke model, and tight SDR...
In this episode of Marketing Over Coffee, host John Wall and Chris Penn sit down with Katie Robbert, CEO of Trust Insights, to discuss the importance of clean data and how it underpins effective AI strategies. They break down the...
Kyle Corbitt, co‑founder and CEO of OpenPipe (recently acquired by CoreWeave), explains the industry’s shift from supervised fine‑tuning to reinforcement‑learning‑based agent training. He argues that 90% of AI projects stall not because of capability limits but due to reliability gaps,...
In this episode, host interviews email strategist Jessica Best about transforming basic email blasts into automated revenue engines. She outlines three tiers of email automation—triggered, behavior‑based, and lifecycle sequences—that deliver personalized messages at optimal moments, freeing marketers from manual sends....
In this episode, host Harsha Chachadi explores how FM is redefining Account‑Based Marketing by shifting from a support‑centric model to a client‑centric growth engine, emphasizing personalized, one‑account‑at‑a‑time strategies. He discusses practical tactics for aligning sales and marketing, leveraging data to...
In this episode, host Tom Hunt talks with Koby Conrad about how Rupa Health grew from $5 M to $75 M by using doctor‑influencers as full‑time, equity‑bearing employees. Conrad explains that turning the company’s podcast and “Rupa University” into profit‑center assets and...
In this episode, CMO Nicholle Stacey explains how B2B firms can boost web traffic by starting with a thorough SEO audit, aligning content with their Ideal Customer Profile, and fixing technical issues to improve domain health. She stresses that quality,...
In this episode, Inês Lourenço, VP of Product Growth at Usercentrics, explains how she scaled a 50‑person growth organization into cross‑functional pods that treat growth as product distribution, putting activation ahead of acquisition. She details the evolution from manual signal detection...
In this episode, Snowflake’s founding CRO Chris Degnan and CMO Denise Persson explain how the AI era has reshaped the company’s culture, security posture and data‑first strategy, enabling both marketing and sales teams to automate busywork and deliver more personalized experiences....
The episode explores the escalating battle between AI and cybercrime, highlighting how artificial intelligence serves as both a powerful defense tool and a new vulnerability. Guest Grant McCracken, founder of Dark Horse Security, explains how AI-driven detection, automated threat analysis,...
In this solo episode, Rob Walling tackles listener questions about SaaS growth, explaining how to respond when marketing channels stop scaling and offering strategies for promoting a product still seeking product‑market fit. He advises founders to publish early‑stage content on...
In this episode, Michael Watkins and host Drew Neisser discuss how CMOs can shift from tactical execution to strategic leadership by adopting an enterprise‑wide mindset. They introduce Watkins’ RPM model—Recognize, Prioritize, Mobilize—as a framework for elevating strategic thinking across marketing...
Sam Spencer, CEO of Aristotle Metadata, explains how a single urgent email sparked product‑market fit and set the stage for a decade of SaaS scaling driven by process and incremental steps. He emphasizes building a scrappy prototype over perfect plans,...
In this episode, VP of Marketing Will Gardiner argues that the core principles of traditional public relations are the foundation of successful B2B growth strategies in 2025. He explains how Vertice leverages high‑quality thought leadership, data‑driven creativity, and emerging tactics...
In this episode, Harrison Wade, co‑founder of Succession Bio, discusses how AI can transform sales and marketing in the life‑sciences sector, emphasizing that AI is not a shortcut but a tool that requires deep context, human creativity, and a new...
The episode reveals that 60% of marketers now use AI daily, highlighting a rapid jump from 37% in just a year and debunking common myths about AI-driven job loss. It uncovers the top unexpected challenge marketers face with AI and...
In this episode, Leah Nurik, CEO of Brandi, explains how the shift from traditional search to generative AI tools is creating a new discipline called Generative Engine Optimization (GEO), which she likens to the next evolution of SEO. She details...
In this episode, Sandy Ono, EVP and CMO of OpenText, explains how adopting a "CMO+" role expands a marketer’s remit to include partnership and alliance leadership, turning growth into a shared revenue responsibility. She outlines three pillars of success—mindset, skillset,...
