CRO Pulse Videos
CRO Pulse Videos
The panel discussion titled “Supply Chain Leadership in the Never Normal: Where Strategy Meets Execution” brought together senior executives from 3M, Hershey, Procter & Gamble, and Danone to explore how supply‑chain leaders can thrive amid constant disruption. Host Karen Bersa framed the conversation around the shift from occasional shocks to a perpetual “never‑normal” environment driven by geopolitical volatility, rapid consumer‑demand changes, and emerging technologies such as artificial intelligence. Across the four leaders, several recurring themes emerged. First, the “seams” between suppliers, carriers, and retailers were identified as high‑leverage points for creating value during crises. Second, personal stories underscored that human connection—whether greeting a janitor by name or guiding a team through a plant closure—remains the core of effective leadership. Third, AI was praised for its predictive analytics that flag supplier delays, optimize inventory, and free staff for strategic work, echoing Harvard Business School’s view that “humans with AI will replace humans without AI.” Memorable moments included Douglas’s anecdote about a vice‑president who knew every employee’s family, Corey’s March 12, 2020 realization that pandemic‑driven buying habits would forever reshape supply‑chain relevance, and Shay’s description of steering a cross‑functional team through a merger‑driven plant shutdown with servant‑leadership principles. The panel also highlighted 3M’s rapid pivot to produce masks during COVID‑19, illustrating how an all‑hands response can turn a global health emergency into a supply‑chain innovation sprint. The discussion signals that future‑ready supply‑chain executives must blend strategic foresight with executional rigor, leveraging AI‑driven insights while fostering empathy and transparent communication. Companies that embed these practices at the seams of their networks will convert volatility into competitive advantage, attract talent, and sustain growth in an era where disruption is the new normal.
The video contends that the United States is not experiencing a true labor shortage but a widening skills gap, as automation reshapes the competencies employers need across manufacturing and other sectors. Despite a 3.x percent unemployment rate, many job seekers lack...
The episode dissects the Q4 2025 US Bank Freight Payment Index, positioning the domestic truck market in what hosts describe as the ninth inning of a freight recession. While demand shows modest signs of recovery, capacity constraints dominate the narrative, prompting a...
The Revenue Builders podcast revisits Cedric Pech’s journey from French downhill skier to MongoDB’s CRO, where he now oversees a 2,000‑person global sales organization spanning direct, cloud, partner and customer‑success teams across 35 countries. Pech explains that moving from a regional...
The video explains Polanyi's paradox, which states that people often know more than they can verbalize, and shows how this hidden expertise hampers sales training. Top sales managers close deals intuitively but struggle to articulate their methods, creating a knowledge...
The video explains how NASA’s 1958 moon‑shot was organized, focusing on the rapid creation of the agency by merging three distinct government bodies and the external consulting role McKinsey played in shaping its structure. McKinsey was tasked with turning three disparate...
The podcast episode spotlights Eric Steele, CRO of SIB, discussing the gritty reality of stepping into a first‑time chief revenue officer role and how his firm funds growth by capturing cost‑saving opportunities. Steele explains SIB’s self‑funding model—using the savings from...
Bridget McCormack explains how the American Arbitration Association (AAA) sidesteps the dreaded “pilot purgatory” by embedding experimentation within a formal, funded innovation platform. The organization treats every new concept as a candidate in a structured funnel, moving ideas from ad‑hoc...
APQC’s 2026 Process and Performance Management research highlights shifting priorities as organizations grapple with emerging technologies and heightened demand for measurable outcomes. The on‑demand webinar, led by Madison Lundquist, outlines how firms are reallocating focus across process management, continuous improvement,...
In this Beyond Intent Signals conversation, Jared Robin interviews Evan Dunn, Titan X’s head of marketing, about a data‑driven framework that uses job‑description mining and generative AI to sharpen outbound prospecting. The discussion centers on how Titan X built a workflow that...
Supply Chain Now’s ‘Now Generation’ episode spotlights Texas Christian University’s approach to preparing students for rapid entry into supply‑chain roles, featuring TCU adjunct Ryan Goodwin—senior director of supply chain technology at Trinity Industries and co‑founder of the Texas Tabletop Society—and...
The video outlines Intel’s initiative to transform inbound service calls into revenue‑generating interactions by layering artificial intelligence onto traditional call‑center operations. By teaming with McKinsey and Google, Intel built a platform that automatically transcribes, categorizes, and analyzes calls, delivering real‑time insights...
The video highlights a fundamental shift: supply‑chain responsibilities have moved from peripheral departments to the executive boardroom. CEOs are now insisting that operational functions—manufacturing, procurement, trade compliance—participate directly in strategic deliberations rather than being relegated to lower‑level execution. This change reflects...
The video dissects three buzz‑words—reshoring, nearshoring and friendshoring—used to describe how companies are rethinking global production. While reshoring suggests bringing manufacturing back to the United States, the speaker argues the term is misleading because many low‑cost assembly lines, especially in...
The Revenue Builders podcast episode spotlights Brian White’s new book, The Locker Room Is Not for Sale, and extracts a playbook for building sales teams that stay committed when markets tighten. White draws on a 55‑year legacy of locker‑room experience—from Notre Dame championships...
The Gemba Podcast episode with South African lean practitioner Royden Johnson explores whether a lean operating system is merely "talking" or truly "singing," using the metaphor of rhythm to illustrate the depth of engagement required for sustainable improvement. Johnson frames...
The episode of Performance Paradox explores the distinction between leadership and management and how that gap contributes to burnout and team performance. Speakers argue that managers concentrate on the how and when of tasks—meeting KPIs, following SOPs—while leaders articulate the what...
APQC’s 2026 Supply Chain Priorities and Challenges webinar presented findings from its twelfth annual survey of 344 organizations across five regions and 19 industries. The research tracks performance after a turbulent 2025, where only 39% of respondents met or exceeded...
The Supply Chain Now episode spotlights DHL Global Forwarding’s Middle East and Africa CEO Toby Meyer as he outlines a bold vision for building resilient, innovative supply chains across the continent. The conversation frames the shifting global trade landscape—U.S. tariffs...
The video examines how U.S. tariffs, originally framed as a temporary lever, have morphed into a semi‑permanent policy, creating a climate of uncertainty that is stalling manufacturing expansion. Despite expectations that tariffs would repatriate production and add jobs, the sector lost...
The Revenue Builders podcast episode spotlights a persistent leadership capacity problem that hampers sales‑org growth. Carlos De La Torre recounts two hard‑earned lessons: first, the danger of new managers replicating the work of top‑performing reps, and second, the perils of delaying senior‑leader...
The video argues that a well‑engineered revenue system, not merely a high‑level strategy, is the engine of growth. It distinguishes between revenue strategy – the intent and goals set by leadership – and the revenue system – the operational plumbing...
The episode of Supply Chain Now spotlights the chronic warehouse execution gaps that cripple small‑ and medium‑sized businesses. Host Scott Lewton interviews Kurt Huesner, CEO of Endpoint Automation Solutions, to explore why warehouse automation matters for the SMB market and...
The podcast features Clay’s co‑founder outlining how the platform unifies inbound, outbound, and AI‑driven sales workflows to turn raw prospect data into qualified leads and personalized outreach. By aggregating global data providers, applying large language models, and exposing unique signals—such...
The video clarifies the buzzwords reshoring, near‑shoring and friend‑shoring, explaining that reshoring—bringing manufacturing back to the United States—is often a misnomer because many of today’s low‑cost assembly operations never existed on American soil. It points out that the dominant trend is...
The Revenue Builders podcast episode features former Snowflake CRO Chris Degnan, who explains why sales leaders must continuously re‑earn their role as companies move from startup to hyper‑growth. Drawing on his journey from early‑stage “grinder” to leading the world’s largest...
