Today's Luxury Pulse
Luxury brands flood Bangkok’s premier malls, adding 14,000 sqm of premium space
Luxury houses are expanding across Siam Piwat’s flagship malls Siam Paragon and IconSiam as Bangkok climbs to fourth globally for new luxury openings. Since 2023, more than 40 luxury brands and concept stores have launched, contributing over 14,000 sqm of premium retail space. The Row opens its first Thailand and Southeast Asia boutique, joined by Swiss watchmaker Roger Dubuis.

Virgin Voyages Reveals Red Hot Sailing Club Voyages for 2027
Virgin Voyages announced two exclusive Red Hot Sailing Club voyages for 2027, now open for booking. The July itinerary sails from Athens to Santorini, Crete, Kusadasi, and an overnight stay in Mykonos, while the November sailing departs Miami for Costa Maya and Bimini’s Beach Club. Both cruises feature music performances, curated shore excursions, specialty cocktails, and behind‑the‑scenes sessions with senior Virgin leadership. The program is designed to reward loyal guests and deepen their connection to the Virgin brand.

Must Read: Mulberry Is Relaunching Its Ready-to-Wear With Christopher Kane, Henkel to Acquire Olaplex
Mulberry is reviving its ready‑to‑wear line after a six‑year pause, appointing Christopher Kane as creative director with a collection debut slated for September and store launch in January 2027. German consumer‑goods giant Henkel announced a $1.4 billion acquisition of premium hair‑care...
American Airlines Is Serving $1 Shelf-Stable Pasta In First Class — While Selling A Premium Comeback
American Airlines is serving a $1 shelf‑stable three‑cheese pasta on its Salt Lake City‑Philadelphia First‑Class route, a meal that must be pre‑loaded due to the airline’s lack of local catering contracts. The pasta, originally priced at 99 rupees (about US$1.05), is...

HAYELI's Debut Fall 2026 Collection Artfully Explores the Idea of Self-Image
HAYELI debuted its Fall 2026 collection *Multiple* at the Palais de Tokyo, blending art and fashion to explore self‑image in urban contexts. Founded by artist Tigran Tsitoghdzyan, retailer YOOTO and designer Armine Ohanyan, the brand builds on its inaugural *Self Reflection* line. The...

Vica by Annabelle Selldorf Opens a Showroom at New York Design Center
Annabelle Selldorf’s Vica brand opened a flagship showroom at the New York Design Center, overlooking Lexington Avenue. The space displays a curated mix of textiles, lighting, furniture, and accessories that blend the Selldorf family’s historic designs with contemporary collaborations. Selldorf...
Singapore's 15‑Story Supercar Vending Machine Sells Luxury Cars
Singapore has an attraction that looks like a joke, but it is a real business. A giant supercar “vending machine” 😄 Inside, it is not snacks. It is actual Ferraris, Porsches, and Mercedes AMGs. It is a vertical showroom run by...

This Bonkers 150-Night World Cruise Will Take You to All 7 Continents
Regent Seven Seas Cruises announced its 150‑night “Eras of Exploration 2029 World Cruise,” a luxury itinerary that will visit all seven continents and 70 ports. The voyage departs Miami, travels 37,000 nautical miles, and concludes in Rome, offering 13 overnight stays...

Princess Charlene Rewears Her Favorite Fendi Sunglasses at the Reopening of a Historic Monaco Garden
Princess Charlene, Prince Albert and Princess Caroline reopened Monaco’s historic Exotic Garden on March 30 after a six‑year renovation. The updates include panoramic walkways, a children’s playground, a birthday‑party area, a new reception space, and an outdoor terrace and bar designed...

Varsity Rules: How Menswear Got Its Prep Back
The classic varsity aesthetic, rooted in 1950s Ivy League campuses, is experiencing a broad revival across luxury houses, streetwear labels, and heritage makers. Designers are de‑constructing traditional rugby shirts, penny loafers and blazers, pairing them with technical fabrics, outdoor silhouettes...

New Parmigiani Fleurier Chronograph Is an Exhibition in Sporty Excellence
Parmigiani Fleurier has launched the Tonda PF Sport Chronograph Silver Verzasca, a 42 mm stainless‑steel luxury chronograph inspired by Switzerland’s Verzasca valley. It houses the in‑house PF070 calibre, a COSC‑certified 5 Hz movement with a 65‑hour power reserve, and features a distinctive pale‑green...

12 Luxurious Travel Essentials You’ll Need This Spring
Wallpaper’s travel editor Sofia de la Cruz curates a list of twelve high‑end spring travel essentials, ranging from lightweight Rimowa luggage to luxury skincare and wellness kits. The selection highlights cutting‑edge tech like Nothing’s 135‑hour headphones, analog photography gear from...
Break Design Rules: Embrace Tension, Color, and Mix Styles
3 design rules I break and how: 1. "Center your art." Hang it where it creates tension and play with scale. Small pieces in big spaces. Grand pieces in tight ones. Asymmetry draws the eye in ways perfect placement never does. 2....

California State Senator Introduces Bill to Close Montana Registration Loophole for Good
California Senator Jerry McNerney introduced Senate Bill 1406 to eliminate the “Montana loophole,” a scheme where super‑car owners register vehicles in Montana to dodge California’s sales tax. The bill expands the state’s resident definition to include shell companies with at...

Introducing DropWorks Distillery’s New Limited Edition Launch
DropWorks, Europe’s largest premium rum distillery, has launched Distiller’s Drop #002, the second limited‑edition rum in its collectible series. The 900‑bottle batch, aged 28 months in Bordeaux red‑wine casks, earned Gold at the Spirits Business Rum and Cachaça Masters 2026...

Over 25,000 Electric CLAs Registered in Europe
Mercedes‑Benz has registered roughly 25,500 all‑electric CLA models in Europe through February, with Germany leading at 9,600 units. Registrations have remained strong month‑over‑month, even surpassing typical post‑holiday dips, and about half of the sales are to business fleets. In contrast,...
Culinary Tourism Soars as Luxury Travelers Spend $1,000+ on Meals
Luxury travel operators report a near‑30% jump in culinary‑focused bookings, while high‑net‑worth guests are willing to spend $1,000 or more on single‑day dining experiences. The trend is reshaping itineraries, putting food at the center of travel planning.
Hazemann & Monnin Win Louis Vuitton Watch Prize, Securing €150K Grant and Mentorship
Swiss independent watchmakers Hazemann & Monnin have been awarded the Louis Vuitton Watch Prize for Independent Creatives, receiving a €150,000 grant (≈$162,000) and a year‑long mentorship at LVMH’s La Fabrique du Temps. The win underscores LVMH’s push to nurture emerging...
Zendaya Unveils Custom Louis Vuitton Bridal Gown at Paris "The Drama" Premiere
Actress and Louis Vuitton ambassador Zendaya stepped onto the Paris red carpet for the "The Drama" premiere in a one‑of‑a‑kind white gown with a black train, underscoring the luxury house's couture capabilities and the star's reputation for narrative dressing.

Tim Blanks to Be Honoured at Canadian Arts & Fashion Awards
Fashion journalist Tim Blanks will be honored with the Vanguard Award at the Canadian Arts & Fashion Awards (CAFA) gala in Montreal on April 23. The ceremony, a marquee event for Canada’s fashion ecosystem, also recognizes designer Sophie Theallet, Groupe Dynamite CEO Andrew Lutfy, and...
Hard Rock Hotel Malta Now Accepting Bookings for Summer 2026 Debut
Hard Rock International has opened reservations for its new Hard Rock Hotel Malta, slated to open in July 2026. The 397‑room property in St. George’s Bay will feature 25 suites with private heated pools, two executive club floors and a 466 sqm...

Luxury Hospitality Brand Beckons Launches
Beckons, a new experiential luxury hospitality brand, has launched with nine lodges across Australia, New Zealand, Chile and Canada, merging the Baillie Lodges and Tierra Hotels portfolios. The brand is led by CEO Michael Crawford, whose background includes Four Seasons and...

Ford Mustang GTD Gunning for Nurburgring Glory; Can It Beat the ZR1X?
Ford’s newest Mustang GTD prototype reportedly set a 6‑minute 41.74‑second lap at the Nürburgring Nordschleife, according to a video posted by StatesideSupercars. The time would outpace Chevrolet’s Corvette ZR1X by roughly eight seconds and sit just a second behind the Mercedes‑AMG...

A Hands-On Introduction To The Third-Generation Longines Hydroconquest
Longines has unveiled the third‑generation Hydroconquest, expanding the line with six new colour‑and‑bracelet combinations in 39 mm and 42 mm sizes. The watches retain a 300 m water‑resistance rating and now feature the L888.5 automatic calibre with a 72‑hour power reserve and silicon...
Omega Debuts Constellation Observatory Collection
Omega unveiled the Constellation Observatory collection, introducing the first two‑hand watches to earn Master Chronometer certification. The breakthrough relies on a new acoustic testing method that eliminates the traditional seconds‑hand requirement. The line features nine references priced between $10,900 and...
JW Marriott Marco Island Sold for $835M, Signaling Surge in Florida Luxury Tourism Investment
The JW Marriott Marco Island Beach Resort was sold for approximately $835 million in cash to Sculptor Diversified Real Estate Income Trust. The 800‑room property boasts three miles of private beach, over 100,000 sq ft of event space and a recent $320 million renovation....

Resort Growth Drives European Branded Residence Pipeline
The Savills report forecasts 1,850 branded‑residence projects across Europe by 2032, representing 113 percent growth, with Turkey topping the pipeline. Non‑hospitality brands such as Pininfarina, Missoni and Nobu are expanding, pushing average brand premiums from 29 percent to 38 percent. Stand‑alone projects will...
Aurora Expeditions Rolls Out Largest European Small‑Ship Season, Offers Free Companion Sail
Aurora Expeditions has unveiled its biggest‑ever European small‑ship program, running April‑October 2026 aboard the newly built Douglas Mawson. The launch includes a free companion sail for a second passenger, expanding expedition‑style travel beyond the polar regions.
Bulgari Unveils Eclectic ‘Eclettica’ High‑Jewellery Collection at Milan Fashion Night 2026
Bulgari introduced its Eclettica high‑jewellery collection at Milan Fashion Night 2026, unveiling over 160 pieces—including 50 millionaire jewels and 14 transformable designs—while celebrities like Dua Lipa and Anne Hathaway attended. The launch underscores the brand’s push to blend fine art...
Schiaparelli Gala Dazzles London with Star‑studded Fashion Revival
The Victoria & Albert Museum’s Schiaparelli: Fashion Becomes Art gala in South Kensington attracted a parade of celebrities, including Elizabeth Debicki, Daisy Edgar‑Jones, Vick Hope and Calvin Harris. The event marks the UK’s first dedicated Schiaparelli exhibition, running March 28‑November, and...

El Born Loft / Roman Izquierdo Bouldstridge
Roman Izquierdo Bouldstridge transforms an 85 m² former commercial unit in Barcelona’s El Born into a minimalist loft slated for 2026. The design treats the space as a series of voids, articulated through four dimensions: time, space, material and program. A decade‑old...

Hitachi Rail to Build a Premium Dining Railcar in Japan
Hitachi Rail will build Seibu Railway’s new premium dining car, the Fine Dining Train “vies,” slated for service in March 2028. The design draws on Hitachi’s Laview express train platform, leveraging large windows, spacious interiors, and advanced control systems. The project...

Villas Worthy of the Silver Screen
The Villa Edit curates a boutique portfolio of ultra‑luxury villas across the Greek islands, French Riviera, southern Spain and Mallorca, targeting affluent travelers seeking a cinematic escape. Weekly rates range from €25,500 (≈$27,800) for Villa Pearl in St Tropez to €136,000 (≈$148,000)...

Roksanda Concept Store Merges Fashion, Art, Architecture
Stepping inside the new roksandailincic Concept Store reveals a space operating as manifesto. Roksanda has always held dialogue between art and architectural design alongside her clothes, but the true resonance is in the curation: rare furniture by betonbrutlondon, glass sculptures...

Laurids Gallée Debuts Fused Geometry Luminaires at Brussels Gallery Objects With Narratives
Renowned Austrian‑Dutch designer Laurids Gallée debuted his one‑of‑a‑kind Array, Node and System luminaires at Brussels gallery Objects With Narratives, where the show runs through May 24. The resin‑cast fixtures borrow the geometry of satellite dishes and antenna masts, integrating aluminum hardware and...

Raffles Sentosa Singapore Sets up Spa Within Restored Heritage Site
Raffles Sentosa Singapore has launched the Raffles Sentosa Spa, a luxury wellness center housed in a restored British military barracks on Sentosa island. The spa sits within 100,000 m² of landscaped grounds and features 12 treatment rooms, hydrotherapy pools, a mud...

LPS Residence / Davidov Architects
The LPS Residence, completed in 2022 on the Mornington Peninsula, reimagines a family’s outgrown home through three distinct volumes for sleeping, living, and dining. Steep skillion roofs create vaulted interiors and improve thermal performance, while limited openings frame vineyard views....

BMW M3 Touring
BMW’s 2026 M3 Touring received a mid‑life facelift that adds a more aggressive front end, updated wheel designs and a flat‑bottom steering wheel, while the twin‑turbo S58 engine now delivers 523 bhp – a 20‑bhp gain – and 479 lb‑ft of torque....

How Zipse Flew Under the Radar While Future-Proofing BMW
Outgoing BMW CEO Oliver Zipse is stepping down after seven years, having kept a low public profile while delivering strong financial results. Under his leadership BMW posted a record group margin of 7.7% and profits of more than €7 billion (about...

Fashion Briefing: How Watch Heavyweights Swatch and SwissWatchExpo Are Responding to War in the Middle East
The escalating U.S.-Israeli conflict in Iran is causing the most severe supply‑chain disruption in the luxury watch sector since the 1970s. Swatch and SwissWatchExpo, two industry heavyweights, are scrambling to protect sales by shifting inventory and event planning away from...

Bits: Hotel Indigo Gloucester Opens, Marriott / Ethiopian Partner, Eurostar Booking Window
IHG opened a 129‑room Hotel Indigo in Gloucester, part of a £100 million (≈ $125 million) Forum development that adds a luxury boutique option to the city. Marriott Bonvoy announced a two‑way partnership with Ethiopian Airlines, allowing 2:1 and 3:1 point conversions and...

Journalist Breaks New Ground: First to Drive Jeep Wrangler 392
I've had a lot of first: first journalist to complete the nuclear triad, first to film and fly in the B-2 stealth bomber. And now, the first journalist to film and drive the Jeep Commando Wrangler 392! #jeep #wrangler #392 #itsajeepthing
Chanel 25 Steals Spotlight
Global it-bag summit. Impressive appearance of the still-new Chanel 25 — that is not your grandma’s soft diplomacy (which would be the 11.12s seen in the far left corner)
Breitling Launches Navitimer B19 Duo, a Limited‑edition Perpetual Calendar Chronograph
Breitling has introduced the Navitimer B19 Duo, a high‑altitude themed watch that pairs a perpetual calendar with a chronograph. The platinum‑case version is limited to 75 pieces worldwide and retails for roughly $54,000, while stainless‑steel variants cost about $35,000.

Rooftop Sagrada Família Views at El Palace Barcelona
NEW on LUXE TIFFANY: Discover El Palace Barcelona, a luxury hotel with rooftop views of the Sagrada Família, hosting exclusive experiences for the Gaudí centennial. https://t.co/Q5bwrpn72i
United's Secret Houston Line Fast-Tracks Elite, Leaves Others Waiting
United Airlines Opens Hidden Houston TSA Checkpoint For Top Customers — Everyone Else Waits 4 Hours - View from the Wing https://t.co/UZk6lpgLQw
Global Fashion Collective Highlights Emerging Designers at Paris FW26
On March 5, 2026, Global Fashion Collective staged its Fall/Winter 2026 runway at La Maison des Métallos during Paris Fashion Week, presenting emerging designers from Japan, Canada, China, India and the United States. The curated show offered a rare platform...
Capital One and Chase Slash Airport Lounge Guest Privileges, Adding Fees and Caps
Capital One and Chase announced tighter airport lounge rules for their premium cards, cutting unlimited guest access, imposing $45 adult and $25 child fees, and charging $125 per authorized user. The changes, effective Jan. 15 and Feb. 1, signal a...

KLM Business Class Lima‑Amsterdam Beats Most Lounges
Might not have gotten a lounge. But the @klm business class from Lima to Amsterdam is one of the best I've ever used. 😮 https://t.co/uBTY4pwuVM
Viking Extends India River Cruise Dates Through 2029, Adds New Ship
Viking River Cruises announced new sailing dates for its India river voyages in 2027, 2028 and 2029, and opened bookings for the Viking Ganges, a purpose‑built vessel slated for 2028. The move expands capacity to 80 guests per ship and...
Mercedes-Maybach Unveils 2026 S-Class Facelift with Floating Logo and V8 Power
Mercedes‑Maybach has rolled out the 2026 S‑Class facelift, adding a luminous floating three‑pointed star badge, a refreshed MB.OS AI platform and a high‑output V8 that delivers 530 hp. The changes aim to deepen the brand’s ultra‑luxury positioning while shifting powertrain...