Today's SaaS Pulse

Fresho snaps up Nation Wilcox to dominate UK food‑wholesale software
Fresho, the Australian‑origin order‑management platform, has acquired UK ERP specialist Nation Wilcox, creating the largest software suite for British food wholesalers. The combined offering now supports more than 400 wholesalers and caterers and processes over £2 billion (≈ $2.5 billion) in annual GMV.
Also developing:
By the numbers: NinjaOne raises $400M Series C extension
Zapier Is Using AI to Sell to AI
Zapier founder Wade Foster explains that AI agents are becoming the primary buyers of software, forcing companies to market to machines instead of humans. He describes Zapier’s approach of serving agents with ultra‑fast, plain‑text documentation and internal AI “skills” like the War Council that orchestrate sub‑agents for decision‑making. Foster also notes Zapier’s preference for leveraging third‑party AI tools rather than building core infrastructure, reserving internal development for niche utilities. The conversation highlights a nascent AI‑skill marketplace that could reshape SaaS revenue models.
Klaviyo and Shopify Deepen Integration
Klaviyo and Shopify have expanded their integration, adding a fully synchronized multi‑market data layer that pulls Shopify Markets' localized catalog information directly into Klaviyo. The new Locale Aware Catalogs feature automatically syncs translated product content, regional pricing, currency, and market‑specific...

Climb Global Solutions’ Interworks.cloud Deal Beefs Up European Footprint And ‘Fills A Gap We’ve Had For A Couple Years’: CEO
Climb Global Solutions announced the acquisition of Greek cloud distributor Interworks.cloud for roughly $9.4 million, adding over 600 managed service providers to its platform and extending its footprint into southeastern Europe. The deal fills a long‑standing gap in Climb’s cloud marketplace...

OpenPlay's Connect Is a New 'App Store' For Music Pros
OpenPlay has launched Connect, an App Exchange that functions as a marketplace for music‑tech services. The platform lets labels, publishers and distributors browse and embed tools from partners such as Audioshake, BeatBread, Beatdapp, LyricFind, Muserk, Musixmatch and Pex. By acting...
Own Your Data: Open-Source Agents Over SaaS Giants
New agent technology dropping at a consistent pace… Notion, Google and Microsoft all dropped respectable agents in the same week. I’m going to stay in the minority of users and focus on making the cross-platform, open source project @openclaw work OC...
Omnisend Guarantees 5-Day Full Migration, Done Personally
Most software companies tell you migration is easy. Then they hand you a help doc and disappear. Omnisend did something different. Their leadership team migrated brands themselves. Felt the friction. Found the answer. Now they handle the entire process for you. 5 days. Start...

Alteryx Accelerates Its Next Phase of Growth with AI-Ready Data and Automation at Enterprise Scale
Alteryx announced it has crossed $1 billion in annual recurring revenue and now powers over 380 million automated workflows each year through its Alteryx One platform. The company positions the solution as an AI‑ready data foundation that delivers governed, repeatable workflows for...
Lemon Adds 10 Hours Weekly by Auto‑clustering Feedback
Product Managers: your week just got 10 hours longer. The amount of time we waste clustering raw user feedback or formatting Jira tickets is insane. With Lemon, you just highlight the messy notes, press Ctrl, and say "cluster this into 3...
Building the Future: Seamless Customer Agent Experience
It's been a while since we've done one of these. The Customer Agent is the future of our space; a single seamless agent who knows everything about both your business, and your customers. It makes perfect experiences possible. That...

Regnology Extends Balance Sheet-Centric Reporting Model with Wolters Kluwer FRR Acquisition
Regnology completed its acquisition of Wolters Kluwer’s Finance, Risk & Regulatory Reporting (FRR) unit on Dec 1 2025, merging its cloud‑first regulatory reporting platform with FRR’s finance and risk analytics capabilities. The deal expands Regnology’s footprint, especially in APAC, and adds a 330‑person...
Agents Will Replace APIs, Disintermediating Non‑Adopters
Prediction: Business software firms that don’t build agents capable of doing everything their platforms do will be rapidly disintermediated by agent layers built by others. It flips the traditional advantage of APIs upside down. In other words, the agent layer is the...

Investigating Senja's Stalled Revenue Growth with AI
Why is Senja's revenue growth stalling? I've shipped my own MCP server for @ChartMogul and connected it to Claude Code to find out Cannot wait to start acting on this data https://t.co/hsq519MDck

Smartria Launches AI-Powered SmartReview and SmartAssist, Showcases New Capabilities at Future Proof Citywide
Compliance platform Smartria unveiled two AI‑powered tools, SmartReview and SmartAssist, integrated into its cloud solution for registered investment advisors and broker‑dealers. SmartReview automatically screens marketing materials for potential regulatory breaches, while SmartAssist provides a chatbot that answers SEC and FINRA...
Bootstrapped Founder Scales to $4M ARR with Ten Employees
He planned to go full-time in 2020. COVID happened. He kept his job. Didn't quit until $500K ARR. "I've got family that relies on this." Joel Griffith bootstrapped Browserless to nearly $4M ARR with under 10 people. https://t.co/eAgxCVuXB4

Atlas Rolls Out Multi-Agent AI System to Automate Game Asset Production
Atlas has launched a multi‑agent AI system within its AI Studio, now available globally on Google Cloud Marketplace. The platform lets developers generate 2D, 3D, textures, environments and full game worlds using natural‑language prompts, while fleets of specialized agents handle...

Zoho MCP: Launching the Future of Work
Zoho unveiled the Model Context Protocol (MCP), a shared communication layer that lets AI agents orchestrate actions across Zoho’s suite and over 300 third‑party applications with a single natural‑language prompt. By exposing a standard API, MCP translates user intent into...

SaaS Application Testing: From Traditional Methods to AI-Powered QA
SaaS firms are racing to ship features faster, but legacy testing can’t keep up with the complexity of modern, AI‑enhanced platforms. Traditional manual and scripted automation struggle with multi‑tenant, integration‑heavy environments, leading to backlogs and production bugs. AI‑powered QA introduces...

Leverage Launches AI Workforce Productivity Platform to Help Employees Find Information and Work Faster
Leverage announced an AI‑powered workforce productivity platform that links information across an organization’s existing applications and data sources. The solution lets employees ask natural‑language questions and receive answers, summaries, and automated outputs drawn from emails, documents, CRM, chats and more....
Reverse-Engineering the UniFi Inform Protocol
A former UniFi hosting provider discovered that the UniFi inform protocol includes an unencrypted MAC address in the first 40‑byte header. By extracting this MAC, he built a lightweight Go proxy that routes device inform packets to the correct tenant...

AI Does Not Remove the Humanity From Customer Success. It Is How We Scale It.
The article argues that AI should augment, not replace, Customer Success Managers (CSMs). Human CSMs juggle dozens of accounts and inevitably miss signals, leading to lost opportunities. AI‑driven agentic workflows capture passing customer remarks, surface risk or opportunity cues, and...
Launching B2B SaaS Now Mirrors 2012 Social Startups
Starting a b2b SaaS company today is like starting a consumer social company in 2012

The Impact of a CRM Transition: Q&A with David Rosner
Pharma firms must choose between Veeva and Salesforce CRMs after the vendors split, creating a roughly even market split among the top 20 life‑science companies. Deloitte’s David Rosner says the decision is more than a tech upgrade; it can reshape...
Clear, Step‑by‑step Integration Guide Beats Hype
Let's say you are an agent builder and want to integrate a promising new vendor you found. What would you be happiest to see in the docs (not based on twitter hype; you personally for your situation right now):

AI Shifts the Apps Space – Time for a New Apps Leader Board?
The software industry is entering an AI‑first apps era, forcing legacy cloud vendors to adapt or face margin compression and customer churn. Investors are penalizing traditional SaaS firms as AI‑enabled solutions promise lower costs and faster development. Vendors with high...

Salesforce Summer ‘26 Release: What to Expect and How to Prepare
Salesforce’s Summer ’26 release introduces several mandatory updates, including accessibility enhancements for high‑zoom interfaces, the retirement of the X (formerly Twitter) authentication provider, and an upgrade to Apex Blob.toPdf() that mirrors Visualforce PDF capabilities. The article outlines both no‑code and...
Direct Materials Sourcing Technology a Hub for Manufacturers
Spencer Penn’s three‑year stint at Tesla exposed a manual, fragmented direct‑materials sourcing process that hampered development speed and profit margins. Recognizing a critical automation gap between the product‑lifecycle‑management system and ERP, he co‑founded LightSource in 2021. The startup delivers an...
Ad Giants Earn $600B, PM Tools Worth $2B—Opportunity Awaits
How the fuck are google and meta doing $600b in ad revenue per year AND YET the software used to coordinate their campaigns (eg Asana Clickup Monday) only worth a couple billion dollars Seems like a big opportunity to grab some...
Buy‑first SaaS Mindset Limits Flexibility for Unique Needs
The 'buy-first' software mentality is failing. Cloud and SaaS solutions offer less flexibility than on-premise systems, exposing limitations as businesses struggle to find off-the-shelf software that truly fits their unique needs. #SaaS #CloudSolutions #TechTrends https://t.co/jssLieu2d4
Microsoft Launches M365 Copilot Updates for Biz Apps and Cowork, E7 AI-Focused License Combo
Microsoft unveiled new M365 Copilot capabilities that let users converse with Dynamics 365 Sales, Customer Service, Power Apps and a roster of partner apps, eliminating the need to switch between tools. Power Apps enters public preview in March, while Dynamics 365 Sales and Service...
From the Microsoft Dynamics 365 Finance and Supply Chain Management: Settlement Transactions; External Integration Framework; Navigate Records Faster; Event Emails
Microsoft Dynamics 365 Finance and Supply Chain Management blogs highlighted several updates. Settlement transactions in AP/AR now appear automatically during currency revaluations, financial‑dimension mismatches, or vendor/customer group changes, clarifying why users see unexpected entries. The open‑source External Integration Framework was...

Intuit's AI Construction Edition Disrupts Mid‑Market Contractors
The construction industry is finally getting the disruption it desperately needs — and @Intuit just threw down a serious gauntlet. After leading digital transformations for construction companies and working inside multiple construction/home improvement software firms, I've seen the same frustrations repeat:...
Boost Forecast Accuracy, Margin, and Savings with Prophit Engine
Our new Prophit Engine service is now live. In this episode I cover: Who’s it for Why you should care And how to get started. https://t.co/iSLVAmatFe My challenge to every founder, CFO or CMO is to listen and ask yourself if 1)...
Chargeflow Review 2026: The Shopify Chargeback Platform That Fights Back So You Don’t Have To
Chargeflow is a Shopify‑native chargeback platform that covers prevention, real‑time deflection, and AI‑driven dispute recovery in a single dashboard. It offers a success‑based pricing model—free installation, $29 per deflected chargeback, and a 25% fee only on recovered disputes—removing upfront risk...
Give SaaS Users an API, Empower Their Agents
Every SaaS must offer an API to its data & functionality. If you run a SaaS, consider this: eventually, all your serious users will run some kind of agentic tool to get work done. The question is: will you make it easier...
Snowflake Cortex Code CLI Adds Dbt and Apache Airflow Support for AI-Powered Data Pipelines
Snowflake has expanded its Cortex Code CLI, an AI‑driven coding agent, to support the open‑source data‑pipeline frameworks dbt and Apache Airflow. The extension leverages Anthropic’s Agent Skills to automate debugging, testing, and optimization of pipelines, and is offered through a new...

YouTube TV Rolls Out A New Build Your Own Plan Options to Help You Save Money
YouTube TV has launched a personalized subscription system that lets users build their own channel packages from 12 genre‑based bundles. The web‑only tool analyzes viewing history and suggests mixes of sports, entertainment, news and family channels, allowing customers to drop...

AI Boosts, Not Destroys, Niche SaaS Builders
Everyone saw the Citrini piece last week that said niche SaaS will get wiped out by AI first because anyone can vibe-code a replacement in-house. I run two niche SaaS companies with 33 people. By that logic, we should already be dead. But...
ARR Hides Five Metrics; Track Them All
Most SaaS founders know their ARR. Very few can explain where it came from. I've sat in dozens of board meetings where someone says "ARR is up 20%" and the room nods. Then a board member asks "how much of that...

Slides & Recording From the B2B SaaS Growth System Webinar
SaasRise published the slides and recording from its “B2B SaaS Growth System” webinar, hosted by Ryan Allis and David Trachsel. The session presented four tightly‑linked acquisition tactics—ABM lead list building, weekly content marketing, AI‑personalized outbound, and digital ads on Meta,...
Deliver Double Value, Charge Half, Watch Profits Soar
The best businesses deliver $4 of value, charges $2, and costs them $1 to do it. This is what Figma did, and therefore why it was worth 50x ARR. And why their customers aren’t upset that they’re so profitable. You can too: https://t.co/HFQMWgThom

The 7 Steps of the B2B SaaS Growth System
The article outlines a seven‑step B2B SaaS growth system that makes a brand omnipresent for a narrowly defined market of 20‑40 k decision influencers. It starts with building a comprehensive ABM lead list, then adds a weekly content engine, AI‑personalized outbound...

Case Study: How a B2B SaaS Firm Scaled New Customer Acquisition 353% From Ads
A B2B SaaS firm increased monthly new customers from ads from ~82 to over 370 in 27 months, a 353% rise. The growth came from moving from a Google‑only strategy to a multichannel omnipresent campaign while keeping CAC at 33%...

Webinar Recap: The 4 Customer Acquisition Techniques Working for B2B SaaS in 2026
The recent B2B SaaS growth webinar broke down a four‑step acquisition system that’s delivering predictable growth in 2026. A case study showed a company scaling ad spend ten‑fold while keeping CAC at roughly 33% of ACV and maintaining a four‑month...

“We Are Building on Top of an Immature Ecosystem”: Day 1-1000 of Bujeti
Bujeti, a Lagos‑based fintech founded in 2021, has transformed from a diaspora remittance app into a comprehensive finance control centre for African businesses. The platform now offers corporate cards, expense limits, payroll, automated VAT vaults and an AI‑powered assistant, serving...

Anthropic's New Marketplace Lets Enterprise Customers Spend Their Existing AI Budget on Third-Party Tools
Anthropic announced the Anthropic Marketplace, a storefront where enterprise customers can purchase third‑party applications built on Anthropic’s AI models. Launch partners include Snowflake, Harvey, and Replit. The company will not charge commissions and allows customers to allocate part of their...
Karpathy’s March of Nines Shows Why 90% AI Reliability Isn’t Even Close to Enough
Andrej Karpathy’s “March of Nines” highlights that achieving 90% AI reliability is only the first step; each additional nine of uptime demands comparable engineering effort. In multi‑step agentic workflows, the probability of success compounds exponentially, turning a seemingly robust demo...
ZyG
ZyG has launched an AI‑driven Growth Engine designed to help early‑stage direct‑to‑consumer (DTC) startups scale their eCommerce operations. The platform delivers product‑market fit analysis, centralized access to third‑party tools, and automated workflows that streamline growth initiatives. ZyG’s leadership team combines...
Anthropic Launches Claude Marketplace, Giving Enterprises Access to Claude-Powered Tools From Replit, GitLab, Harvey and More
Anthropic unveiled Claude Marketplace, a limited‑preview platform that lets enterprises apply existing Claude spend toward third‑party tools built on its models. The offering aggregates partners such as GitLab, Replit, Snowflake, Harvey and Rogo, and consolidates invoicing to streamline procurement. By...
The Sword of Damocles in Software
GitHub Copilot’s early dominance eroded as Claude Code and OpenAI Codex entered the market, causing Copilot’s daily installs to peak and then decline within six months. Across 25 public software firms, net dollar retention (NDR) slipped from 125% in 2022...
Future-Proof Cloud Costs: Strategies for a Volatile Decade
Cloud cost management strategies for upcoming volatile decade. < My comments within... https://t.co/Zpgqt1oMun #CIO #CostManagement #TBM #FinOps #Cloud