
Walmart Is Storing Third-Party Marketplace Items in Store Backrooms as It and Amazon Increasingly Borrow Each Other’s Core Strategies
Retail giant Walmart is testing a program that stores third‑party marketplace merchandise in the backrooms of select supercenters, allowing those items to be delivered as quickly as in‑store groceries and apparel. The initiative leverages Walmart’s 4,600‑store network, which reaches 95% of U.S. households, to match Amazon’s ultra‑fast delivery model. Simultaneously, Amazon is piloting hybrid store‑warehouse concepts, including grocery‑focused supercenters and small‑format fulfillment hubs for 30‑minute delivery. The moves show both retailers borrowing each other’s core strategies to dominate omnichannel retail.

Does Walmart Price Match? What to Know About Online and In-Store Price Matching Policies
Walmart’s price‑matching rules differ sharply between its brick‑and‑mortar stores and its website. In‑store shoppers can receive a match to the identical item’s price on Walmart.com, subject to manager approval and several exclusions. Online purchases, however, are largely excluded from any...

CelcomDigi Launches Endless Aisle Digital Retail Service with Samsung
CelcomDigi has rolled out the “Endless Aisle” digital retail service in partnership with Samsung Malaysia, now active at more than 300 CelcomDigi Store and Express locations nationwide. The platform lets shoppers browse, purchase and immediately set up Samsung smartphones, smart...
Why Subscription Growth Breaks After Acquisition … and How Retailers Can Fix It
Retail subscription brands often see strong acquisition but hit a wall once the first purchase is made. The article explains that treating acquisition, onboarding, and retention as separate silos creates fragmented messaging that erodes repeat behavior. This disjointed experience leads...

Marketplaces Account for 61% of European Ecommerce
Marketplaces now account for 61% of European ecommerce gross merchandise value (GMV) in 2025, up from 56.2% in 2023. Globally, they captured 83.4% of ecommerce GMV last year, dwarfing the 16.6% share of first‑party stores. Amazon remains the dominant platform,...

How Prime And A Smarter Alexa Are Giving Amazon An AI Shopping Edge
Amazon launched Alexa+, an AI‑powered upgrade to its voice assistant, to all users in March 2025. The new assistant can handle complex conversations, place orders, manage smart‑home devices, and suggest recipes, all while leveraging Amazon’s 30‑year e‑commerce expertise. Early data show...