
Super Mario Galaxy film targets $200M+ opening weekend
Nintendo and Illumination are positioning the upcoming "Super Mario Galaxy" movie to open with more than $200 million domestically over the Easter holiday weekend. The strategy leans on the franchise’s multigenerational appeal and a family‑focused release window, with analysts citing the 2015 "Avengers: Age of Ultron" $191 million opening as a benchmark.
Also developing:
By the numbers: K-Love seeks FCC approval to acquire WFCC
Elyse Myers, a TikTok creator with 7.1 million followers, emphasizes authenticity over curated personas, even as she sets strict personal boundaries around family content. She selects brand partnerships based on creative control, using a simple metric—whether she’s proud enough to show the work to her husband. Myers argues that trust from brands like Audible fuels higher creativity and better campaign outcomes. Ultimately, she believes consistent, quality content outweighs chasing one‑off viral hits for sustainable growth.

In #Japan’s #BoxOffice, local SPRING BREAK holiday & positive WOM received #RyanGosling with open arms, as #ProjectHailMary scores STRONG est $1M on BIGGEST FRI Opening Day for Hollywood sci-fi or theatrically original Post-Covid (vs #DunePartTwo’s $405k, #Dune’s $491k, #Oppenheimer’s $800k). BIGGEST...

The Premier League announced it will launch its own OTT platform, Premier League Plus, in Singapore starting the 2026‑27 season. The service was built into a six‑season bid with StarHub in 2022, providing a low‑pressure test market ahead of the league’s...

Pocket Gamer Connects Summit Shanghai returns on July 29, 2026, positioned just before ChinaJoy to link global developers, publishers, investors and service providers with China’s massive games market. The event offers curated matchmaking, expert panels and market insights, helping attendees...
In 2010 CBS and Turner struck a $10.8 billion agreement to share NCAA men’s tournament rights, propelling TBS and TNT ad sales to $1.62 billion in year one and $2.26 billion by 2016. Despite record sports revenue, cable penetration fell 10 % over six...

The European Broadcasting Union and nearly thirty media organisations have warned that Lithuania’s proposed public service media law reforms could jeopardise LRT’s independence and financial sustainability. The draft includes a three‑year funding freeze, reduced tax‑based allocations, tighter revenue caps, and...

Dream Garden Amusement Equipment has completed a 500‑square‑metre indoor playground in Craigieburn, Australia, delivering a full turnkey solution that includes concept design, equipment manufacturing, and installation guidance. The venue combines soft‑play structures, climbing features, a ball pit, and a dedicated...
Altman Solon’s second‑part Global Sports Survey reveals a widening monetisation gap for sports rights owners as audiences increasingly consume non‑live formats. The study of 6,000 fans and 250 executives shows 42% of viewers are very willing to pay for live events...

The Atlanta Braves confirmed that their 2026 home opener on March 27 against the Kansas City Royals will be simulcast on the team’s own BravesVision platform and Gray Media’s network of local television stations across the six‑state Braves Country. The...
Channel 4 announced that Autotrader will become the new sponsor of The Great British Bake Off, taking over from Waitrose after a two‑year partnership. The deal kicks off with the 2026 broadcast season, aligning the automotive marketplace with the show’s...

Emily Horgan’s H2 2025 Netflix Kids Content Performance Report shows PAW Patrol leading with 344 million hours viewed, while Gabby’s Dollhouse remains the preschool powerhouse with over 600 million hours. YouTube‑originated series such as Ms. Rachel cracked the top‑four, highlighting creator‑driven growth, and CoComelon’s multi‑year decline...
Live Nation chief Michael Rapino faced a five‑hour cross‑examination in New York federal court, where states’ lawyer Jeffrey Kessler forced him to repeat his own comment that the company’s ticket fees are “too high.” The grilling came amid a multi‑state...

CD Projekt reported 2025 sales revenue of 867 million PLN, a 9% increase year‑on‑year, driven primarily by the Cyberpunk franchise. Net profit surged 33.7% to 594 million PLN, helped by a fivefold jump in the goods‑and‑materials segment after the Cyberpunk Ultimate Edition launched on...

Connected TV (CTV) ad spend in the U.S. is set to near $38 bn this year, cementing its role as a core media channel. However, the rapid expansion of premium SVOD, FAST channels, and OEM interfaces has fragmented the supply, making...

Pocket Gamer Connects Summit Malmö, held May 27‑28 during Nordic Game week, will use MeetToMatch to power 1:1 matchmaking between publishers, investors, service providers and developers. The two‑day event features a dedicated business lounge, curated matchmaking sessions, an indie pitch...

Instagram affiliate marketing now merges influencer and performance tactics as Meta expands shoppable posts and in‑app checkout. Brands must navigate new tagging workflows, tiered commission bands, and stricter FTC disclosures. Hybrid compensation models and native tagging drive higher ROI, but...

World Cup 2026 will be the largest ever, but its contribution to global ad growth is weakening. WARC Media forecasts a $10.5 billion uplift, just a 1.1 % increase versus the 2022 tournament, indicating fragmented impact. Advertisers must now reach fans across...

LaLiga’s anti‑piracy drive has secured more than 2,000 convictions against hotels, restaurants and cafés since its launch in March 2019, averaging nearly one case per day. The league still has 317 investigations and 488 cases awaiting trial, underscoring the scale of...

MarketsandMarkets projects the influencer marketing platform market to grow from $1.15 billion in 2026 to $2.03 billion by 2031, reflecting a 12% compound annual growth rate. The expansion is driven by brands’ push for data‑backed, transparent campaigns and the need for faster...
If you're a music producer or beat maker who wants to understand how sync licensing works (For Free) Go here ↴ https://skool.com/sync-made-simple
Influencer marketing is about to get weird, and @VibepeakAi is one of the reasons why. Not because creators are going away. But because the ad itself is becoming software. Unlimited influencer ads, without influencers. Here’s what’s changing (and why execs should care)… https://t.co/tEThfisNDJ
This week’s ad roundup highlights a wave of self‑aware campaigns, from Burger King’s decision to retire its iconic King mascot and crown the consumer, to Uber’s meta “Irish exit” spot featuring reality‑TV star Maura Higgins. Brands such as Ugg, JCPenney,...

Instagram’s algorithm now prioritizes comment velocity over likes, saves or views when deciding which posts to amplify. Early‑hour comments act as a quality signal, prompting the platform to test the content with larger audiences. Creators can deliberately trigger this loop...
New Hub Entertainment research shows ad‑supported streaming is becoming more acceptable, especially among younger adults, with nearly two‑thirds of them indifferent to ads. Nielsen data confirms sports content leads this shift, giving leagues like the NFL leverage in licensing negotiations...
America’s Test Kitchen (ATK) has launched direct and programmatic buying for its free ad‑supported FAST channels, allowing advertisers to purchase inventory as a standalone product rather than through genre bundles. The move follows a 30% year‑over‑year rise in streaming audiences...
South Korean publisher Neowiz and developer Round8 Studio announced that the Lies of P franchise has surpassed 4 million cumulative units sold worldwide. The figure, revealed in July 2026, builds on the 3 million milestone reported in June 2025 and likely includes both the...

Nord Anglia Education has named Omnicom Media Vietnam as its agency of record for media across 19 schools in Asia, shifting from school‑level to a centralized hub. The partnership covers integrated strategy, planning and buying for markets including Thailand, India,...

Levi’s has entered a multi‑year global partnership with K‑pop star ROSÉ, integrating her aesthetic into the denim brand’s women’s line. The deal builds on previous collaborations, including campaigns with Alia Bhatt and Beyoncé, and features custom stage outfits displayed at Levi’s...

Accenture Song Media is expected to secure Australia Post's media account after a competitive pitch that also featured Wavemaker and Atomic212. The prospective contract expands beyond standard media planning, incorporating a business‑transformation component that aligns with Accenture Song's consultancy strengths....

Autotrader has secured a six‑month broadcast sponsorship of Channel 4’s Great British Bake Off franchise, covering the new Celebrity Bake Off for SU2C, Bake Off: The Professionals and all streaming episodes. The deal, brokered by media agency The Specialist Works, introduces branded idents featuring...
President Donald Trump signed an executive order titled “Preserving America’s Game” that bars any college football contest from being scheduled against the annual Army‑Navy game. The order directs FCC Chairman Brendan Carr and Commerce Secretary Howard Lutnick to work with...
Fred Rogers Productions has teamed with Little Dot Studios to launch an official Mister Rogers’ Neighborhood channel on YouTube. The channel will host full episodes from the classic PBS series alongside clips, shorts, and curated compilations. Little Dot, which runs...
The 2026 World Baseball Classic championship between the United States and Venezuela attracted an audience comparable to many World Series games, confirming the tournament’s status as a ratings juggernaut. Viewership peaked at roughly ten million U.S. households, drawing casual fans...

AI and automation are driving down the cost of media execution, exposing a mismatch in traditional agency billing that bundles strategic thinking with operational work. The article argues for separating these functions: pricing execution on measurable outputs while charging a...
Pinterest has released new guidance for its AI‑driven Performance+ campaigns, which automate creative, targeting and budgeting. Launched in October 2024, the fully automated solution leverages Pinterest’s engagement data to optimize ad delivery. Internal tests show advertisers achieve more than 10%...
Southern Cross Austereo (SCA) attributes its strong Survey 1 2026 ratings to a steady programming lineup and a laser focus on the 25‑54 demographic. Minimal changes from 2025 to 2026 allowed the network to double‑down on local breakfast shows and locally‑led...
smoothfm recorded a historic 13.5% share in Sydney, cementing its position as the city’s top FM station. Nova Entertainment saw audience lifts in both Sydney and Melbourne, with Nova 96.9 adding 141,000 listeners and its breakfast slot rising to 8.4%...

DVB World 2026 in Amsterdam highlighted the broadcast sector’s shift toward IP‑centric delivery, with DVB‑I positioned as the key standard linking traditional broadcast, broadband and OTT services. The event announced concrete rollout plans, including a nationwide deployment in New Zealand, a...
I wish I could agree with The Ankler position on the PSKY acquisition of WBD “one good push and the thing unravels.” But money changes everything. Pretty much always. Governments flex a lot… rarely pull a trigger. Do we really think...
Nexstar says it's closed Tegna deal. "Nexstar has closed its acquisition of TEGNA Inc. following approval of the transaction from the Federal Communications Commission and the United States Department of Justice."

The 2026 World Baseball Classic final between Venezuela and the United States averaged 10.78 million viewers on FOX and Fox Deportes, setting a new record for the tournament. Peak audience reached 12.15 million during the late‑night quarter‑hour, more than double the 2023...
Both the DOJ and the FCC have approved the merger of Tegna and Nexstar, a deal that would create the largest owner of local stations in the US. https://t.co/BcB7uDquKX
ABC Will Lose Tens of Millions of Dollars if Taylor Frankie Paul’s ‘The Bachelorette’ Doesn’t Air https://t.co/oj2XuZOd0L

Pop Mart and Sony announced a joint venture to develop a feature film based on the wildly popular Labubu fuzzy toys. British director Paul King, known for "Paddington" and "Wonka," will helm the project with screenwriter Steven Levenson co‑writing the...
Everyone Who Buys Warner Bros Regrets It, Why Does Paramount Believe it Can Succeed? $PSKY $WBD thanks for having me on @reckless @DecoderPod https://t.co/Tr5j2627y7
Are reports of layoffs at CBS News new if the industry has been expecting them since mid-February? Our report then: *Cuts could total at least 15% of current staff *Discussions around reductions remain fluid *Could start as early as March and late as May. https://t.co/jKKuul6KI6
Bankers have opened the bidding window for Wasserman, the Los Angeles‑based sports and entertainment powerhouse now operating under the name The Team. Moelis & Co. is steering the process, while a roster of potential acquirers – including private‑equity firms Permira,...
My audience at this IMAX screening of #ProjectHailMary is clear indication of broad-age-demographic appeal for this film This is fantastic news for movie theaters over the next several weeks

Live Nation announced the appointment of Viviana Suarez as Vice President of Latin Touring for its LATAM division, adding to a series of senior hires aimed at expanding the company’s presence in the region. Suarez brings over a decade of booking...

In early March 2026 Netflix announced a landmark acquisition of InterPositive, an AI‑driven filmmaking startup founded by Ben Affleck, for up to $600 million, largely cash with earn‑out provisions. The deal gives Netflix immediate access to tools that can correct lighting,...