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Roku announced it will serve as the launch partner for Google’s new Confidential Publisher Match solution, extending identity and measurement capabilities for advertisers on its platform. The integration allows advertisers using Google’s Display & Video 360 to securely match first‑party data with Roku Media inventory through encrypted deterministic matching. This enhancement is expected to improve household match rates, enable more precise targeting across YouTube and Roku, and provide consistent performance reporting via Campaign Manager 360. The move reinforces Roku’s broader strategy of deepening partnerships with major DSPs such as The Trade Desk, Yahoo and Amazon to make its ad‑supported streaming inventory more accessible.
Christopher Martinez has been promoted to the newly created Vice President of Advanced Advertising at Hearst Television. In his expanded role, he will oversee digital ad‑product development, platform integration, and the company’s ad‑tech stack while maintaining client relationships. Since joining...
Prairie Winds Broadcasting, a regional group serving the Dakotas and western Minnesota, has upgraded its portfolio to 16 Nautel transmitters, spanning FM NVLT, VX, VS, GV and AM NX, J1000 models, with two additional NVLT‑20 units on order. The migration...
SEGA continues to launch critically acclaimed titles, yet its sales lag behind expectations. The company cites mixed factors—pricing uncertainty, fragmented marketing, and a back‑catalog that is hard to access—as contributors to the shortfall. Players have grown accustomed to waiting for...
Production Resource Group (PRG) announced Lawrence Burian as its new Chief Executive Officer, effective April 13, and added him to the board of directors. Burian brings nearly three decades of leadership across entertainment, sports, media, and hospitality, most recently serving...
Hybe Co., the parent of K‑pop megastar BTS, saw its stock tumble 15% after the band’s comeback concert in Seoul attracted just over 100,000 fans, far short of the 260,000 expected. The free event marked BTS’s first live performance in...
The 86th episode of the Week in Mobile Games podcast recaps the key takeaways from GDC, highlighting how the conference is shaping mobile development roadmaps. It breaks down the new Google‑Epic partnership and its implications for cross‑platform publishing, including Fortnite’s...
ESPN’s acquisition of NFL Network will not eliminate the channel’s own NFL Draft telecast. Instead, Disney plans to run four distinct draft presentations—on ESPN, NFL Network, ABC, and Pat McAfee’s streaming show—through the three‑day event. All on‑air talent will become ESPN/Disney...
Connoisseur Media has rebranded WSSR‑FM 96.7 in suburban Chicago as “The 9‑6‑7: Chicagoland’s Classic Pop,” shifting from its previous adult contemporary mix to a classic pop format focused on 1990s‑early‑2000s hits. The new lineup targets listeners in their 40s to early...
Bay FC has signed a multi‑year deal with free streaming service Victory+ to become the club’s exclusive local streaming partner through the 2027 NWSL season. Victory+ will broadcast 16 Bay FC matches, including six games restricted to Bay Area viewers,...
In 2010 Rhode Island pledged a $75 million loan guarantee to lure Curt Schilling's 38 Studios to Providence, aiming to spark a tech boom. The studio released *Kingdoms of Amalur: Reckoning*, selling roughly 1.5 million copies and earning strong reviews, but folded within...
Sacha Gregson has been appointed director of content and talent at VicScreen, commencing on April 7. She arrives with more than two decades of senior leadership experience at the ABC, most recently as head of production in its Screen division. In...
The U.S. Supreme Court declined to hear California Crane School’s appeal accusing Google and Apple of a paid‑search antitrust conspiracy. Earlier rulings dismissed the case against Apple and sent Google‑related claims to arbitration, while upholding the arbitration clause in Google’s...
Chicago Sports Network (CHSN) and Weigel Broadcasting’s WCIU will simulcast ten Chicago White Sox games during the 2026 season, marking the second consecutive year of their partnership. The slate features four matchups against the Chicago Cubs and includes CHSN’s full...
Sportel Asia 2026 convened in Singapore, gathering rights‑holders, broadcasters, streaming platforms and tech vendors for two days of deal‑making. Sessions highlighted soaring rights fees, the surge of streaming services, and the fragmentation of Asian audiences. The agenda also tackled piracy’s...
UEFA is exploring a league‑owned global streaming service for Champions League matches, targeting a pilot in Asian markets next year and a broader rollout by 2027. The concept echoes Real Madrid president Florentino Pérez’s free‑to‑air vision from the failed Super...
Amid accelerating media consolidation, Hub Entertainment Research finds U.S. consumers struggling to differentiate streaming services. Confidence in major SVOD brands fell in 2026, with declines ranging from 1% for Hulu and Prime Video to 5% for Apple TV. Around two‑thirds...
All3Media International has secured a robust slate of pre‑sales for the espionage thriller *Secret Service*, produced by Potboiler Productions. The series will debut on ITV1 and ITVX in the UK this spring and will premiere exclusively on Spain’s Movistar Plus+....
French football officials report that 59% of fans watched Ligue 1 matches via illegal streams this season, costing the league’s Ligue 1+ platform and partner BeIN Sports hundreds of millions of euros. The loss follows the collapse of the LFP’s...
Xbox announced the departures of two senior leaders: Lori Wright, the vice‑president of partnerships, business development and marketing, and Haiyan Zhang, general manager of gaming AI. Their exits come just weeks after Microsoft Gaming CEO Phil Spencer retired and Xbox...
Filmmaker Karan Johar announced that his agency, Dharma Cornerstone Artist Agency, will prioritize in‑house talent after actress Janhvi Kapoor left for another firm. The move highlights a broader pattern of Bollywood actors frequently switching representation. Johar described the industry as...
Supercell has begun testing its Store gift‑card system in Brazil and Germany, extending the feature that debuted earlier this month in select European markets. The digital cards let players add prepaid balance to their Supercell ID, which can be combined...
The Milano Cortina 2026 Winter Olympics generated massive YouTube activity, drawing over 500 million unique viewers who logged more than 20 billion minutes (about 330 million hours) of watchtime. Official broadcasters such as NBCUniversal, Eurosport, CBC, the Japan Consortium and the IOC’s @Olympics channel supplied...
The International Brotherhood of Electrical Workers (IBEW) has publicly demanded greater transparency after Skydance Media’s merger with CBS triggered a second round of layoffs and the shutdown of CBS News Radio. The union warned that the rapid changes, announced only...
The Atlantic has struck a three‑year partnership with luxury cruise line Seabourn, embedding its writers, editorial programming, and subscription access aboard the line’s voyages starting this fall. The deal combines advertising, sponsorship, and a subscription enablement model, culminating in a...
Publicis Groupe posted nearly $10.5 billion in total new media business for 2025, dwarfing rivals. IPG Mediabrands came in second with $1.75 billion, while Dentsu, Havas Media Network and Omnicom Media trailed. At the agency level, Publicis’ Starcom led with $2.7 billion, followed...
Halo: Campaign Evolved is being co-developed by Halo Studios, Abstraction and Virtuos, with Abstraction handling level and technical design since summer 2023. The partnership also sees Virtuos managing collaboration between the studios. The remake will feature sprint, 4‑player co‑op, visual...
Frammer AI, founded by former NDTV executives in 2023, has secured a deal with ABS‑CBC, one of Asia's largest media groups. The partnership replaces the long‑standing European platform Wildmoka, consolidating ABS‑CBC's live and edited video workflows under Frammer's AI‑driven system....
Primary Wave Music has agreed to acquire Kobalt, a leading independent publishing and technology platform, in a deal valued at over $1.5 billion. Brookfield will co‑invest, reinforcing a partnership that began with a $2 billion funding arrangement in 2022. Kobalt will stay...
Pleasure Beach Resort kicked off its 2026 season, celebrating 130 years as Blackpool’s largest private tourism employer. The launch introduced flexible ticket options—including a free eTicket for under‑2s, a new Annual Pass, and a Flex Pass—while announcing the Aviktas mega‑ride...
Aquarabia, the flagship water theme park of Saudi Arabia’s Qiddiya City, held a soft opening on March 20, 2026, positioning itself as the Middle East’s largest water‑park. The park is part of a broader $15 billion entertainment district slated to open in...
French regulator Arcep has opened a public consultation on the future of the wholesale digital terrestrial television (DTT) market as broadband delivery gains ground. The review examines DTT’s competitive position, minimum coverage obligations and the impact of rising IPTV and...
Miral announced that Yas Waterworld on Abu Dhabi’s Yas Island will unveil an expansion on April 4, 2026, adding eleven new slides and attractions. The upgrade introduces eight new slides, two jump platforms and a leisure pool, pushing the park’s...
Paramount Skydance has agreed to acquire Warner Bros. Discovery for $77 billion per share, valuing the combined company at roughly $110 billion after debt. The transaction places CNN and CBS News under the same corporate roof for the first time, opening the door to...
YouTube has rebranded its BrandConnect tool as Creator Partnerships and infused it with Google’s Gemini AI to automate brand‑creator matchmaking. The service is now embedded in YouTube Studio, Google Ads and the DV360 demand‑side platform, letting advertisers use natural‑language queries...
The Game Developers Conference 2026 rebranded as the Festival of Gaming but saw attendance plunge to 20,000, a one‑third drop from the previous year. ByteDance is set to sell Moonton to Savvy Games Group for roughly $6 billion, a sizable gain...
Campaign Middle East has opened listings for its sixth Saudi Report, slated for publication in May 2026. The directory will feature free basic listings and paid half‑page, full‑page, or double‑page options, with submission deadlines of April 7 for basic entries and...
Matt Towle, head of broadcast at Anything is Possible, argues that traditional TV training programs are outdated and can’t keep pace with the modern CTV ecosystem. He notes that CTV is democratizing video advertising, allowing brands with budgets as low...
Amazon MX Player has launched Fatafat, a free micro‑drama platform delivering short, serialised episodes for mobile‑first audiences in India. The service spans romance, thriller, drama and youth‑focused stories, differentiating itself by offering content at no cost. A high‑profile campaign starring...
Local TV news is in crisis as Nexstar Media Group slashes staff, including longtime KTLA anchors, amid plummeting ratings. Streaming now captures more than 40% of U.S. viewing, pulling ad dollars away from traditional broadcasts. The industry is turning to...
Jest, the first marketplace for SMS and RCS messaging apps, has launched the Jest Games Fund to back studios creating games for the RCS messaging ecosystem. The program offers three funding tiers—$40,000 Explore, up to $200,000 Scale, and up to...
Ampere Analysis reports that HBO Max holds the largest bundling footprint among streaming services in 20 major markets, partnering with 60 unique providers and appearing in 303 packages. The service’s bundling strength is especially pronounced in Central and South America...
Nigerian artists have earned over ₦143 billion ($105 million) from Spotify since 2023, reaching ₦60 billion in 2025. While total revenue rose sharply in 2024, growth stalled to just 3.45% year‑over‑year in 2025 as streams shifted toward the domestic market. Local consumption jumped...
Swiss Beauty has teamed with Warner Bros. Discovery to launch a limited‑edition FRIENDS‑themed CRAZE makeup line in India. The collection spans skincare, colour cosmetics and press‑on nails, with prices from roughly $2 for remover wipes to $6 for nail sets....
Spain’s anti‑piracy crackdown, led by LaLiga, relies on IP‑blocking to stop illegal football streams. Movistar’s implementation on March 22 blocked about 145 IP addresses, including those of major cloud providers, causing widespread service outages that persisted into the following morning. The...
India’s interactive media market, now worth $13.8 billion, is being reshaped by microdramas, which generated $300 million in revenue, 450 million downloads and 100 million monthly active users in their first year. The format is projected to expand to a $4.5 billion market by 2030,...
Vocento, Spain's leading regional press group, partnered with ad‑tech firm Opti Digital to deploy its Demand Hub solution. The platform adds an AI‑driven, attention‑based demand layer that serves high‑impact social display ads only when they enter the user’s viewport. This...
ClippaPay has launched Africa’s first creator‑powered platform that links brands with influencers through three distinct earning models: UGC creation, video clipping, and performance‑based affiliate marketing. The service lets brands post campaigns, receive creator bids, and pay on approval, while clippers...
South Korean boy band BTS is set to achieve the biggest album debut of 2026 with their new record ARIRANG. Early industry projections estimate first‑week activity between 550,000 and 600,000 units, driven by strong physical sales and streaming. Target leads...
European broadcasters have jointly urged the European Commission to apply Digital Markets Act gatekeeper rules to major connected TV operating systems and virtual assistants. They request designation based on quantitative thresholds or, failing that, a market investigation using qualitative criteria....
