Future Ads Will Be More Addictive Than Anything
In 18 months advertising will be FAR more addictive than this. The Holodeck makes all media far more addictive.
Revisiting “Genocide of One” 15 Years Later
I picked up the newly released edition of “Genocide of One” by Kazuaki Takano. Hard to believe it was first published 15 years ago. I actually wrote a blurb for it back then. https://t.co/A1EaGMeGgI
Subscribe for Full Stock Thesis, Research, & Trades
Will be starting a substack , here I will post my full thesis on stocks, deep research , macro analysis , my buy & sells. So make sure you’re subscribed https://bdinvesting.substack.com
Gatekeeping's End Sparks Unexpected Positive Ripple Effects
Every article about the death of gatekeeping has to start with "The death of gatekeeping did lots of good things", because of the death of gatekeeping
Helena Bonham Carter Leaves White Lotus, Role Recast
Helena Bonham Carter Exits ‘The White Lotus’ Season 4; Role to Be Recast https://t.co/xoqYz7SpDv via @variety
Escape Algorithm Tyranny with 20‑Year Human‑Only Newsletter
For an act of resistance to the tyranny of algorithms, try the Marginalian newsletter—undistracted notes on the search for meaning that have been free, ad-free, AI-free, fully human for 20 years this year: https://t.co/8ApDA5YPF6
2000 TV Biopic Brings The Three Stooges to ABC
📺 April 24, 2000: Made-for-TV movie "The Three Stooges" premiered on ABC. Executive produced by Craig Zadan and Neil Meron ("Smash"), the biographical story about the famed comedic trio starred Paul Ben-Victor, Michael Chiklis and Evan Handler. https://t.co/K5fYWxVISh https://t.co/mTQPJ34BDb
Trump Dinner, 60 Minutes Layoffs, Talent Contract Uncertain
NEW @PuckNews: Highlights from David Ellison and Bari Weiss’s private dinner with President Trump. Plus, new intel on the impending layoffs and multiplatform expansion of 60 Minutes, and one talent contract that almost certainly won’t be renewed….. https://t.co/YRFXzhWf2c
NHL Broadcast Looks Stuck in 80s, Lacks Quality
baffled by the @nhl tv production. @tnt is vastly superior to @espn but, the camera work is vintage maybe mid-80s even back to the 70s. Did anyone on a switcher actually skate? which is all fine because the audio is...
TNT Sports Secures CFP Advertising Rights for Sublicensed Games
SCOOP: TNT Sports Gains Right to Sell CFP Ads for Games it Sublicenses https://t.co/xkyvCf3H57 via @sportico @crupicrupicrupi
A16z Obsesses over Launches, Forgets Long‑term Resonance
My biggest quibble with a16z's media playbook: they LOVE a launch. Future, MTS... but content either resonates with an audience over months of publishing or it doesn't.
MacBook Neo Ads Redeem Apple’s Ad Disaster
the craft behind the Macbook Neo ads makes up for the complete disaster known as the Apple Intelligence ads https://t.co/QRwtVKkYkF
Big Tech Constructs India's Unwanted Digital Wall
India didn't need to build a Great (digital) Wall like China. Big tech is building it for India ... Meta on social, Apple/Google on apps, etc. etc. >> India among countries where Meta automatically blocks flagged content https://t.co/GXi2QNeMIo
Hegseth’s Two TMZ Questions Nail SNL Cold Opening
The perfect SNL Cold Opening here: Hegseth gives 2 questions to TMZ at Operation Epic Fury briefing https://t.co/T0IA8bppUL
Media Must Adopt CSAM, Drop Misleading “Child Pornography” Label
Use of the term CSAM is standard in almost every major American newsroom, but there are still sadly many media outlets that use outdated and inaccurate terminology. As Caroline said, there’s no such thing as “child pornography”. CSAM is the...
IHeart and SiriusXM Explore Merger of Radio Giants
NEW: IHeart and SiriusXM are discussing a deal that would combine the largest radio station owner and the largest satellite radio company in the US. Scoop with @ashleyrcarman and @MichelleF_Davis https://t.co/7NEFbCv6jz
Pentagon Accused of Silencing Congressional‑Backed Ombudsman
Stars and Stripes Ombudsman: The Pentagon is trying to silence me and to destroy editorial independence of the publication. The job was created by Congress. The paper's independence is enshrined in law. Read more: https://t.co/TewtQserCc
Inbound Is Dead; Focus on AI‑resistant Traffic Moats
The term INBOUND is now considered POISON. ☠️ HubSpot changed their flagship conference name from INBOUND to UNBOUND -- what does that tell you about where SEO is going? Think about how many meetings were called. How many hours of...
Wuthering Heights Streams on HBO Max After 77‑day Window
Emerald Fennell’s adaptation of #WutheringHeights starring Margot Robbie and Jacob Elordi will begin #streaming on #HBOMax on Friday, May 1. Its linear television premiere will be the following day on #HBO. That’s a 77-day window between US-wide theatrical release and SVOD....
Twitter Must Stay
Twitter needs to be Twitter and stop trying to be every other social app, just shittier
Pearlena Igbokwe: Pilots Return, Co-Viewing Boosts Platforms
LISTEN: NBCUniversal’s Pearlena Igbokwe on the Return of Pilots, the Value of Co-Viewing, and Leveraging Broadcast and Streaming Platforms https://t.co/MS3GNvpuOW via @variety
Find Verified Experts in Under 3 Minutes—Free
Journalists: how long does it take you to find a verified expert source? SourceVault™ finds one in under 3 minutes. → Verified quotes, ready to use → AI visibility score for each source → Interview questions pre-written → Outreach draft included Free. Built for deadline pressure. https://t.co/XySPnqbt2Q
Washington Post Editorials Reveal Republican Bias on Gerrymandering
The Washington Post editorial board has a Republican bias problem, and these two gerrymandering editorials make it impossible to ignore. https://www.readtpa.com/p/the-freakout-and-the-abyss
Exploring Whether History Was Truly Less Violent
Is It True That... the Past Was Less Violent? - Watch the full documentary (but not in the US, unfortunately - seems to be Europe-only). | ARTE in English https://t.co/yxWj1xlBBx
Automation Will Dominate Marketing, but Sales Still Need Humans
I think in distribution, we will get to a point where you can pretty much automate Ads, SEO, and content building more generally speaking. But I think closing for sales will still require human rapport for a long time.
AI Powers Artists to Secure Their First 1,000 Fans
How AI helps artists find their first 1,000 fans. SoundCloud CEO Eliah Seton explains how the “First Fans” product works.
BookScan Numbers Mislead: Not Equal to Sales or Royalties
I wrote a quick explainer post on BookScan vs. book sales vs. royalty statements. (Pivoting off the Lindy West discourse). Plus, a little publishing gossip… https://countercraft.substack.com/p/why-bookscan-is-different-from-book
Podcasts Power Your Content Ecosystem and Repurpose Everywhere
Insightful: A #podcast can be central to your content ecosystem for 2 reasons. First, you can host a powerful content program with recurring shows, industry guests, and authority-building through video. Second, you can use the podcast to feed all your other content formats...
Ad Dollars Moving From TV to Digital Platforms
TV’s Next Upfront Really Isn’t About TV: Where Will Ad Dollars Go? https://t.co/9r1VcjnpAx via @variety
Instagram Insights Revamped: New Reel Metrics Highlight Performance
Instagram Insights just got an upgrade. 📊 The most important metrics are now front and center, organized into three tabs: Overview, Engagement, and Audience. 📈 There are new “Views over time” and engagement rate metrics for Reels, like share rate and...
Formulaic Romance Lines Stifle Creative Titles
That. And the problem is not that there isn't some truth to some of these claims it's that it's all flattened. Harlequin, which has really specific lines (Billionaire Exotic Men) has more formulaic titles/covers. So titles like "The Hunky Greek...
Super PAC‑Funded AI Pretending to Be Journalists Is Unethical
This is absolutely wild. The whole thread and the longer @TheMidasProj piece are worth reading. Super PAC-backed AI agents posing as journalists is offensive to those of us who are actual journalists. (Along with this being unethical & harmful for society...
Guest Editors Turning Journals Into Playgrounds of Bad Science
Growing use of guest editors has turned some journals into a ‘playground of bad science’ https://t.co/vkS8OED5Ba
Upfronts Still Move Billions, but TV Viewership Wanes
The upfronts, the biggest national market for TV advertising, are still a central place for trading in billions of dollars tied to commercials. As for TV, not so much..... https://t.co/23ANfT2Zg1
NotebookLM Adds Editable Slides and Custom Infographic Styles
Google's NotebookLM got a pair of new updates with Editable Slide Decks and Infographic styles. 📓 The former lets you edit slides it created to tweak text, visuals, and layouts to customize presentations, while the latter lets you choose from different...
Hollywood's Triple Crisis Sparks Creative Renaissance via Gaming
New pod: THE TRIPLE CRISIS IN HOLLYWOOD—AND THE FUTURE OF MOVIES, WITH @SeanFennessey Just a really fun conversation about the state of film, the evolution of media, and the future of culture. Feat.: The triple crisis - Ticket sales per capita down...
Being Chronically Online Undermines Authentic Social Media Content
Please stop asking for “chronically online” I’d argue it makes Social Media Managers WORSE. Yet somehow it’s in half the social media job descriptions I come across, like it’s a superpower instead of a fast track to burnout, anxiety, and genuinely...
Brands Are Mastering Reddit Beyond Ads and AMAs
This week I wrote about how brands are cracking Reddit — and not just with AMAs or ads on the platform 🛀🏼 Dove incorporated Reddit comments into a campaign 💵 Fidelity Investments hosts a community hub for investors 🥯 Philadelphia Cream Cheese gifted...
Pick One New Skill to Boost Your Content Creation
What skill do you want to learn this month to become a better content creator?
AI Is Inflating Online Writing, Undermining Quality
Thanks to AI, every piece of writing online now is far too long Entire email newsletters that were clearly expanded from a tweet, 5 paragraphs to say the same thing over and over Text is cheap so people have forgotten that quality...
Special Issues May Undermine Peer Review, Prompting Retractions
Is it time to rethink the plethora of special issues scientific journals publish? The growing number of retractions from what is perceived to be a more lax peer review process points to a problem, @AnilOza16 reports. https://t.co/dG9Fgz0QQh
Livestream “Guys Reading Tweets” Signal Media’s New Direction
🎙️ NEW POD: The @loudmouthjulia & I go deep on MTS, TBPN, and the rise of the “guys reading tweets” livestream genre…. and what it tells us about the future of media. Apple: https://t.co/Yf2y5lUzsR Spotify: https://t.co/1RoobRMOQT @PuckNews
Apple's Widow's Bay: Unusual, Yet Not Twin Peaks
Widow's Bay is Apple's most unusual TV series since Severance — but it's no Twin Peaks. https://t.co/YV3YR3xpRF
YouTube Livestream Ads Hijack Mobile Audio, No Mute Option
Live stream ads now on mobile, and they take over the audio -> YouTube is rolling out a new ad format for livestreams on mobile that won't disrupt your viewing experience, but with a big catch "Since the ad runs alongside...
French PR Exec Uses FB Network to Discredit Heat Pumps
REVEALED: A French PR executive with gas industry ties linked to a coordinated Facebook network spreading heat pump misinformation. Always the same playbook: manufacture doubt, delay the transition, protect the incumbents. https://t.co/2361C6GUYY
NFL Remains Free TV Lifeline as Entertainment Shifts Streaming
D.C. Memo: @RichLightShed Partners Asks, How Important Is NFL to Free TV? 'No Other Programming Matters' - Wall Street analysts predict networks may cut or shift more entertainment content to streaming | https://t.co/1pvZDWB9tD https://t.co/h2C9NuOoGM
Disney Dominates NFL Draft with 135 Sponsorships
Throughout #NFLDraft Week, #Disney has: -135 total sponsorships across 30 advertisers, including 9 new advertisers, airing in NFL Draft coverage -Nearly 80 live sponsorship executions on Days 1, 2 & 3 on #ESPN, #ABC, #NFLNetwork & #ESPNDeportes More than 50 surround sponsorship executions leading up...
Snapchat’s Ideas Thrive While Its
Snapchat shaped the way millions communicate. Its ideas were copied by every major platform. Yet the company behind those ideas has barely made a profit. Something in the business never grew as fast as the product:
Trade Desk Faces Pricing Pressure From Amazon DSP
Former Trade Desk Manager on challenges within $TTD: 1. It's hard to compete against Amazon DSP "Competing on price is very difficult for them for the reasons I outlined before. It's the sole point of their revenue, so it's very difficult for...
Inside the NFL Draft: No.1 Pick Mendoza Talks
Your morning listening: It's a CNBC Sport NFL Draft extravaganza --> I speak with No. 1 pick Fernando Mendoza and NFL Draft guru Dane Brugler: https://t.co/ymFPUFXXOc