Alt-Cast Draws 6% Viewership, Peaks at 1.5 M Viewers
The Fab Five alt-cast on truTV drew 810,000 viewers Saturday night -- or around 6% of the total audience for Michigan-Arizona. But the blowtout meant the audience peaked in the first half -- to the tune of 1.5 million viewers https://t.co/rDh9sEg8XT
YouTube Star to Star in Anime by One Piece Showrunner
Anime Series Featuring YouTube Streamer @ishowspeedsui, Written by ‘One Piece’ Showrunner Matt Owens, in the Works at Brian Robbins’ Big Shot Pictures (EXCLUSIVE) https://t.co/WVWgpUUrzL via @variety
Big TikTok Audience, but Math Forces Me to Quit
I've been on TikTok for five fucking years now... and I am de-prioritizing it despite my audience of 200k+ people. This isn't a dramatic exit or a hot take. It's just math.

Hacks Concludes, Solidifying Its Status as TV Comedy Masterpiece
From Jean Smart’s Heart Surgery to a Shocking Lesbian Episode, ‘Hacks’ Ends — and Cements Its Legacy as One of TV’s Best Comedies https://t.co/oiArqsVFNs via @variety https://t.co/szx1imhuLe

Killing Eve: Emmy‑Winning Assassin Thriller Ran Four Seasons
Emmy award-winning assassin thriller "Killing Eve", based on Luke Jennings' "Villanelle" novel series, debuted on BBC America in 2018. It aired for four seasons and starred Sandra Oh, Jodie Comer, and Fiona Shaw. https://t.co/Kl9V2U5g6J https://t.co/IKAnaqyDiL
Ellison Distrusts Jeff, Predicts His Exit After Merger
33 days ago at @PuckNews: "Sources... have told me that David [Ellison] no longer trusts Jeff, and suspects him of being involved in various leaks to the press and others during his time as president. Those same sources believe Jeff is...
Joe Zappa Shares Sharp Pen Journey and Adtech Outlook
Turned the tables on @joe_zappa for once this week on the pod and put him in the interviewee seat. Really good conversation about his journey w/ Sharp Pen, the state of adtech marketing, and more. Link below.

YouTube Tests Auto-Speed to Save Viewers' Time
YouTube is testing a feature called Auto-Speed that automatically adjusts video playback rates to save time without losing comprehension. It's exclusive to Premium subscribers until April 27.
Returning to GameCraft: Insightful Business Lessons & Growing Audience
Grateful to be back for another season of @gamecraftpod with @mitchlasky. Mitch has a unique ability to see the present clearly. I walk away smarter every episode. We started this to explain the business of games. I remain stunned by both...
Seeking Ideal Publication Partners for a $16 Bundle
VERY HYPOTHETICAL QUESTION lets say that instead of paying nine bucks a month to read Extra Points, you could pay ~16ish and also get 1 or 2 other publications/paywalled podcasts. If that was possible, who would want...
LLMs Fuel Exaggerated Posts to Game Engagement Algorithms
“Social media algs reward engagement, and LLMs are excellent at writing in different styles, so people use LLMs to translate posts and news stories into [exaggerated, misleading] versions that get more engagement” I see a ton of that here. not good.
Tired of Meta‑only Advice; Want Alternatives for Growth
It is SUCH a bummer that every person I talk to tells me the only real path to meaningful audience growth is via Meta ads. I would rather give my money to *any* other platform.
Own Your Audience: Distribution Beats SEO Reliance
A $50M media company. 19 employees. Built from a small town. The moat wasn’t content... It was distribution. Traffic spikes are rented. Email lists are owned. If you’re still relying only on SEO, you don’t have a strategy. You have exposure. This conversation is...

AI-Driven App Surge Shrinks Organic Discoverability
The App Store discoverability squeeze "If the number of apps available in the App Store explodes through AI-assisted coding agents, yet the surface area for organic visibility remains fixed — or, actually, decreases, given that the second ad placement in search...
Mainstream Media Mislabels Crypto Insider Adam Amid Quantum Debate
Man the mainstream media really has no idea what is going on in the crypto space hey Framing Adam as some obscure guy and not someone who’s been fighting with nic Carter about quantum on X everyday 😂
NFL Media Rights Surge: Mini‑Packages, Streaming, Flag League Prospects
NEW PODCAST: The guest is Ben Fischer of @sportsbusinessjournal Topics: How pricey will the NFL get in the future for media companies? The latest on on the four-game mini-package and distributor for the NFL's Melbourne game; teams being able to...
Longer Threads Reduce Theft, Boost Meaningful Dialogue
People are shady as fuck out here on Threads. I have seen SO much content just get swiped and stolen with no credit given to the original creator. Most of that content? Quick, funny, insightful one-liners. Yeah, they hit. Yeah,...

Op-Eds Don't Define Media Brand Values, Says Critic
I find this Oltermann piece unhelpful to media literacy. A news brand running op-eds by Orban or Musk doesn’t impugn company or the CEO’s values. And supporting America doesn’t mean any specific admin especially current one. I liked Axel Springer’s...
Gen Z Exploited by Sports Betting Ads, Concerns Ignored
Gen Z will learn like all generations do, that your main concerns will not be addressed. Instead they will be exploited Gen Z is getting bombarded with sports gambling and prediction market ads as the powers that be suck them...
Meta's New Attribution Inflates Conversions by 30‑35%
Meta’s over attribution over performance the last 2 weeks has been absolutely horrendous. Some of the worse case brands are showing 30-35% more conversions on Meta than is being shown on Shopify. Truly feels like they broke something when updating the attribution.

Anchor's Month-Long Vanish and CNN's Bill
TV Q&A: Why did a @KDKA anchor/reporter disappear for a month? What was up with the rude @CNN listing for Bill Maher’s show? Via @TribLIVE https://t.co/RaDfCmCmxT https://t.co/DjJQCzdDEO
Beehiiv Article Links Missing Dofollow Attribute, Why?
I wrote articles on @beehiiv with links but they aren't dofollow backlink. Which is weird as I have seen many websites with dofollow backlink from beehiiv posts. Any idea why? Did I do something wrong?
Avoid Manual Triggers That Cause AI Content Spikes
Scaling AI-generated content for AEO/GEO purposes? "Mt. AI" can result from an algorithmic drop or a drop from a manual action. See below what the manual action could look like. You don't want this. You really don't want this. :)...
Harrison Ford Returns for Season 4 After Optimistic Finale
‘Shrinking’ Creator Confirms Harrison Ford Will Return for Season 4 as Show’s Grief Storyline Ends With ‘An Incredibly Optimistic and Happy’ Finale https://t.co/gAv85VpIRR via @variety
Media's Duty vs Clickbait: Why False Stories Spread
There are two interesting questions here: 1. The obligation: Do media get to transmit things they should know are false? 2. The motivation: Do they do it for political reasons or just because it creates more clicks?

India Becomes World's #2 Music Streaming Market
Lumiate says India is now the second-largest music streaming market behind the U.S., with 489.9 billion streams clocked in 2025. India is also the largest market for ad-supported streaming in Asia, with 84% streaming share coming from that channel. https://t.co/tIxk1tPtde
ChatGPT Introduces Ads to Fund Free Service
ChatGPT has announced the introduction of advertisements within its platform, marking a significant shift in its user experience. This new revenue model aims to balance free use with sustainability. Read more: https://t.co/UgTEWz3Z1Y @wearetenet
Legacy Media Embraces Fraud Investigations After Nick Shirley’s Shift
Now that @nickshirleyy made it acceptable to investigate fraud, the legacy media is finally jumping on the opportunity.
Euphoria Premiere Delays Make Axl Rose Appear Punctual
I don’t want to say the Euphoria premiere is running late but it is starting to make Axl Rose seem punctual.
Elon View Counts Far Lower than TV Audience Numbers
Thank you. I continue to see this with a number of comments about TV shows. A lot of clueless people on here think Elon's view counts on here are comparable to a TV viewer count when they're typically (several) order(s)...
60 Minutes Staff Fear Producer’s Ouster;
Inside "60 Minutes," the staff is anxious about the possibility the show's top producer might be thrown overboard. Meanwhile, Bari Weiss has raised The Free Press during discussions about the program.
CNN's False Iran Headline Demands Accountability
More outrageous conduct from CNN. Fake news is bad enough for the country, but pushing out a hoax headline in such a sensitive national security moment as this requires accountability. Iran put out an official statement that simply cannot be squared with...
Resist Algorithmic Tyranny with the Human‑Centric Marginalian Newsletter
For an act of resistance to the tyranny of algorithms, try the Marginalian newsletter—undistracted notes on the search for meaning, free, ad-free, AI-free, fully human since 2006, made of feeling and time: https://t.co/8ApDA5YPF6
Speculation: X Disabled Japanese Twitter Amid Iran War Talk
Did X turn Japanese twitter off? Maybe all this Iran war talk is paving over it
Nexstar Argues Station Growth Doesn't Boost Distributor Leverage
Nexstar tells the judge it doesn't believe an increase in the number of stations it owns leads to an increase in leverage in negotiating with pay-TV distributors.

DualShot Captures Portrait and Landscape Simultaneously, but Framing Matters
I tested the DualShot app this weekend — it lets you capture content in portrait and landscape mode all at the same time It's pretty amazing if you're trying to record for both types of video but it does take some...
Know Your Audience Deeply to Win
The creator who understands the viewer best wins. ✅ Where they are. ✅ How they feel. ✅ What they want. ✅ What they need.
LinkedIn Reportedly Eyeing Acquisition of All-In Podcast
LinkedIn rumored to be bidding to acquire The All-In Podcast, with plans to rebrand it as The Linked-In Podcast.

Women's Basketball Viewership Soars Past 9 Million
Attn: Women's Basketball fans. UCLA-South Carolina averaged a massive 9.9M viewers. Beat last year's 8.6 million viewers across ABC and ESPN for UConn-South Carolina. Think about this: The national title game averaged 4.68M just four years ago. https://t.co/VIDYRkMw6d
Inside the Lucrative World of Journalism Award Consultants
There’s a great story to be written about the business of journalism awards and “awards consultants”
Oscars Delayed Due to ABC’s Packed Feb Lineup
Likely reason why the #Oscars are so late: ABC’s first-quarter 2027 slate includes its first as the distributor for the #Grammys on Feb. 7, under a new 10-year deal running through 2036. ABC is also set to televise #SuperBowlLXI on Feb....
The Testaments Shines as a Stunning Handmaid Sequel
‘The Testaments’ Is a Stunning Follow-Up to Hulu’s Dystopian ‘The Handmaid’s Tale’: TV Review https://t.co/0tSuPorlgJ via @variety
Judge's Injunction Threatens Nexstar‑Tegna Merger Completion
⚡️ The Big Chill: How Judge Nunley’s Injunction Could Ice Broadcast M&A ⚡️ $NXST Given the harshness of Nunley’s March 28th Temporary Restraining Order, we believe the most likely outcome will be a preliminary injunction barring Nexstar and Tegna from...
Journalists Flock to Call President for Upcoming Remarks
loving this trend of every journalist calling the president to ask what he’ll say in a few hours
AP Threatens Legal Action as Lee Seeks Contract Exit
Scoop: AP threatens Lee Enterprises over potential contract breach — Lee said last month it wants to terminate its contract w AP. Has suggested it's because of its focus on local coverage — AP says its legally bound to their deal, which...

SEO Firms Race to Game AI Search Citations
The AI search boom created a new arms race as SEO firms and brands tried to manipulate search to get cited by ChatGPT, Gemini, and Google’s AI tools https://t.co/hxKdN24GNX #ArtificialIntelligence #Innovation #Technology #Tech #TechNews https://t.co/2QgbSDAR9y

Copywriters Mistake Their Own Writing for AI
am pretty sure this isn't AI but instead copywriters who are convinced this is elevated copywriting and that's why everything was trained like this https://t.co/cozWKKV6BK
AI Agent Enforces 24‑Hour Freshness for News Feed
A few people said my new AI news site was sharing some old items that people were sharing here on X (It is only looking at the AI community here on X). So this morning I told my AI agent off....

Lawmakers Push FCC to Block Sports Media Consolidation
In a letter Monday to @BrendanCarrFCC about the cost and inconvenience of TV sports and streaming deals between @Disney’s @ESPN and @NFL and @MLB, @SenWarren and @RepPatRyanNY said, “To promote competition in sports media in support of the public interest,...
Netflix Doubles Down on Rom‑coms with New 'Court Date' Pickup
Excl: Netflix leaning hard into rom-coms, with its latest move being a pick up of a pitch titled COURT DATE from rising writer Michael Montemayor. Berlanti/Schechter Films is on board to produce. https://t.co/60L4PtCqtH