Haslams Pay Record $205M for New NWSL Franchise
SCOOP: The Haslams have landed the latest @NWSL expansion team. They've agreed to pay a record $205 million fee, separate from practice facility project and stadium upgrades. More at @Sportico w/ @JacobFeldman4 👇 https://t.co/cxZ6UJoRDe
Missouri Sportsbook Tax Increase Stalled, 10% Likely Remains
Missouri lawmakers will not discuss a bill to raise sportsbooks' tax rate to 34% of GGR after the bill's sponsor pulled it from consideration during a public hearing today; the bill may be considered again, but the probability increases that...
Silo Season 3 Launches on Apple TV July 3
Season 3 of #Silo will begin #streaming on #AppleTV on Friday, July 3 with weekly one episode drops through September 4. $AAPL
Churchill Downs Spends $85M for Preakness IP Rights
Churchill Downs Drops $85 Million to Buy Preakness Stakes IP Rights 🏇 https://t.co/0nWgyU7bqu via @sportico @JustBirny

NY Attorney General Probes Gemini Since Super Bowl Bet
The New York AG Office's investigation of Gemini dates back to December with the first sports bet made on the Super Bowl. https://t.co/iyXAyw1TSk
Stadium Bonds Cost Double the Tax Revenue Generated
At a 4% interest rate, Missouri's $900m in stadium bonds would cost ~$50m a year to pay off, while bringing in only whatever slice of $28m/year in state, county, and city taxes attributed to the Royals actually goes to the...

FIFA's Last‑minute Ticket Email Raises Sales Doubts
Seems odd to get an email from FIFA a few minutes just 50 days before the World Cup starts offering tickets to all 104 matches. I wonder why? Could it be that ticket sales are not as good as Gianni...
Property Tax Relief Would Deepen Illinois Budget Deficit
Adding property tax "relief" to a $2B Bears tax break would just blow an even bigger hole in the state budget, so Illinois would either have to raise other taxes to compensate or cut spending on other services. https://t.co/H7JB6qsTTZ

Seattle's Two Sports Teams Have Sky-High Price Tags
There are two very expensive sports teams for sale in Seattle. Here's how those costs might break down 👇 https://t.co/m5rrbItOIP

Spurs Postpone Fiesta Jersey Night Until Second Round
The San Antonio Spurs told @Sportico that they will not have another Fiesta shirt night until the second round And, in adherence to the NBA's policy of only primary jerseys in the Conference Finals and Finals, they wouldn't wear the Fiesta...
Top 10 WR Extension Candidates: Analysis and Valuations
10 Potential WR Contract Extension Candidates, including analysis, valuations, & predictions for: ▫️Puka Nacua ▫️Chris Olave ▫️Drake London ▫️Zay Flowers ▫️George Pickens ▫️Michael Wilson ▫️Rashee Rice ▫️Josh Downs ▫️Christian Watson ▫️Parker Washington https://t.co/JeE0oyDMyK
NFL Media Rights Spark Growing Regulatory Scrutiny
The NFL's push to open its media rights deals--along with its ongoing relationship with the streamers--has opened it up to a wave of regulatory inquiry. But is the scrutiny more than just a headache? @eriqgardner walks us through it all. https://t.co/93JdDEnQhd
Six RBs Poised for Contract Extensions: Analysis & Valuations
6 Potential RB Contract Extension Candidates, including analysis, valuations, & predictions for: ▪️Jahmyr Gibbs ▪️Bijan Robinson ▪️Devon Achane ▪️Jonathan Taylor ▪️Breece Hall ▪️Chase Brown https://t.co/1eCRzQg2ur
Trump Threatens to Cut Federal Funds over Sports Policies
President Trump has shown a willingness to pull federal money from colleges that fail to comply with his preferred policies. He could do that with schools that don't follow his preferred college sports policies. Now that would change college sports:...
Athlete-Run Productions Flood Market, Overwhelming in Quantity
Impossible to keep up with them, to say they are a dime a dozen doesn’t do justice to just how many there are. And they often are made by athletes own production companies.
NBA Likely Anticipated AAF Issues, Sought Early Contact
The NBA might’ve wanted to contact the Alliance for American football league players and executives too . They might’ve seen this coming then.

House Settlement May Spark NCAA Conference Realignment
NIL/rev-share strategy is starting to influence competitive balance at the conference level... Could the House Settlement accelerate conference realignment across the NCAA? This is explained in my book NIL 101: The House Settlement Get 40% off https://t.co/yBVisUkFCL https://t.co/jr6m26j2qU

2026 World Cup: Beyond Profit, Shaped by Geopolitics
My first article as @ForbesSports contributor. More to come, especially on the geopolitical economy of this summer's tournament Why The 2026 World Cup Will Be About Much More Than A Commercial Bonanza https://t.co/Dki252R93W https://t.co/z1kTv1GF8b
Exploring Football Finance: Breakeven Clubs to Premier Valuations
Today’s @POF_POD with @kevinhunterday ⚽️Breakeven clubs ⚽️Football x Music ⚽️Cowdenbeath ⚽️Canadian Premier League ⚽️Notts County ⚽️Premier League total valuation 🍎 https://t.co/co5hByjaNK 🎧 https://t.co/S91LvVJUFd
Council Approves $25M Women’s Soccer Deal Amid Controversy
Another indefensible stadium deal. Elect 👏Better 👏People 👏 Columbus council OK's $25M women's soccer deal with last‑minute update https://t.co/DkXfN6YkYS
Eagles Lock Wicks with $9M Guaranteed, Cap‑friendly Deal
WR Dontayvion Wicks' #Eagles Contract ▫️2-years, $16.1M total value ▫️$9M fully guaranteed ▫️$7M cash in 2026 ▫️$2.25M incentives ▫️4 void years for cap
Fans Angry as Cavs Game Moves to Paywall
So f'ng mad I can't watch the @cavs tonight as @nbc decides to put it on their pay platform. But more so with Adam Silver and @nba for letting that happen. You all suck.
Google, Kia, DoorDash Power NBA Playoff Broadcast
NBA playoffs presented by Google, pregame coverage by Kia and starting lineups by DoorDash. Got it!
Flacco Gets $4M Guaranteed, Cap‑friendly One‑year Deal
QB Joe Flacco's #Bengals Contract 1-year, $6M base value $4M fully guaranteed 2 void years for cap purposes The deal contains a variety of playing time & playoff-based incentives that max out at $2.75M.
Aubrey Lands Record $10M Kicker Season
Brandon Aubrey's #Cowboys Extension 4 years, $28M new 5 years, $33.767M total $15M fully guaranteed $5M more next March Aubrey gets $10M cash in 2026, the largest single season payout for a kicker in NFL history.
Youth Sports Turn Into High‑stakes Luxury Market
Sign of the apocalypse when Robb Report does a story on Youth sports. Meet the Families Betting Big on Their Kids’ Athletic Futures https://t.co/I40UVdgZM3 via @RobbReport
Danny Pinter Lands $2.75M Ravens Deal, $1.5M Guaranteed
G Danny Pinter signed a 1 year, $2.75M contract with the Baltimore #Ravens that includes $1.5M fully guaranteed. Pinter played on a $1.6M contract with the Colts last season.
Falcons Fill Roster Gaps with $21M One-Year Deals
Recent Atlanta #Falcons Contracts (est. $21M of cap space) OT Jawaan Taylor 1-year, $5M; non-gtd RB Brian Robinson Jr. 1-year, $2.5M; $775k gtd QB Trevor Siemian 1-year, $1.3M; non-gtd LB DeAngelo Malone 1-year, $1.5M; $215k gtd CB Darnay Holmes 1-year, $1.2M; non-gtd RB Tyler Goodson 1-year, $1.145M; non-gtd

Dr. J’s Bottling Deal Sparked Billionaire Success
Today, I moderated a panel in Philly with the legend Dr. J talking business and trade. We even recapped his deal owning a Coca-Cola bottling company decades ago. It’s the same business that turned the late, great Junior Bridgeman into...
Bills Lock in Low-Cost Depth, Preserve $12.7M Cap
Recent Buffalo #Bills Contracts (est. $12.7M of cap space) C Lloyd Cushenberry 1-year, $1.4M, $1.2M gtd C Austin Corbett 1-year, $1.4M, $1.2M gtd S Damar Hamlin 1-year, $1.2M, $25k gtd WR Trent Sherfield 1-year, $1.3M, non-gtd
Jaguars Free $5.7M Cap, Walker Earns $10M Raise
Travon Walker's #Jaguars Extension 4-years, $110M new 5-years, $125M total $50M g'teed at signing $15M more next March 3-years, $77M practical The Jags free up $5.7M of 2026 cap space with the extension, while Walker gets a $10M raise this season.
ESPN Waited for Cable Decline Before Launching DTC
So ESPN finally launched a direct‑to‑consumer D2C platform. But why the heck did it take so long? My view - as shared in this week's pod: I think the more useful way to look at it is through the lens of commercial...
Six QB Extension Candidates Ranked with Valuations and Predictions
6 Potential QB Contract Extension Candidates, including analysis, valuations, & predictions for: ▪️Lamar Jackson ▪️Baker Mayfield ▪️Matthew Stafford ▪️Jacoby Brissett ▪️Bryce Young ▪️C.J. Stroud https://t.co/YIuKJAO30a
WSU Crafts Unique, Powerful Brand Amid Pac‑12 Expansion
WSU president Elizabeth Cantwell on possible Pac-12 expansion (today at AD Jon Haarlow's news conference): “We are building a new brand, which is unique and very powerful ...
55 Operators Eye Alberta’s July 13 Online Betting Launch
At least 55 online gaming operators had shown "strong interest" in launching in Alberta, per documents published by the province's regulators; Alberta is set to launch its commercial online casino and sports betting market July 13.
Moore's $10M Non‑guaranteed Deal vs Richardson's $5.3M Guarantee
Kenny Moore II is on a 1-year, $10M non-guaranteed contract (and would require a new deal). Anthony Richardson Sr. is on 1 year, $5.3M guarantee.
Bears Lock Darnell Wright with $22.6M Extension
The #Bears have exercised a $19.07M 5th-year option for OT Darnell Wright. The 24-year-old is now under contract at 2-years, $22.6M guaranteed through 2027.
Kickers Command Record Contracts, Aubrey Tops $28M
Top Kicker Contracts All-Time Brandon Aubrey, $28M Harrison Butker, $25.6M Younghoe Koo, $24.25M Justin Tucker, $24M Matt Gay/Dan Bailey, $22.5M Top Kicker Guarantees All-Time Brandon Aubrey, $20M Harrison Butker, $17.75M Justin Tucker, $17.5M Matt Gay, $13M Tucker/Chris Boswell, $12.5M
NCAA Budgets Hide Individual Coach Salaries; We Archive Contracts
An NCAA MFRS Report budget document will say how much a school spent on coaching salaries in a given FY, but won't always break that down by coach. We have (most) head coach contracts in PDF form in the Library,...
Gymnastics Expenses Surpass Revenues, According to Data
I do, but it's not easy to spit those out in newsletter format. But those tables are easy to produce in the Extra Points Library: https://t.co/abtb281rM5 I will say: reported expenses outpace revenues in gymnastics.

Amazon Prime Video to Stream All Six NBA Playoff Games Thursday‑Friday
Amazon Prime Video is scheduled to have all six NBA playoff games this Thursday & Friday. https://t.co/OQK3tw5f0L
Val Ackerman Retires After Reviving the WNBA
Well deserved no one fought a better fight in today's challenging business. @BIGEAST commissioner Val Ackerman retiring after years reviving league https://t.co/YfuaPOP1LE via @usatoday
AUSL's Wonka‑style Promotion Surprises Invited Players
This is pretty genius. The AUSL sets up a Wonka-like promotion and surprises players who have been invited to join the team. Cool story.
R
Fun fact: The Rangers' majority owner co-founded Energy Transfer, which operates the Dakota Access Pipeline. Rangers players wear Energy Transfer logos on their jerseys as part of a sponsorship deal. Energy Transfer is currently on the verge of bankrupting Greenpeace in...
Padres' Revenue Surge Explained: Key Growth Drivers
A look at the business of the @Padres. Words and pictures from @kbadenhausen, @JustBirny and @LevAkabas ⚾ San Diego Padres’ Business Is Booming. Here’s Why https://t.co/YAUpH4a5Zf via @sportico

Stadium Ads Return Sparks Debate Among Baseball Purists
Ads covering the stadium is nothing new. The disappearance of ads actually caused just as much of a stir among baseball "purists" when it happened. https://t.co/giW5htoW0R
Gymnastics: Only College Sport Paying Women More Than Men
Gymnastics is the rare college sport where programs are spending substantially more money on the women's programs than the men's. In today's (free) Extra Points, we broke down all the budgets in both sports:
Williams' Deals Peaked at $138M, Now Shrink
Trent Williams' Contract History 6-yrs, $60M (rookie deal) 5-yrs, $68M (rookie extension) 6-yrs, $138M (SF extension) 3-yrs, $82M (SF renegotiation) 2-yrs, $50M (SF renegotiation)
Dodgers’ Massive Payroll Translates to Top Winning Record
Top 5 MLB Tax Payrolls and their current records 1. Dodgers, $415M, 15-6 2. Mets, $381M, 7-15 3. Yankees, $337M, 13-9 4. Phillies, $314M, 8-13 5. Blue Jays, $309M, 8-13
Brown's $113M Deal Effectively a Two‑year, $50M Contract
From a guarantee perspective, A.J. Brown's 4-years, $113M remaining is a 2-year, $50M contract for practical purposes, that could be a 1-year, $33M deal if necessary.