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Quick Fire 🔥 with Feranmi Ajetomobi

Feranmi Ajetomobi has spent a decade driving growth across Nigerian fintech, consumer goods, and web3 ventures, from Cowrywise’s savings habits to Flutterwave’s rapid scaling. He leverages behavioral psychology, community‑led tactics, and data‑driven nudges to turn dormant users into active transactors. Ajetomobi now leads growth at Timon, a money‑app for digital nomads, while planning a PhD in behavioral psychology. His unconventional path—no formal marketing degree yet a track record of scaling user bases—highlights the power of intuition‑backed experimentation in emerging markets.