Weirdo Snacks Illustrates Flavor With Cartoon Hijinx
Weirdo Snacks, a brand from MABA, has launched a bold visual identity that turns each flavor into a cartoon character. The packaging features expressive, chunky typography and vibrant color palettes designed to resonate with Gen Z humor. By treating snack packs as personality‑driven moments, the brand creates instant curiosity on shelves. This approach reflects a broader shift toward storytelling‑centric design in the snack industry.
Could Gaming's 'Epic' Struggles Open the Door for More Advertisers?
Epic Games announced a layoff of roughly 1,000 employees as Fortnite’s player base and in‑game currency value decline, highlighting the title’s struggle to stay fresh. The broader gaming sector is experiencing a wave of cuts, prompting advertisers to wonder if...
How To Crowdsource Content Ideas From Your Audience Using Social Media
The article outlines a step‑by‑step guide for creators to crowdsource content ideas directly from their audience across social platforms. It recommends using social listening tools, monitoring DMs and comments, and leveraging interactive features like polls on Instagram, Twitter (X), YouTube...
Gnarly Suds: Opprobriations Uses Skate Nostalgia to Brand Wax’s THC ‘Brewskis’
Wax has introduced a THC‑infused non‑alcoholic beer line, with branding and packaging created by Opprobriations. The design draws on vintage skate and surf culture, aiming to differentiate the product in a market dominated by seltzer‑style cannabis drinks. Future Market Insights...
Vinted: Turning Second Hand Clothes Into Gold
Vinted has turned the second‑hand clothing market into a growth engine, reporting $12.5 billion in gross merchandise volume (GMV) for 2024 and expanding into three new European markets last year. The platform’s unique model makes selling free for users and shifts...
Hotel CRM Lead Nurturing Campaign Tactics and Prospects for 2026
Hotels are adopting integrated CRM and CDP platforms to nurture leads before booking, enabling real‑time, personalized communication. Modern systems automate triggers for abandoned searches, quote requests, and other intent signals while giving staff full guest histories. Reported results include conversion...
Uber Amps up ‘Sunbed Wars’ in Push for Book-Ahead Holiday Rides
Uber UK has rolled out a new "sunbed wars" activation, covering cars with giant beach towels to promote its Reserve service for airport trips. The campaign, created by creative agency Mother, taps into the British habit of early‑morning sun‑bathing to...
Why Scaling Ads Often Breaks Marketing
Scaling ad spend often backfires because it magnifies hidden flaws in a brand’s marketing engine. As budgets rise from roughly $122 per day to $1,220 per day, cost‑per‑acquisition spikes, conversion rates tumble, and creative fatigue accelerates. Audience saturation pushes marketers...
3 Practical Ways OpenClaw Helps Teams Make Sense of Google Analytics 4
Marketers are struggling with Google Analytics 4 because event naming is inconsistent, data lags cause panic, and thresholding or sampling hide insights. Adoption of GA4 has stalled, with many sites abandoning analytics during migration. OpenClaw introduces three KiloClaw recipes—a taxonomy...
Your First AI-Powered Win-Back Campaign in 30 Minutes Flat
The post argues that win‑back campaigns, when powered by AI, can be set up in under 30 minutes and deliver high ROI. It highlights that reacquiring a churned customer costs five to seven times less than acquiring new ones, and...
Microsoft Piles Up 80 "Copilot" Products, Apps, and Services
Microsoft announced that it now offers 80 distinct Copilot‑branded products, apps, services, and hardware, marking the largest branding overhaul in its history. The Copilot icon appears across every Microsoft vertical, from consumer Windows 11 and Microsoft 365 to enterprise platforms and developer...
United Celebrates 100 Years With Limited-Edition Vinyl Featuring Iconic “Rhapsody in Flight”
United Airlines commemorated its 100‑year anniversary by releasing a limited‑edition vinyl of its signature theme, “Rhapsody in Flight.” The record features a modern remix, a bonus track of the original song, and a zoetrope design that animates as it spins....
"Have Research? Want Readers?"
OTW has launched a dedicated Spine Research Hub that places orthopedic and spine research directly in front of thousands of practicing surgeons. The service promises to turn years of academic effort into measurable surgeon awareness, interest, and action. Researchers can...
“Sunshine” Is a 30-Foot-Long Animated Dachshund Sculpture
A 30-foot-long, hyperrealistic animatronic dachshund named "Sunshine" has been unveiled as a brand‑centric spectacle. The sculpture moves, wags its tail, and interacts with viewers, turning a simple dog figure into a kinetic advertising platform. Created by an unnamed production studio,...
Spirit Airlines Debuts Playful “Banana Plane” Liveries Celebrating Its Iconic Yellow Brand
Spirit Airlines has rolled out six special‑edition “banana plane” liveries, turning its signature bright‑yellow jets into oversized banana stickers. The first aircraft will enter service this week, with five more receiving the playful designs later in the month. Airbus is...
Octave Launches Intelligence-at-Scale Brand
Octave announced its spin‑off from Hexagon AB on March 2, unveiling a new brand identity as an independent company. The new entity consolidates Hexagon’s Asset Lifecycle Intelligence, Safety, Infrastructure & Geospatial divisions along with Bricsys, ETQ and Projectmates under a single...
Cardi B’s Grow-Good Is Finally Here, With a Visual Identity By Bully
Cardi B’s hair‑care brand Grow‑Good officially launched and quickly sold out its opening inventory. The line’s visual identity, crafted by agency Bully, draws on the aesthetic of Bronx bodegas. Formulations combine traditional Dominican ingredients—green banana, moringa, aloe vera, avocado—with a...
PracticeLink Reveals Refreshed Brand for Healthcare Hiring
PracticeLink, the leading physician recruitment platform, unveiled a refreshed brand identity aimed at emphasizing clarity, simplicity, and trust. The visual overhaul coincides with ongoing challenges in healthcare hiring, where clinicians juggle career decisions and recruiters scramble to fill critical roles....
The Show Business of Brands
The article argues that the most valuable consumer brands are moving toward a premium‑focused model that serves fewer, higher‑spending customers while leveraging cultural production. It likens modern CMOs to television showrunners, responsible for crafting a coherent brand narrative that behaves...
A Hook And A Story In 60 Seconds. The Prompt Bringing Me New Subscribers Every Week.
The author reveals that a compelling first sentence – a hook – is the decisive factor in whether a post captures attention. By using a simple AI prompt called the Story Crafter, writers can generate a hook and a 75‑100...
Crocs: The HeyDude Hangover
Crocs has transformed from a niche clog maker into a $3.3 billion revenue powerhouse, selling roughly 129 million pairs in FY25 and lifting average selling prices from $19 to $25. The brand’s accessory line, Jibbitz, surged to over $250 million, a seven‑fold increase...
Turner Duckworth Redesigns Blue Diamond’s Barista Almond Milk
Turner Duckworth has refreshed the packaging of Blue Diamond’s Barista Almond Milk to better resonate with coffee‑shop consumers. The redesign introduces a sleek, coffee‑centric visual language and tactile elements that differentiate the product on café shelves. Blue Diamond aims to...
How to Market Your Business on Social Media in 2026
In 2026, businesses must treat social media as a measurable growth engine rather than a guessing game. A clear strategy that ties each post to specific goals, audience research, and a content calendar is essential. Selecting platforms based on where...
We Hit 100,000 Subscribers on YouTube in 63 Days.
In just 63 days, the creator amassed 100,000 YouTube subscribers by publishing five high‑impact videos, each averaging hundreds of thousands of views. The channel’s portfolio includes a 1.3 million‑view “7 Rules of Money” video and several pieces on elite finance experiences....
What Is Prospecting and How Can It Grow Sales? (2026)
Sales prospecting is the disciplined process of identifying, researching, and contacting potential buyers before they enter the sales funnel. By defining an ideal customer profile and prioritizing leads based on fit, intent, budget, and timing, teams can personalize outreach across...
How Uber Eats Pulled Off This Video in 36 Hours.
Uber Eats unveiled a brand‑centric video in just 36 hours, detailed in an exclusive interview with Lexi Levin Mitchel, the platform’s Director of Social Media for the U.S. & Canada. The clip riffed on the heated Summer House drama involving...
CMO Survey: AI Growth Collides With Economic Reality in 2026
The latest CMO Survey reveals that while 68% of chief marketing officers plan to increase AI spending through 2026, they are simultaneously confronting a tightening economic environment. On average, marketers expect overall budgets to contract by roughly 12% year‑over‑year, forcing...
Thinking At The Edge Of What’s Possible With Avinash Kaushik – This Week’s Thinking With Mitch Joel Conversation
In the latest episode of Thinking With Mitch Joel, analytics legend Avinash Kaushik discusses how AI is reshaping marketing measurement. He argues that the industry’s past obsession with performance metrics has sidelined brand building, and AI is now correcting that...
How to Use TikTok Stories to Engage Followers (2026)
TikTok Stories let brands share 24‑hour photo or video updates, providing a low‑pressure way to stay visible between feed posts. Marketers can use Stories to test new ideas, showcase behind‑the‑scenes moments, tease product launches, and create a sense of exclusivity....
![[New Prompt] Hormozi Lead Magnet Generator](/cdn-cgi/image/width=1200,quality=75,format=auto,fit=cover/https://substackcdn.com/image/fetch/$s_!ekMV!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2756cd96-cc0b-4eb6-ae81-f448df8380c7_1280x1280.png)
[New Prompt] Hormozi Lead Magnet Generator
Alex Hormozi released a masterclass revealing that only three lead‑magnet formats consistently drive conversions: problem revelation, trial of the solution, and a single step of a multi‑step service. He illustrates each type with concrete examples, from HVAC mistake checklists to...
I Started An Ai Business From $0 To Prove It’s Not Luck
A creator launched a brand‑new AI‑focused business and documented every step over a 30‑day sprint, turning the venture into a cash‑generating operation. By selecting a high‑demand niche, building custom backend systems, and running targeted ads, the team generated $63,000 in...
How Can an AI Recommendation System Increase Sales?
AI recommendation systems transform browsing data into personalized product suggestions, boosting discovery and average order value. By leveraging content‑based, collaborative, or hybrid models, merchants can match algorithm complexity to their data volume and traffic. Real‑world cases like Orveon Global’s 10‑15%...
12 TOP VIRAL AI TOOLS & TIPS TODAY ✅ (3 APRIL 2026)
Yik Chan’s latest Substack post bundles twelve viral AI tools and tips, ranging from ready‑to‑use video prompts to a free‑access rollout of Google’s Veo 3.1 AI video model. The guide also spotlights four open‑source AI utilities that rival premium services, a...
Weekend Reading: AI’s Analysis of Soda and Alcohol Marketing on Social Media
Vital Strategies' Canary platform used AI to analyze soda and alcohol marketing on social media. It found Coca‑Cola appeared in 795 posts during the 2025 FIFA Club World Cup, generating about 6 billion impressions, while digital alcohol ads posted nearly 4,000...
I Let Claude Make AND Post My Instagram Carousel. Here's What Happened.
A creator tested whether Claude, an AI language model, could not only write a 10‑slide Instagram carousel but also publish it automatically via PRISM’s MCP integration. The prompt produced a narrative‑driven carousel in the creator’s voice, and PRISM posted it...
Playable Ads Trends in Mobile Games & Apps - February 2026
The February 2026 playable‑ads roundup highlights a surge in high‑budget campaigns, with the royalty‑themed Kingdom‑Match3 titles dominating the market. Increased investment from major networks like Applovin has amplified spend on SDK‑driven playables across multiple genres. Creators are leaning heavily into...
Best AI Agents for Sales: How AI Sales Agents Actually Work
AI sales agents are software that automate routine sales tasks such as abandoned‑cart recovery, lead qualification, and personalized follow‑ups, allowing merchants to operate 24/7 without expanding staff. They connect to ecommerce platforms, CRMs, and email tools via APIs, executing actions...
Who Should We Be Talking To
LexBlog is launching the LexBlog Library, a structured, citable repository of over two million pieces of legal practitioner publishing. The platform treats practitioner insights as secondary law, positioning them alongside traditional scholarly sources for citation by judges, researchers, and AI...
3 Strategy Shifts That Take You From 0 to 5k Followers
The post outlines three strategic pivots creators need to break the 0‑to‑5,000 follower barrier in 2026. It argues the old consistency‑trend‑viral playbook is obsolete, urging a shift toward retention‑focused growth content that aligns with a niche, delivers real value, and...
Delta Adds New York Times To Seatback Screens — ‘Free Access’ Is Really A Subscription Pitch
Delta Air Lines has partnered with The New York Times to provide SkyMiles members aged 18 and older with free, all‑access NYT content through its seat‑back entertainment system, Delta Sync. The offer grants up to 24‑hour access and can be used up to...
Liquid Death’s Mike Cessario on Building a Brand That Can’t Be Copied
Liquid Death founder Mike Cessario explained how the water brand leverages comedy to create a branding moat that rivals like Coke and Pepsi cannot duplicate. He argues that most consumer products are commodities, so differentiation must come from memorable entertainment...
Review Intelligence as a GTM Signal Layer
Slang AI, a voice‑AI reservation platform, is using restaurant reviews as a direct go‑to‑market (GTM) signal layer to pinpoint eateries that lose bookings due to phone‑answering gaps. The company built a five‑tool pipeline—Serper.dev for Google Maps discovery, Clay as a...
Beyond the Song: Why Artists Need Transmedia Storytelling
Artists are turning to transmedia storytelling to turn music into multi‑platform brands, as shown by BTS’s ARIRANG campaign that linked Spotify, Instagram and Google fan activities. Record labels are backing the trend, with Warner Music striking an exclusive Netflix documentary...
The NFL Has a New Official Professional Services Partner, and Yes, It’s a Legal Tech Company
Legal tech firm 8am, parent of LawPay and MyCase, has become the Tampa Bay Buccaneers' Official Professional Services Partner, securing naming rights to a 10,000‑square‑foot lounge now called the 8am Club at Raymond James Stadium. This follows a wave of high‑profile...
Build Your Own Channel Digest: The System I Use to Engage Intentionally on LinkedIn
The author created a personal "Channel Digest" to turn LinkedIn from a random scrolling habit into a purposeful relationship engine. By aggregating the right people, conversations, and market signals, the system lets users engage with intent rather than reaction. It...
Now Publicis Media Lands Global Microsoft
Publicis Media has won Microsoft’s global media business, a contract valued at over $1 billion, adding to its recent acquisition of Microsoft‑owned LinkedIn. Both accounts were taken from Dentsu, stripping the Japanese holding company of its strongest international media line‑up. The...
AI Across the Advertising Value Chain: What the Latest Research Reveals
Artificial intelligence is reshaping every stage of the advertising value chain, from concept creation to media execution, according to new research by Madison & Wall. The study, presented by CEO Brian Wieser, Managing Director Luke Stillman, and Adobe’s Principal AI...
The $37 Product That Changed My Entire Business Model
Carrie Loranger released a $37 Substack playbook on Gumroad that sold consistently without a formal launch, providing a steady revenue stream. The product revealed that paying customers are experienced creators seeking rapid growth, not beginners. This insight reshaped her subsequent...
Neuromarketing in Online Casinos: How Brain Science Drives Player Retention
Neuromarketing is reshaping online casino strategy by applying brain‑science insights to player behavior. Platforms such as BoyleSports use eye‑tracking, EEG and fMRI data to fine‑tune game interfaces, colors, sounds and reward timing. By triggering dopamine‑driven anticipation and personalized experiences, operators...
9 Storytelling Strategies To Help Coworking Spaces Stand Out
The article outlines nine storytelling angles coworking operators can use to differentiate their spaces, ranging from origin stories and core values to community profiles and unique advantages. By shifting focus from merely solving workspace problems to sharing human‑centric narratives, operators...