CBS Upgrades Regional Game to Prime‑time, Boosting Its Value
To be clear, CBS is getting to make a regional afternoon game into a prime time Saturday game. More value for them.

Amazon Delays LOTR Season 3 to November, Plays Safe
#AmazonMGM got traumatised so much by competing with #HouseOfTheDragon & #Andor they are not taking any risks this time around. With a first look, Amazon unveiled that #TheLordOfTheRings: #TheRingsOfPower' Season 3 will debut on #PrimeVideo only on NOV 11, leaving behind...
Repeat Your Message; Not Everyone Sees Every Video
Most people won’t see every video you post… don’t be afraid to say the same thing twice.

NFL Treats Networks Like Oprah: Extra Games for All
The NFL is playing Oprah with the broadcast networks: “you get an extra game and you get an extra game.” https://t.co/OXEuwvyr9g
Include Instrumentals with Full Songs to Boost Sync Approval
Most of the sync licensing briefs I get are for instrumentals. If you’re pitching full songs (good sync fees), supply instrumental versions too. Also, make sure the music production is solid 👌🏽 The more useful versions you give them, the easier it is to...

Digg Introduces Full Participation Icons for Every Story Interaction
today at @digg, we added full chain of participation icons for each person touching a story (post/repost/quote post), @thinkymachines just flew up to the top w/ this announcement: https://t.co/e8A8HKtWr1
Seeking All‑In‑One Manager for New Book Launch
Attn: book publishing ninjas... ...looking for someone to handle web design, marketing, Amazon, fulfillment, etc. for my new book Precepts (already fully designed and edited). Details here: https://t.co/Ad15Ayudzv
MLB's Multi‑Platform Expansion Could Trigger FCC Scrutiny
Derek Jeter at Fox upfront says MLB on more platforms than ever. Grist for the FCC probe?
Fox Predicts 150M Total, Overseas Will Eclipse US Viewership
Michael Strahan at Fox upfront says Fox expecting 15 mil viewers per US game in world cup, and 150 mil across the whole event. Obviously overseas figures will dwarf that.

Baywatch: From One-Season Cancellation to Syndication Icon
Did not know Baywatch was cancelled after its first season on NBC 1989-1990 Went onto to become biggest syndicated series of all-time Now being rebooted onto Fox $FOXA https://t.co/GzxQajJ48A
Amazon Owns Full‑Funnel Advertising with Proprietary Data
Two upfronts in… Both highlighted “Full Funnel” advertising and we are not yet at Amazon that owns the phrase leveraging a wealth of proprietary outcome data Here is how Amazon explains Full Funnel advertising https://t.co/QZkAa6yZ05
YouTube Powers Hollywood’s New Creator-Driven Startup Economy
At last week’s @MilkenInstitute’s Global Summit, I joined a panel about the future of the entertainment industry with moderator @JBoorstin. We talked about how @youtube has a unique seat at the intersection of technology, the creative industries, and the largest creator...
Washington Commanders' 2025‑26 Games Stay on Free TV
Hang on, @crupicrupicrupi Every Washington @Commanders game in 2025-26 was on free broadcast TV in the local market. That's not to deny that @NFL games are migrating to @PrimeVideo and @netflix https://t.co/PbxZlIvPd9

NBCU, Fox Hinder Press Access at Upfront, Animal House Style
Both NBCU and Fox subtly and not so subtly make it more challenging for press to work crowds at upfront. Kind of like this Animal House scene. https://t.co/GjlpRaF7Nc

Lachlan Murdoch Debuts Live at Fox Upfront Pitch
🔥 1st time Fox’s Lachlan Murdoch has ever taken the stage to kickoff their upfront pitch to advertisers $FOXA @21CF https://t.co/GecQ4tcGKf
Fox Doubles Down on Gordon Ramsay with Multiple Renewals
#Fox continues to go all in on Gordon Ramsay, announcing renewals for #KitchenNightmares, #HellsKitchen, #GordonRamsaysSecretService and #NextLevelBaker, in addition to the previously announced return of #NextLevelChef. $FOXA $FOX
ABC Greenlights The Rookie North Starring Jay Ellis
#ABC officially picks up #TheRookie spinoff #TheRookieNorth starring Jay Ellis. Produced by #Lionsgate & #Disney’s 20th TV. $DIS $LION
Variety Earns 100 SoCal Journalism Nominations, Four Journalist of Year
Variety Nominated for 100 SoCal Journalism Awards, Including Four Nods for Journalist of the Year https://t.co/nheotd0CVd via @variety
Four Fast and Furious TV Series in Development
FOUR different #FastAndFurious TV series are in the works as #Universal looks to expand the film franchise to a different medium. $CMCSA
Vint Cerf and Leaders Discuss Internet's Future
On Friday @ 11 AM PT @DisrupTVShow interviews Vint Cerf, VP & Chief Internet Evangelist @Google, David Bray, Distinguished Chair of the Accelerator @StimsonCenter and Cheryl Strauss Einhorn, author of The Human Edge https://t.co/HxRk6pPPCV @ValaAfshar @rwang0 #DisrupTV
Fox Holds Weekend Christmas Game Rights, Including Fridays
Clarifying something I wrote earlier, Fox has always had rights to a Christmas game when it falls on a weekend (which includes Friday)
Texas AG Sues Netflix over Alleged Addiction and Spying
Netflix Sued by Republican Texas Attorney General, Who Alleges Service Is Designed to Be ‘Addictive’ and Is ‘Spying’ on Users https://t.co/bLMByUdWzp via @variety
Spotify Prioritizes Inventory Over Platform Efficiency in Walled Garden
Spotify, Roblox, and the conditions for a walled garden Spotify is a scaled platform with logged-in user state; why explicitly expand the amount of inventory sold programmatically rather than invest in platform-efficiency tools and data-aggregation technologies that unlock the value of...

Enable Notifications to Get Gemini Daily Brief Daily
You can also turn on Notification for Gemini's Daily Brief feature. You will get a notification every day when your brief is ready. https://t.co/TIv1URsiPD
When Does Half Man Episode 4 Premiere?
The longer that Richard Gadd's new TV show continues, the more Ruben makes me feel sick. But when does Half Man episode 4 drop on HBO Max and BBC iPlayer? https://t.co/mQeaq216TA
NFL Adds Games for Fox, NBC to Mend Media Ties
The NFL has licensed two additional games to Fox and one to NBC for next season. Is this an effort to improve relations between the two big legacy media partners the NFL does not have an ownership stake in?
YouTubers Need Millions of Views and Consultants to Earn
YouTube creator pay is based on views. That means even the most popular stars have to ensure their new content is watched by millions to keep $$ pouring in. Those creators don’t do this alone. Here’s our feature on the business...

HBO Warns Cast of Microchip Prop Theft on Set
Furious Harry Potter TV bosses MICROCHIP broomsticks after thefts on set https://t.co/tLbofgt8WP "HBO has been forced to warn Harry Potter cast members over the suspected theft of props from set, and microchip items including spell books, broomsticks, pumpkins and wands." https://t.co/v3eEh3jmwU
Amazon Uses Tech to Combat Ad Fatigue
Amazon wants to conquer 'ad fatigue'-- the result of seeing the same commercial stream on your screen again and again -- with technology... https://t.co/SCHcp5ugM8
Unified Tech, Law, and Innovation Needed to Stop Live Piracy
Looking for an informed discussion navigating the intersection of 🔒 security technology stack, 🧑⚖️ legal frameworks and enforcement, as well as 📲 product innovation, here we go: In „Streaming Security at Scale: Protecting Live Sports Broadcasts,“ we are covering why an...
Aaron Paul Returns for Fallout Season 3 Showdown
EXCLU: The ghoul is about to have a showdown with Jesse Pinkman as Aaron Paul is set to join season three of the Prime series FALLOUT https://t.co/sbSSv4FcY7

FCC Commissioner Claims Agency Censoring Disney, Threatening Press
FCC Commissioner informs Disney that the agency is on a campaign to censor it, its investigation(s) has no merit, and in the process chill a free and plural press. 1/2 https://t.co/4v9zLSHwy4
TikTok Halts AI Caption Test After Frequent Errors
TikTok says it's pulling back a limited test of AI summary captions, after the feature kept making major mistakes. https://t.co/rk8IB14gFY
Release Date for The Boys S5 Penultimate Episode
Here's when The Boys season 5's penultimate episode will be released where you live. https://t.co/JcWNs1Y1CB
Peacock, Universal TV Launch Fast & Furious TV Series
Peacock and Universal TV are developing a new scripted television series based on Fast & Furious franchise.
AJC CEO Resigns After Missing 500k Subscriber Target
NEWS: Andrew Morse steps down as CEO of Atlanta Journal-Constitution. He had set a goal of 500,000 digital subscribers. It's up to 101K. "We set a very ambitious goal," Morse says. "It's still very achievable... What's changed is the timing." My story: https://t.co/HBFq0HUc2b
Andrew Morse Departs as AJC President and Publisher
Scoop: Andrew Morse is leaving Atlanta Journal-Constitution, where he has served as president and publisher.

New Fred Rogers‑Inspired Documentary ‘Friends and Neighbors’ Premieres
TV Talk: "Mister Rogers & Me" filmmaker back with a new doc infused with the wisdom of Fred Rogers, #FriendsAndNeighbors airing this week on @WQED - via @TribLIVE - https://t.co/GMxEZhO659 https://t.co/LWBnlRt49G
Tweets Easily Become Headlines Across Media Platforms
Always amazes me when tweets get picked up and quoted in news stories or IG posts (but maybe it shouldn’t be surprising) https://t.co/aMe6Yvw35Y
NFL Adds More Broadcast Games in 2026, Fox Gains Slots
NFL now expected to have even more games on broadcast TV in 2026 than it did in 2025 Fox has been going hard after more of these available games, and gets two more standalone windows. Was making a push early on...
Media Buying Still Thrives Despite Doom Predictions
"This runs counter to the popular narratives right now: "media buying will be dead soon""
Fox Adds NFL Games; Netflix Poised for Remaining Slots
⚡️ Fox Adding NFL Games, but What Happened to YouTube? ⚡️ $FOXA So four NFL games remain to be licensed out, with at least two expected to go to Netflix and potentially one each to… https://t.co/RL3MGzkiDX
Live Accountability Interview Shows Press Power AI Can't Replicate
Incredible moment here. Timely accountability interview on largest live audience in news media (60 Minutes, likely ~10M viewers) asking direct questions grounded in prior reporting of NYT. Both highly trusted. This is a free and plural press at its best....
High CPA Doesn't Mean Cut Top‑Spending Ad
Most media buyers looking at this would turn off the top spending ad because the CPA is the highest.
Fox Secures Two Additional NFL Games Amid Tense League Relations
Fox Picks Up Two More NFL Games for Next Season amidst strained realtionship with the league https://t.co/QwCWHVgvvO via @WSJ
WNBA's Fragmented TV Deals Push Fans over $100 Monthly
NEW: Spoke with @WNBA Commish Cathy Engelbert for @SBJ about the league's U.S. new media rights deals. The league is airing games on Disney/ABC/ESPN, Comcast/NBC/Peacock, Paramount/CBS, Scripps/Ion and Versant/USA Sports, and fans have to pay more than $100 monthly to...

New Mutual‑follow Filter Slashes Bots, yet Still Flawed
I love @X's new feature to only allow "accounts you follow and who they follow" because it just cuts AI bot replies down to zero Problem is it doesn't always work for everyone it seems, this guy for example is followed...
TikTok's £3.99 Ad‑free Tier
TikTok is letting UK users pay to remove ads. If this removes all the Ninja coffee machine ads, it might be worth £3.99 a month 😅 https://t.co/KvkM2Wt2w7
Amazon Tackles Advertisers' Pain: Repeating Streaming Ads
Amazon Squares Off Against Advertisers’ Biggest Challenge: Streaming Commercials That Run Over and Over https://t.co/SCHcp5ugM8 via @variety
DIRECTV Makes Upfront Week Its Own Campaign
@DIRECTV Advertising came up with a pretty clever Upfronts campaign this year. The idea is simple: Upfront Week already reflects what @DIRECTV does every day by bringing the entire TV ecosystem together in one place. So they turned the week itself...