Aron Should Demand Consistent Theatrical Windows Before PVOD/SVOD
"Why is Adam Aron seemingly incapable of saying something like, “The ecosystem of the theatrical business works best with a healthy, consistent window, first to PVOD and then to SVOD (Netflix. HBO Max, etc). AMC will not play movies for more than 7 days that do not agree to a 60-day window to PVOD and 120 days to SVOD.”" THB #830: A Visionary Passes, by @DavidPoland https://t.co/AEiC8njOJu
Ask Three Questions Before Pausing High‑CPA Meta Ads
Do your Meta ads consistently spend with high CPA's? Before you turn them off, ask yourself these three questions:
WordPress “Downgrade” Button Launches Happiness Engineer Chat
Clicking "downgrade" on Wordpress doesn't downgrade you but starts a chat with a "happiness engineer."
Australia Creates Tech‑funded Journalism Scheme, Then Ignores It
New by me —> Australia’s building a great system to fund local journalism using Google and Facebook's dollars — but it doesn’t want to use it, preferring to keep pretending the free market is at work. https://t.co/VeWNiJLJiT
BBC Skims Zilis Testimony, Overlooks Conflict Management
C’mon BBC. Zilis was sharp as a tack on the stand, on her role in the OpenAI *nonprofit* board, and how she managed conflicts as they began to develop, and this (which is not really even news since it was...
Ted Turner's TNT Revived Shawshank Into Classic
Without Ted Turner, The Shawshank Redemption might have been forgotten. It flopped at the box office. Turner bought Castle Rock Entertainment, which gave him the rights to play their movies all he wanted. If you had cable in the 90s, remember when...
NBC News Returns to China Amid Trump‑Xi Summit
Just in: NBC Nightly News to broadcast from China for first time since the 2008 Olympic Games. Anchor Tom Llamas will lead show from Beijing all next week as Trump, Xi meet
How to Remove Unnecessary AI Watermarks From Images
While it's good to be able to differentiate AI-created photographs from real photos, there are many images that don't need the AI mark. Here's how to remove it, as needed, and how it all works behind the scenes: https://t.co/m8yBJd6f5V #ai...
Digg Alpha Launches AI-Powered Real-Time News Platform
The new @digg alpha is coming soon. First up: AI news. 9M+ graph connections. 15+ AI judges. Real-time X ingestion. Sentiment analysis, clustering, and signal detection built to surface what actually matters. https://t.co/sYSAnVDxWE
Google's Query Length Claim Overblown; Data Shows <3% Shift
Maybe this is totally innocuous, but it's still weird. Left: Datos numbers on query length in Google (10M+ devices, this is not a small sample set) Right: Public statement by Google's Liz Reid (via SearchEngineLand) Feels like a mild exaggeration by Google, but...
Great Newsletters Blend Taste, Storytelling, Expertise, and Trust
From @denk_tweets: "Exceptional newsletters aren't built on pure info. They're built on: > Taste > Storytelling > Expertise and analysis > A voice that readers trust"
Paramount's WBD Takeover Stalls; Epic Not yet Unfolding
Warner Bros. Discovery's deal to be acquired by Paramount is supposed to create a behemoth of a company that includes everything from CBS to the "Lord of the Rings" franchise. But as Aragorn said in that massive epic, today is...
Repeat Your Posts to Cut Through Algorithm Noise
Repeat yourself on social media. All the fucking time. Why? Algorithms are brutal. People's lives are busy. Between work, family, and endless scrolling, your meticulously created content is basically a whisper in a hurricane.
Patel's Leak Probe Validates Atlantic Story's Truth
Sorry, I was saying that Patel starting a leak investigation against Atlantic confirms that their story is true. It is impossible to leak things that are NOT true. That would just be a made up story, not a leak.
V: The Final Battle Scores 25.1 Rating Debut
📺 May 6, 1984: Miniseries “V: The Final Battle” premiered on NBC. The sequel to the hit 1983 "V" miniseries starred Marc Singer, Faye Grant and Michael Ironside. For its successful three night run, it averaged a 25.1 household rating....
Linkless Posts Achieve Tenfold Reach Across Platforms
Great little example of ZCM: Post 1 - no link, 16k+ impressions Post 2 - same topic, but with a link, 1.9k impressions As usual, ~10X the reach with linkless content (this is LinkedIn, but we've seen the same pattern on Threads,...
Apple Faces Sanction Risk if App Fees Exceed 4%
Boom Apple has now exhausted all options AFAIK. IMHO, if they try to push the required revenue share on apps from current 0% to anything north of ~4%, it would seem to be sanctionable at this point. https://t.co/LC2RgB3aFr
Paying for Sports, but No 4K Champions League
seriously debating why I subscribe to TNT Sports when they can’t even show Champions League games in 4K. It was the same last week in the HBO Max app, and now the Bayern v. PSG game isn’t in 4K either....
Netflix Locks Oscar Isaac for Vegas Series and First‑look Deal
EXCLU: Following a big year with FRANKENSTEIN and BEEF, Netflix and Oscar Isaac are pushing all their chips in as the streamer taps him to star in new untitled Vegas series from Scorsese as well signing him to a first...
Jon Brown, Succession Alum, Co‑Showruns Harry Potter Season 2
Jon Brown has been named co-showrunner for Season 2 of the #HarryPotter TV series. He was a writer on Season 1 and like co-showrunner Francesca Gardiner, is a #Succession alum. #HBO #HBOMax #streaming $WBD
Guest Posts That Actually Expand Your Blogging Network
RT @RyanBiddulph Writing Guest Posts for Blogging that Actually Grow Your Network https://t.co/Fa7HOkHaR4 via @InspireToThrive
Invest in Reddit Now to Capture B2B Intent
The best time to invest in Reddit was last year. The second-best time is now. B2B buyers openly compare tools there every day. Install the Reddit Pixel. Retarget pricing-page visitors. Run always-on ads. Capture intent while competitors wait. https://t.co/OF7FNXFH4b
Netflix Signs Indie Duo Bentley, Kwedar to Scout Fresh Talent
Excl: TRAIN DREAMS filmmakers Clint Bentley & Greg Kwedar sign an indie-centric first-look deal with Netflix. The duo will make their own movies but will also be scouring film festivals & film schools for new talent to help build their...
Twitch Bans Off‑platform Bit Use, Tightens Enforcement
Twitch has updated the Bits Acceptable Use policy for the first time since 2018. Changes: - Bits can ONLY be used for things on Twitch. (A ban on anything off-platform or of monetary value.) - Much stricter enforcement, including a new "forfeiture clause". -...
F1 Secures Long-Term Sky Sports Broadcast Deal Until 2034
#Formula1 has reached a new multiyear agreement with #Sky Sports to continue broadcasting #F1 through the 2034 season in the United Kingdom and Ireland and through 2032 in Italy. $CMCSA
The Wives Netflix Comedy Eyes Emmy Nominations
EXCLUSIVE: The wives are still hunting. And now, it’s for the Emmys. Lionsgate and 3 Arts Entertainment produced series, which streams on Netflix, will submit in the comedy categories for consideration. https://t.co/Eqv1aj9SVZ via @variety
The Hunting Wives Targets Comedy Emmy Honors with Snow, Åkerman
‘The Hunting Wives’ Shoots Its Shot in Comedy Emmy Races, Brittany Snow and Malin Åkerman Go Lead (EXCLUSIVE) https://t.co/Eqv1aj9SVZ via @variety
Kash Patel's Lawsuits Threaten Free Press Accountability
Kash Patel suing journalists and reportedly targeting reporting he does not like should concern everyone. A free press is not the enemy. It is part of accountability. Journalists should be able to do their jobs without fear of retaliation or intimidation by...
Data-Driven Thumbnails and Titles Drive YouTube Growth
YouTube growth isn't just about great content anymore. 👀 It's about testing what gets people to click. Thumbnails. Titles. Data. Creativity still matters. But data is what scales it. 🎯 https://t.co/E6UezYOUCh
When Creation Costs Collapse, What Remains?
Been looking forward to this one for a while. Mitch and I talk AI + games, and try to answer the question that matters most: What survives when the cost of creation collapses?
SNL UK’s Unique Production Process and Lorne’s Limited Role
I was skeptical at first, but I really love what SNL UK is doing. So I wanted to know how the process of making SNL UK differs from its American counterpart and how much Lorne Michaels is actually involved, so...
Turner's Apocalyptic Sign‑off Beats Him, Not CNN
Ted Turner has a sign off video prepared in case the end of the world happened. As it happened, CNN did outlast Ted Turner. We will see by how much. https://t.co/6sg2A8iGXl
Demanding Reporter's Phone Reveals Hypocrisy over Fabricated Stories
“One last question, sir. If, as you say, the reporter ‘fabricated’ those stories about you without talking to anybody from your department, why are demanding to search her phone … for leaks … from your department?” https://t.co/1nRIB4EQfw
2pm SportsCenter Posts Biggest YoY
Interesting. The 2pm ET @SportsCenter saw the biggest YOY growth of any ESPN studio show in April. Gets just under 400K viewers these days. ESPN seeing potential opportunity there for @PSchrags ?
Turner Mulls CNN Reacquisition, Malone Reveals in Memoir
As John Malone wrote in his memoir, Ted Turner had contemplated trying to buy back CNN as recently as 2018 https://t.co/Ld8BHK4yPG
Bigger Agency ≠ Better: Creative Fatigue Hurts Performance
One of our clients swapped to a larger well known agency around 6-7 months ago but kept us on as view access to the account. 6 months later and our ads are still spending 45% of the total budget. Very little...
Report Highlights Aggressive Assault on Free Press
Deeply concerning report. And that’s before noting another recent report of NYT reporter investigated and WashPost reporter having her devices seized. These aggressive violations of a free and plural press were expected at some point under this leadership. Unfortunately....
Ted Turner Pioneered 24‑hour News, Shattering Curated Media
Ted Turner created the very idea of 24 hour news, for better or for worse. Before him, all news, whether in papers, magazines, and broadcast TV all tightly curated their programs for space. CNN broke the dam.
Ted Turner: Media Maverick Who Revolutionized TV and Sports
Ted Turner was one of one. His impact on the American media landscape and US sports cannot be overstated. A brilliant entrepreneurial mind, he was at the forefront of so many innovations. In the definitive history of television, he deserves...
Viewers Question Local TV Promos and State News
TV Q&A: Why does @KDKA have a source praising a reporter in a promo? Why don’t local stations cover state news out of Harrisburg? Will #PioneerWoman ever return with new episodes? Via @TribLIVE https://t.co/bSMXduOE1F https://t.co/oYns8KCMwc
Ted Turner, CNN Founder and 24-Hour News Pioneer, Dies
Ted Turner, Creator of CNN and the 24-Hour News Cycle, Dies at 87 https://t.co/6JfTuc5Lm3 via @NYTimes
New Funding Fuels Modern Marketplace for Niche Communities
I have followed this company from its very beginning and they are on to something. As someone who is into lot of niche hobbies, each with their own unique community profile, this new model makes a lot of sense. It...
NYT Leverages Strong Earnings to Target Video Market
NYT earnings impressive: Cutting Through the Noise: Why NYT Sees Video as Its Next Battleground
Webby Livestream Creator Award Misattributed to Bieber
The Webby Award for Best Livestream Creator went to... Justin Bieber. However, Bieber didn't actually win as he's nowhere on the list of credits. Instead, Twitch and Stagepilot received the award.
YouTube Faces Inevitable Consolidation Amid Ad Reach Pressures
𝗠𝗲𝗱𝗶𝗮 𝗰𝗼𝗻𝘀𝗼𝗹𝗶𝗱𝗮𝘁𝗶𝗼𝗻 𝗵𝗮𝘀 𝗯𝗲𝗲𝗻 𝗶𝗻𝗲𝘃𝗶𝘁𝗮𝗯𝗹𝗲, and since #YouTube is self-proclaimed 📺 “Television”*, consolidation might also be coming to the world’s most-consumed “TV network” (as per data from #Nielsen’s The Gauge) — including but not limited to the following two structural...
Meta Optimizes Only What You Tell It: Feed Quality Signals
Too many advertisers give Meta weak signals, so it optimizes poorly. When Meta optimizes poorly, advertisers trust it less. Give Meta better signals, it optimizes better, you trust it more. Giving Meta the right signals is hard. The advertisers who trust Meta most are...
Disney Yet to Initiate NFL Talks on MN
Disney CFO Hugh Johnston says they "haven't yet engaged" with the NFL on early renewal conversations surrounding ESPN's "Monday Night Football" deal ESPN has the longest running deal among partners, going through 2030 season (others through 2029 season)
Disney+ to Evolve Into Immersive Interactive Digital Hub
Disney+ Will Become ‘Immersive, Interactive Digital Centerpiece’ of the Company, CEO Josh D’Amaro Says https://t.co/9NWmCGWdHm via @variety
Google Ads Adds Automatic Site Visits Metric
Running Google Ads? -> Google Officially Introduces Site Visits Asset "Site visits is an automated asset that shows how many times your website has been visited. This non-clickable text appears directly in your ads, giving potential customers a clear...
Reddit's Copyright Bans Surge 90% Amid DMCA Flood
Reddit and takedown requests -> Reddit Reports Resurgence in User Bans over Copyright Infringement First, the volume of content published on Reddit: "Overall, the transparency report reveals the massive volume of content that’s added to the site. In just six months, Redditors...